{"id":413288,"date":"2021-01-12T10:39:08","date_gmt":"2021-01-12T15:39:08","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=413288"},"modified":"2021-01-12T10:39:08","modified_gmt":"2021-01-12T15:39:08","slug":"laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee\/","title":{"rendered":"Laird Superfood Expands Functional Coffee Line with the Addition of Focus Coffee"},"content":{"rendered":"<div class=\"xn-newslines\">\n<h2 class=\"xn-hedline\">The plant-based, superfood brand introduces Focus Coffee blend, made with botanicals and a functional mushroom extract, to their innovative functional coffee line<\/h2>\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p>\n        <span class=\"xn-location\">SISTERS, Ore.<\/span>, Jan.\u00a012, 2021 \/PRNewswire\/ &#8212;<b>\u00a0<u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3034708-1&amp;h=2927461298&amp;u=https%3A%2F%2Flairdsuperfood.com%2F&amp;a=Laird+Superfood\" rel=\"nofollow noopener noreferrer\">Laird Superfood<\/a><\/u>\u00a0<\/b>(NYSE American: LSF), today announced the expansion of its functional coffee product line with the launch of<b>\u00a0<u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3034708-1&amp;h=1190461978&amp;u=https%3A%2F%2Flairdsuperfood.com%2Fproducts%2Ffocus-medium-roast-ground-coffee&amp;a=Focus+Coffee\" rel=\"nofollow noopener noreferrer\">Focus Coffee<\/a><\/u><\/b> &#8211; blending botanicals and a functional mushroom extract to enhance customers&#8217; fueling experience. Focus Coffee was created to fuel your focus. Closely following last month&#8217;s launch of <b><u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3034708-1&amp;h=3977779870&amp;u=https%3A%2F%2Flairdsuperfood.com%2Fproducts%2Fmedium-roast-boost-coffee&amp;a=Boost+Coffee\" rel=\"nofollow noopener noreferrer\">Boost Coffee<\/a><\/u><\/b> &#8211; the first truly functional coffee offering 15% of an individual&#8217;s daily amount of Vitamin D per 12 oz. serving &#8211; Laird Superfood continues to define the next wave for the coffee industry and set the precedent for the future functionality of coffee. <\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/1418937\/Focus_Coffee.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/1418937\/Focus_Coffee.jpg\" title=\"Focus Coffee was curated to naturally fuel focus. This blend is made with the Laird Superfood Peruvian roast, functional lion\u2019s mane, rhodiola, and coffee cherry. Focus Coffee helps to harness the benefits of functional ingredients and superfoods.\" alt=\"Focus Coffee was curated to naturally fuel focus. This blend is made with the Laird Superfood Peruvian roast, functional lion\u2019s mane, rhodiola, and coffee cherry. Focus Coffee helps to harness the benefits of functional ingredients and superfoods.\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p>Beginning with Laird <span id=\"spanHghlt46c9\">Superfood&#8217;s<\/span> best-selling medium roast Peruvian beans, botanicals and a functional mushroom extract are then added in to create the new blend. Focus Coffee upgrades your daily cup of coffee to help harness the benefits of functional ingredients and superfoods to invigorate you the plant-powered way. <\/p>\n<p>Laird Superfood Focus Coffee ingredients:<\/p>\n<ul type=\"disc\">\n<li>Medium Roast Ground Organic Peruvian Coffee <\/li>\n<li>Rhodiola Extract <\/li>\n<li>Organic Lion&#8217;s Mane Extract <\/li>\n<li>Coffee Cherry<\/li>\n<\/ul>\n<p>&#8220;Introducing another functional coffee blend to our superfood line will broaden how people view and define the functionality of food and beverages<span id=\"spanHghlt99a7\">,&#8221; <\/span>said Laird Hamilton, co-founder of Laird Superfood. &#8220;Because of the epic ingredients, we believe that Focus Coffee will change the way you consume your coffee and change what you expect from your daily morning cup.&#8221;<\/p>\n<p>Using only plant-based ingredients including functional mushrooms and botanicals, this new blend takes your daily ritual and fueling experience to the next level. Thoughtfully designed to kick-start your day, Focus Coffee adds functional fuel to your morning cup with a boost that keeps you going from sunrise to sunset.<\/p>\n<p>&#8220;We love the synergistic blend of the traditional and functional ingredients within the new Focus Coffee to fuel a calm focus in a world that can often be chaotic,&#8221; said <span class=\"xn-person\">Sandy Egge<\/span>, Director of Research &amp; Development.\u00a0&#8220;One thing that is especially wonderful in this brew is the Coffee Cherry. Not only does the fruit of the coffee have far reaching benefits, but it allows us to fully engage in using the &#8220;whole&#8221; food &#8211; or coffee &#8211; as nature has designed it.&#8221;<\/p>\n<p>In addition to the launch of Focus Coffee, Laird Superfood introduced additional items this month including the new <b><u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3034708-1&amp;h=494767513&amp;u=https%3A%2F%2Flairdsuperfood.com%2Fproducts%2Forange-guava-hydrate-coconut-water&amp;a=Orange+Guava+Hydrate\" rel=\"nofollow noopener noreferrer\">Orange Guava Hydrate<\/a><\/u><\/b>, the newest flavor to join the Hydrate line. This blend combines tropical flavors from orange and guava with their signature freeze-dried coconut water and Aquamin\u2122. It also provides a good source of calcium. Later in the month, Laird Superfood is set to launch 16 oz. packages of their popular <b><u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3034708-1&amp;h=2822373800&amp;u=https%3A%2F%2Flairdsuperfood.com%2Fproducts%2Foriginal-superfood-creamer-with-functional-mushrooms&amp;a=Original+Superfood+Creamer+with+Functional+Mushrooms\" rel=\"nofollow noopener noreferrer\">Original Superfood Creamer with Functional Mushrooms<\/a><\/u><\/b> &#8211; combining the award-winning Original Superfood Creamer with extracts of four of nature&#8217;s most energizing and nourishing mushrooms, as well as <b><u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3034708-1&amp;h=2858548811&amp;u=https%3A%2F%2Flairdsuperfood.com%2Fproducts%2Fvanilla-superfood-creamer&amp;a=Vanilla+Superfood+Creamer\" rel=\"nofollow noopener noreferrer\">Vanilla Superfood Creamer<\/a><\/u><\/b> &#8211; made with real <span class=\"xn-location\">Madagascar<\/span> bourbon vanilla, a hint of cinnamon, and organic maple sugar for a perfectly balanced and flavorful blend.<\/p>\n<p>Focus Coffee is priced at <span class=\"xn-money\">$17.95<\/span> for 12 oz. bags. Orange Guava Hydrate is <span class=\"xn-money\">$16.95<\/span> for 8 oz. bags. Both Mushroom Creamer and Vanilla Creamer are <span class=\"xn-money\">$19.95<\/span> for 16 oz bags. To purchase these products and for more information, visit lairdsuperfood.com. <\/p>\n<p>\n        <b><br \/>\n          <u>About Laird Superfood<br \/><\/u><br \/>\n        <\/b>Laird Superfood, Inc. creates award-winning, plant-based superfood products that are both delicious and functional. Known for its highly popular coffee creamers, hydration products, supplements, roasted and instant coffees, teas, hot chocolate, and harvest snacks, the Company&#8217;s products are designed to enhance your daily ritual and keep consumers fueled naturally throughout the day. The Company was co-founded in 2015 by the world&#8217;s most prolific big-wave surfer, Laird Hamilton. Laird Superfood&#8217;s offerings are environmentally conscientious, responsibly tested, and made with real ingredients. Shop all products online at <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3034708-1&amp;h=4243043605&amp;u=https%3A%2F%2Flairdsuperfood.com%2F&amp;a=lairdsuperfood.com\" rel=\"nofollow noopener noreferrer\">lairdsuperfood.com<\/a><\/u> and join the Laird Superfood community on social media for the latest news and daily doses of inspiration.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/1169823\/Laird_Superfood_Logo.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/1169823\/Laird_Superfood_Logo.jpg\" title=\"Laird Superfood Logo (PRNewsfoto\/Laird Superfood)\" alt=\"Laird Superfood Logo (PRNewsfoto\/Laird Superfood)\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=SF46087&amp;sd=2021-01-12\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"http:\/\/www.prnewswire.com\/news-releases\/laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee-301206600.html\">http:\/\/www.prnewswire.com\/news-releases\/laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee-301206600.html<\/a><\/p>\n<p>SOURCE  Laird Superfood<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=SF46087&amp;Transmission_Id=202101121035PR_NEWS_USPR_____SF46087&amp;DateId=20210112\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The plant-based, superfood brand introduces Focus Coffee blend, made with botanicals and a functional mushroom extract, to their innovative functional coffee line PR Newswire SISTERS, Ore., Jan.\u00a012, 2021 \/PRNewswire\/ &#8212;\u00a0Laird Superfood\u00a0(NYSE American: LSF), today announced the expansion of its functional coffee product line with the launch of\u00a0Focus Coffee &#8211; blending botanicals and a functional mushroom extract to enhance customers&#8217; fueling experience. Focus Coffee was created to fuel your focus. Closely following last month&#8217;s launch of Boost Coffee &#8211; the first truly functional coffee offering 15% of an individual&#8217;s daily amount of Vitamin D per 12 oz. serving &#8211; Laird Superfood continues to define the next wave for the coffee industry and set the precedent for the future functionality of coffee. &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Laird Superfood Expands Functional Coffee Line with the Addition of Focus Coffee&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-413288","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Laird Superfood Expands Functional Coffee Line with the Addition of Focus Coffee - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Laird Superfood Expands Functional Coffee Line with the Addition of Focus Coffee - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"The plant-based, superfood brand introduces Focus Coffee blend, made with botanicals and a functional mushroom extract, to their innovative functional coffee line PR Newswire SISTERS, Ore., Jan.\u00a012, 2021 \/PRNewswire\/ &#8212;\u00a0Laird Superfood\u00a0(NYSE American: LSF), today announced the expansion of its functional coffee product line with the launch of\u00a0Focus Coffee &#8211; blending botanicals and a functional mushroom extract to enhance customers&#8217; fueling experience. Focus Coffee was created to fuel your focus. Closely following last month&#8217;s launch of Boost Coffee &#8211; the first truly functional coffee offering 15% of an individual&#8217;s daily amount of Vitamin D per 12 oz. serving &#8211; Laird Superfood continues to define the next wave for the coffee industry and set the precedent for the future functionality of coffee. &hellip; Continue reading &quot;Laird Superfood Expands Functional Coffee Line with the Addition of Focus Coffee&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-12T15:39:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/1418937\/Focus_Coffee.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Laird Superfood Expands Functional Coffee Line with the Addition of Focus Coffee\",\"datePublished\":\"2021-01-12T15:39:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee\\\/\"},\"wordCount\":668,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/1418937\\\/Focus_Coffee.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/laird-superfood-expands-functional-coffee-line-with-the-addition-of-focus-coffee\\\/\",\"name\":\"Laird Superfood Expands Functional Coffee Line with the Addition of Focus Coffee - 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Focus Coffee was created to fuel your focus. 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