{"id":412240,"date":"2021-01-11T11:07:13","date_gmt":"2021-01-11T16:07:13","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=412240"},"modified":"2021-01-11T11:07:13","modified_gmt":"2021-01-11T16:07:13","slug":"mccann-worldgroup-aligns-leadership-across-its-global-agency-networks","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/","title":{"rendered":"McCann Worldgroup Aligns Leadership Across Its Global Agency Networks"},"content":{"rendered":"
\n

PR Newswire<\/p>\n<\/p><\/div>\n

\n

\n NEW YORK<\/span>, Jan. 11, 2021<\/span> \/PRNewswire\/ — McCann Worldgroup today announced a senior leadership alignment across its global agency networks.\u00a0Chris Macdonald has taken on the role of Chairman & CEO of McCann, the advertising agency brand, and Harjot Singh<\/span> has been promoted to Global Chief Strategy Officer of McCann.\u00a0<\/p>\n

\n

\n
\n \"Chris
\n <\/a>\n <\/p>\n<\/p><\/div>\n

Macdonald, who previously served as President, Advertising and Allied brands, for McCann, will now focus on leading the advertising network, along with Singh, previously\u00a0Chief Strategy Officer for McCann Worldgroup EMEA.\u00a0Since its first major international expansion over 90 years ago, the McCann branded agency network has been recognized as a leader in global advertising, as well as locally and regionally in all continents and markets in which it operates.\u00a0<\/p>\n

The two\u00a0global\u00a0appointments follow other recent moves by incoming McCann Worldgroup CEO Bill Kolb<\/span> to underline the importance of the individual agency brands in the global McCann Worldgroup integrated marketing services network.<\/p>\n

“The foundation of McCann Worldgroup, since its inception over 20 years ago,\u00a0has always been to offer both best-in-class expertise through each agency and best-in-class integrated solutions to meet our clients’ needs,” Kolb\u00a0said. “The work, the talent, and most critically, the creative effectiveness that we have been recognized for\u2014more than any other network over the last five years\u2014must flourish within each of our agency brands. And each of these brands has its own unique culture while all sharing the same McCann Worldgroup core mission, values, and methodologies.”<\/p>\n

Macdonald said, “I have been lucky enough to work for McCann in many different roles over the last 15 years.\u00a0McCann has an incredibly rich history of creativity and innovation, partnering with some of world’s biggest and best brands and is full of fantastically talented people. I look forward to building the best future for our clients, partners and all our people around the world.”<\/p>\n

\n Suzanne Powers<\/span>, Global President McCann Worldgroup<\/span>, and Global CSO, said, “Harjot is one of the world’s best and brightest. His strategic chops, deep passion for bringing out the best in our talented teams, and overall leadership abilities make him the perfect choice to lead McCann into the future strategically. Further, through this appointment, we now have in place the industry’s top leadership across all of our agency networks, further cementing our belief that the triumvirate of leadership (creative, strategy and business) leads to best-in-class creative effective work.”\u00a0<\/p>\n

On\u00a0Harjot Singh’s appointment,\u00a0Macdonald\u00a0added,\u00a0“Colleagues and clients consistently credit him with bringing clarity and delivering measurable impact. He has led our network in Europe<\/span> to an unprecedented industry record of being ranked the most creatively effective agency network in the region for 5 consecutive years and I am delighted that he will be bringing that track record of success to the global McCann team.”<\/p>\n

In addition to the current promotions of Chris Macdonald<\/span> and Harjot Singh<\/span>, Kolb announced that Kate MacNevin<\/span>, the CEO for MRM, will add the title of Chairwoman.\u00a0<\/p>\n

“Kate has one of the most passionate, deliberative and exceptional minds in all of\u00a0marketing,” said Bill Kolb<\/span>. “She is respected not just among our partners, but across every level of our organization because of her relentless dedication and determination. I have worked with Kate for over a decade, and she has earned this role based on her historic success of advancing growth, capability expansion and overall leadership of our global MRM team.”<\/p>\n

\n
\n ABOUT McCANN\u00a0WORLDGROUP
<\/u>
\n <\/b>McCann Worldgroup, part of the Interpublic Group (NYSE: IPG), is a leading global marketing solutions network whose professionals are united across 100+ countries by a single vision: To help brands earn a meaningful role in people’s lives. McCann Worldgroup was named “Global Agency of The Year” by Adweek magazine, “Network of the Year” by the Cannes Lions, the world’s most creatively-effective marketing services company by the Effie Awards (for three consecutive years), “Global Network of the Year” by Campaign Magazine and “Network of The Year” by The Webby Awards. Fast Company named McCann Worldgroup to its list of The World’s Most Innovative Companies. The network comprises McCann (advertising), MRM (science\/technology\/relationship marketing), Momentum Worldwide (total brand experience), McCann Health (professional\/dtc communications), CRAFT (production), Weber Shandwick (public relations) and FutureBrand (consulting\/design).<\/p>\n

\u00a0<\/p>\n

\n

\n
\n \"Harjot
\n <\/a>\n <\/p>\n

\n
\n \"Kate
\n <\/a>\n <\/p>\n<\/p><\/div>\n

\n \"Cision\" View original content to download multimedia:http:\/\/www.prnewswire.com\/news-releases\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks-301205393.html<\/a><\/p>\n

SOURCE McCann Worldgroup<\/p>\n<\/p><\/div>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

PR Newswire NEW YORK, Jan. 11, 2021 \/PRNewswire\/ — McCann Worldgroup today announced a senior leadership alignment across its global agency networks.\u00a0Chris Macdonald has taken on the role of Chairman & CEO of McCann, the advertising agency brand, and Harjot Singh has been promoted to Global Chief Strategy Officer of McCann.\u00a0 Macdonald, who previously served as President, Advertising and Allied brands, for McCann, will now focus on leading the advertising network, along with Singh, previously\u00a0Chief Strategy Officer for McCann Worldgroup EMEA.\u00a0Since its first major international expansion over 90 years ago, the McCann branded agency network has been recognized as a leader in global advertising, as well as locally and regionally in all continents and markets in which it operates.\u00a0 The … <\/p>\n

Continue reading “McCann Worldgroup Aligns Leadership Across Its Global Agency Networks”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-412240","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nMcCann Worldgroup Aligns Leadership Across Its Global Agency Networks - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"McCann Worldgroup Aligns Leadership Across Its Global Agency Networks - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"PR Newswire NEW YORK, Jan. 11, 2021 \/PRNewswire\/ — McCann Worldgroup today announced a senior leadership alignment across its global agency networks.\u00a0Chris Macdonald has taken on the role of Chairman & CEO of McCann, the advertising agency brand, and Harjot Singh has been promoted to Global Chief Strategy Officer of McCann.\u00a0 Macdonald, who previously served as President, Advertising and Allied brands, for McCann, will now focus on leading the advertising network, along with Singh, previously\u00a0Chief Strategy Officer for McCann Worldgroup EMEA.\u00a0Since its first major international expansion over 90 years ago, the McCann branded agency network has been recognized as a leader in global advertising, as well as locally and regionally in all continents and markets in which it operates.\u00a0 The … Continue reading "McCann Worldgroup Aligns Leadership Across Its Global Agency Networks"\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-11T16:07:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/1417907\/Macdonald.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"McCann Worldgroup Aligns Leadership Across Its Global Agency Networks\",\"datePublished\":\"2021-01-11T16:07:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\\\/\"},\"wordCount\":717,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/1417907\\\/Macdonald.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\\\/\",\"name\":\"McCann Worldgroup Aligns Leadership Across Its Global Agency Networks - Market Newsdesk\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/1417907\\\/Macdonald.jpg\",\"datePublished\":\"2021-01-11T16:07:13+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\\\/#primaryimage\",\"url\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/1417907\\\/Macdonald.jpg\",\"contentUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/1417907\\\/Macdonald.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"McCann Worldgroup Aligns Leadership Across Its Global Agency Networks\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#website\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/\",\"name\":\"Market Newsdesk\",\"description\":\"Latest Business News in Real Time\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\",\"name\":\"Newsdesk\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"caption\":\"Newsdesk\"},\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/author\\\/newsdesk\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"McCann Worldgroup Aligns Leadership Across Its Global Agency Networks - Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/","og_locale":"en_US","og_type":"article","og_title":"McCann Worldgroup Aligns Leadership Across Its Global Agency Networks - Market Newsdesk","og_description":"PR Newswire NEW YORK, Jan. 11, 2021 \/PRNewswire\/ — McCann Worldgroup today announced a senior leadership alignment across its global agency networks.\u00a0Chris Macdonald has taken on the role of Chairman & CEO of McCann, the advertising agency brand, and Harjot Singh has been promoted to Global Chief Strategy Officer of McCann.\u00a0 Macdonald, who previously served as President, Advertising and Allied brands, for McCann, will now focus on leading the advertising network, along with Singh, previously\u00a0Chief Strategy Officer for McCann Worldgroup EMEA.\u00a0Since its first major international expansion over 90 years ago, the McCann branded agency network has been recognized as a leader in global advertising, as well as locally and regionally in all continents and markets in which it operates.\u00a0 The … Continue reading \"McCann Worldgroup Aligns Leadership Across Its Global Agency Networks\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/","og_site_name":"Market Newsdesk","article_published_time":"2021-01-11T16:07:13+00:00","og_image":[{"url":"https:\/\/mma.prnewswire.com\/media\/1417907\/Macdonald.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"McCann Worldgroup Aligns Leadership Across Its Global Agency Networks","datePublished":"2021-01-11T16:07:13+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/"},"wordCount":717,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/#primaryimage"},"thumbnailUrl":"https:\/\/mma.prnewswire.com\/media\/1417907\/Macdonald.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/","name":"McCann Worldgroup Aligns Leadership Across Its Global Agency Networks - Market Newsdesk","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/#primaryimage"},"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/#primaryimage"},"thumbnailUrl":"https:\/\/mma.prnewswire.com\/media\/1417907\/Macdonald.jpg","datePublished":"2021-01-11T16:07:13+00:00","author":{"@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"breadcrumb":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/#primaryimage","url":"https:\/\/mma.prnewswire.com\/media\/1417907\/Macdonald.jpg","contentUrl":"https:\/\/mma.prnewswire.com\/media\/1417907\/Macdonald.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/mccann-worldgroup-aligns-leadership-across-its-global-agency-networks\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.marketnewsdesk.com\/"},{"@type":"ListItem","position":2,"name":"McCann Worldgroup Aligns Leadership Across Its Global Agency Networks"}]},{"@type":"WebSite","@id":"https:\/\/www.marketnewsdesk.com\/#website","url":"https:\/\/www.marketnewsdesk.com\/","name":"Market Newsdesk","description":"Latest Business News in Real Time","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.marketnewsdesk.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979","name":"Newsdesk","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","caption":"Newsdesk"},"url":"https:\/\/www.marketnewsdesk.com\/index.php\/author\/newsdesk\/"}]}},"_links":{"self":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts\/412240","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/comments?post=412240"}],"version-history":[{"count":0,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts\/412240\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/media?parent=412240"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/categories?post=412240"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/tags?post=412240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}