{"id":412023,"date":"2021-01-11T08:34:06","date_gmt":"2021-01-11T13:34:06","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=412023"},"modified":"2021-01-11T08:34:06","modified_gmt":"2021-01-11T13:34:06","slug":"valvoline-leads-packaging-innovation-with-launch-of-flexfill","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\/","title":{"rendered":"Valvoline Leads Packaging Innovation with Launch of FlexFill"},"content":{"rendered":"<div class=\"xn-newslines\">\n<h2 class=\"xn-hedline\">Motor oil brand provides latest in DIY-centric gear-oil packaging, providing for enhanced flexibility, reduced product waste<\/h2>\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p \/>\n<p \/>\n<p \/>\n<p>\n        <span class=\"xn-location\">LEXINGTON, Ky.<\/span>, <span class=\"xn-chron\">Jan. 11, 2021<\/span> \/PRNewswire\/ &#8212;\u00a0Valvoline Inc.\u00a0(NYSE: VVV), a U.S.-based, leading worldwide supplier of premium branded lubricants and automotive services, announced today the retail launch of its newest gear-oil packaging innovation, FlexFill<sup>TM<\/sup>. The patented FlexFill bag will make changing synthetic gear oil easier \u2014 all while providing a more flexible, less wasteful automotive Do-It-Yourself (DIY) experience.\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p title=\"Valvoline\u2122 launches new FlexFill\u2122 packaging innovation.\">\n<\/p><\/div>\n<p>&#8220;At Valvoline, we strive to make vehicle care easy \u2014 through both superior product engineering and innovative product packaging,&#8221; said Heidi Matheys,\u00a0Valvoline chief marketing officer.\u00a0&#8220;FlexFill is designed for use in tight spaces and to reduce product waste, giving users the satisfaction of utilizing every bit of gear oil purchased and doing so with less overall difficulty.&#8221;<\/p>\n<p>Historically, synthetic gear-oil packaging has consisted of hard plastic that is difficult to maneuver in an automobile&#8217;s undercarriage \u2014 resulting in unused product per bottle.\u00a0 FlexFill&#8217;s innovative packaging will allow for less waste, all while providing an easier user experience, even in compact spaces. <\/p>\n<p>&#8220;Every day, we work to create solutions for our users, whether those solutions create better protection for vehicles, enhance the lifespan of an automobile or provide time-saving, environmentally sound options for DIYers,&#8221; said <span class=\"xn-person\">Roger England<\/span>, Valvoline chief research and development officer. &#8220;Valvoline&#8217;s product and packaging engineers will continue to innovate in every area \u2013 from design to products and services \u2013 to meet the needs of our ever-evolving customers.&#8221;<\/p>\n<p>FlexFill packaging is available in two synthetic gear oil grades \u2014 SAE 75W-90 and SAE 75W-140\u2014and can be purchased at various retail outlets nationwide, including Advance (<span class=\"xn-chron\">April 2021<\/span>), AutoZone Meijer and Walmart, as well as on Amazon. <\/p>\n<p>Since 1866, Valvoline has conceptualized, tested and perfected its motor oil science, resulting in a complete portfolio of leading products and game-changing product packaging trusted worldwide. From the world&#8217;s first racing oil to the world&#8217;s first high mileage oil to the world&#8217;s first synthetic blend, Valvoline has protected engines for over 150 years.<\/p>\n<p>\n        <b>About Valvoline\u2122<\/b>\n      <\/p>\n<p>Valvoline Inc. (NYSE: VVV) is a leading worldwide marketer and supplier of premium branded lubricants and automotive services, with sales in more than 140 countries. Established in 1866, the Company&#8217;s heritage spans more than 150 years, during which time it has developed powerful brand recognition across multiple product and service channels. Valvoline ranks as the No. 3 passenger car motor oil brand in the DIY market by volume. It operates and franchises nearly 1,500 quick-lube locations, and it is the No. 2 chain by number of stores in <span class=\"xn-location\">the United States<\/span> under the Valvoline Instant Oil Change<sup>SM<\/sup> brand and the No. 3 chain by number of stores in <span class=\"xn-location\">Canada<\/span> under the Valvoline Great Canadian Oil Change brand. It also markets Valvoline lubricants and automotive chemicals, including Valvoline High Mileage with MaxLife technology motor oil for engines over 75,000 miles; Valvoline Advanced Full Synthetic motor oil; Valvoline Premium Blue\u2122 heavy-duty motor oil; Valvoline Multi-Vehicle Automatic Transmission Fluid; and Zerex\u2122 antifreeze. To learn more, visit <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3029749-1&amp;h=3883101902&amp;u=http%3A%2F%2Fwww.valvoline.com%2F&amp;a=www.valvoline.com\" rel=\"nofollow noopener noreferrer\">www.valvoline.com<\/a>.<\/p>\n<p>\n        <sup>\u2122<\/sup> Trademark, Valvoline or its subsidiaries, registered in various countries<br \/><sup>\u2120<\/sup> Service mark, Valvoline or its subsidiaries, registered in various countries<\/p>\n<div>\n<table id=\"convertedTableac5e\" cellspacing=\"0\" cellpadding=\"0\" border=\"0\" class=\"prnsbt0 prnsbr0 prnbcc prnsbb0 prnsbl0\">\n<tr>\n<td colspan=\"2\" class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\"><br \/>\n                  <b>FOR FURTHER INFORMATION<\/b><br \/>\n                <\/span>\n              <\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\">\n              \n            <\/td>\n<td class=\"prngen2\">\n              \n            <\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\"><br \/>\n                  <b>Media Relations <\/b><br \/>\n                <\/span>\n              <\/p>\n<\/td>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\"><br \/>\n                  <b>Investor Relations<\/b><br \/>\n                <\/span>\n              <\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\">Ashley Foster, APR\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/span>\n              <\/p>\n<\/td>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\">\u00a0Sean T. Cornett\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/span>\n              <\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\">+1 (205) 322-5646 x551 <\/span>\n              <\/p>\n<\/td>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\">+1 (859) 357-2798<\/span>\n              <\/p>\n<\/td>\n<\/tr>\n<tr>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\"><br \/>\n                  <a target=\"_blank\" href=\"mailto:ashley@bigcom.com\" class=\"prnews_a\" rel=\"nofollow noopener noreferrer\">ashley@bigcom.com<\/a>\u00a0<\/span>\n              <\/p>\n<\/td>\n<td class=\"prngen2\">\n<p class=\"prnews_p\">\n                <span class=\"prnews_span\"><br \/>\n                  <a target=\"_blank\" href=\"mailto:scornett@valvoline.com\" class=\"prnews_a\" rel=\"nofollow noopener noreferrer\">scornett@valvoline.com<\/a> \u00a0\u00a0<\/span>\n              <\/p>\n<\/td>\n<\/tr>\n<\/table><\/div>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/1397156\/Valvoline_Inc_FlexFill.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/1397156\/Valvoline_Inc_FlexFill.jpg\" title=\"Valvoline\u2122 launches new FlexFill\u2122 packaging innovation.\" alt=\"Valvoline\u2122 launches new FlexFill\u2122 packaging innovation.\" \/><br \/>\n          <\/a>\n        <\/p>\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/481359\/Valvoline_Logo.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/481359\/Valvoline_Logo.jpg\" title=\"(PRNewsfoto\/Valvoline Inc.)\" alt=\"(PRNewsfoto\/Valvoline Inc.)\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=CL41084&amp;sd=2021-01-11\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"http:\/\/www.prnewswire.com\/news-releases\/valvoline-leads-packaging-innovation-with-launch-of-flexfill-301203626.html\">http:\/\/www.prnewswire.com\/news-releases\/valvoline-leads-packaging-innovation-with-launch-of-flexfill-301203626.html<\/a><\/p>\n<p>SOURCE  Valvoline Inc.<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=CL41084&amp;Transmission_Id=202101110830PR_NEWS_USPR_____CL41084&amp;DateId=20210111\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Motor oil brand provides latest in DIY-centric gear-oil packaging, providing for enhanced flexibility, reduced product waste PR Newswire LEXINGTON, Ky., Jan. 11, 2021 \/PRNewswire\/ &#8212;\u00a0Valvoline Inc.\u00a0(NYSE: VVV), a U.S.-based, leading worldwide supplier of premium branded lubricants and automotive services, announced today the retail launch of its newest gear-oil packaging innovation, FlexFillTM. The patented FlexFill bag will make changing synthetic gear oil easier \u2014 all while providing a more flexible, less wasteful automotive Do-It-Yourself (DIY) experience.\u00a0 &#8220;At Valvoline, we strive to make vehicle care easy \u2014 through both superior product engineering and innovative product packaging,&#8221; said Heidi Matheys,\u00a0Valvoline chief marketing officer.\u00a0&#8220;FlexFill is designed for use in tight spaces and to reduce product waste, giving users the satisfaction of utilizing every bit &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Valvoline Leads Packaging Innovation with Launch of FlexFill&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-412023","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Valvoline Leads Packaging Innovation with Launch of FlexFill - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Valvoline Leads Packaging Innovation with Launch of FlexFill - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Motor oil brand provides latest in DIY-centric gear-oil packaging, providing for enhanced flexibility, reduced product waste PR Newswire LEXINGTON, Ky., Jan. 11, 2021 \/PRNewswire\/ &#8212;\u00a0Valvoline Inc.\u00a0(NYSE: VVV), a U.S.-based, leading worldwide supplier of premium branded lubricants and automotive services, announced today the retail launch of its newest gear-oil packaging innovation, FlexFillTM. The patented FlexFill bag will make changing synthetic gear oil easier \u2014 all while providing a more flexible, less wasteful automotive Do-It-Yourself (DIY) experience.\u00a0 &#8220;At Valvoline, we strive to make vehicle care easy \u2014 through both superior product engineering and innovative product packaging,&#8221; said Heidi Matheys,\u00a0Valvoline chief marketing officer.\u00a0&#8220;FlexFill is designed for use in tight spaces and to reduce product waste, giving users the satisfaction of utilizing every bit &hellip; Continue reading &quot;Valvoline Leads Packaging Innovation with Launch of FlexFill&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-11T13:34:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/1397156\/Valvoline_Inc_FlexFill.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Valvoline Leads Packaging Innovation with Launch of FlexFill\",\"datePublished\":\"2021-01-11T13:34:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\\\/\"},\"wordCount\":555,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/1397156\\\/Valvoline_Inc_FlexFill.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\\\/\",\"name\":\"Valvoline Leads Packaging Innovation with Launch of FlexFill - 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Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\/","og_locale":"en_US","og_type":"article","og_title":"Valvoline Leads Packaging Innovation with Launch of FlexFill - Market Newsdesk","og_description":"Motor oil brand provides latest in DIY-centric gear-oil packaging, providing for enhanced flexibility, reduced product waste PR Newswire LEXINGTON, Ky., Jan. 11, 2021 \/PRNewswire\/ &#8212;\u00a0Valvoline Inc.\u00a0(NYSE: VVV), a U.S.-based, leading worldwide supplier of premium branded lubricants and automotive services, announced today the retail launch of its newest gear-oil packaging innovation, FlexFillTM. The patented FlexFill bag will make changing synthetic gear oil easier \u2014 all while providing a more flexible, less wasteful automotive Do-It-Yourself (DIY) experience.\u00a0 &#8220;At Valvoline, we strive to make vehicle care easy \u2014 through both superior product engineering and innovative product packaging,&#8221; said Heidi Matheys,\u00a0Valvoline chief marketing officer.\u00a0&#8220;FlexFill is designed for use in tight spaces and to reduce product waste, giving users the satisfaction of utilizing every bit &hellip; Continue reading \"Valvoline Leads Packaging Innovation with Launch of FlexFill\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\/","og_site_name":"Market Newsdesk","article_published_time":"2021-01-11T13:34:06+00:00","og_image":[{"url":"https:\/\/mma.prnewswire.com\/media\/1397156\/Valvoline_Inc_FlexFill.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Valvoline Leads Packaging Innovation with Launch of FlexFill","datePublished":"2021-01-11T13:34:06+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\/"},"wordCount":555,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\/#primaryimage"},"thumbnailUrl":"https:\/\/mma.prnewswire.com\/media\/1397156\/Valvoline_Inc_FlexFill.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/valvoline-leads-packaging-innovation-with-launch-of-flexfill\/","name":"Valvoline Leads Packaging Innovation with Launch of FlexFill - 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