{"id":406212,"date":"2020-12-29T10:03:11","date_gmt":"2020-12-29T15:03:11","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=406212"},"modified":"2020-12-29T10:03:11","modified_gmt":"2020-12-29T15:03:11","slug":"tabitha-brown-encourages-everyone-to-join-her-for-veganuary-in-new-ad","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/tabitha-brown-encourages-everyone-to-join-her-for-veganuary-in-new-ad\/","title":{"rendered":"Tabitha Brown encourages everyone to join her for Veganuary in new ad"},"content":{"rendered":"

\nThe TikTok star\u2019s new light-hearted, fun video has a message for people who want to try vegan this January
\n<\/h2>\n
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LOS ANGELES, Dec. 29, 2020 (GLOBE NEWSWIRE) — Veganuary<\/u><\/a>, the global organization encouraging people to try vegan in January and beyond, has today released a funny and light-hearted new ad featuring Tabitha Brown inviting everyone to join her in taking the month-long vegan pledge. In the short video, Tabitha – who has 4.5 million followers on\u00a0TikTok\u00a0and was named one of the platform\u2019s top ten creators of 2020 –\u00a0encourages people to try vegan this January, to expect that mistakes may happen along the way, and to keep going.<\/p>\n

You can view the full video here: https:\/\/youtu.be\/oJ4OSN6xIpQ<\/a><\/p>\n

“If you ever thought about going vegan but didn’t want to do it alone, Veganuary has you covered,\u201d Tabitha said of the campaign. \u201cWe can all try it together at the same time!”\u00a0<\/p>\n

As she counts down the days on her calendar, Tabitha showcases what a month of eating vegan can look like – from donuts, to nachos, to healthy bowls. When she is less than 24 hours away from completing her Veganuary challenge, Tabitha has an unexpected hiccup that causes her to reset the calendar and start her vegan journey over, which she happily does because \u201cnobody\u2019s perfect.\u201d<\/p>\n

The video\u2019s message of positivity and non-judgement are key to Veganuary’s campaign, which over 1 million people have participated in since its launch in 2014. Now, Veganuary is inviting everyone to help build a better future by signing up to try vegan, noting that this new year \u2013 more than any other \u2013 is the time for positive change. More than\u00a0350,000\u00a0people have already accepted that invitation and are officially signed-up<\/a> to take part in Veganuary, closing in on this year\u2019s 500,000 target.\u00a0\u00a0<\/p>\n

Last week,\u00a0Veganuary<\/u><\/a>\u00a0published a\u00a0letter<\/a>\u00a0signed by Dr. Jane Goodall, Ricky Gervais, Paul McCartney and over 100 additional international superstars, politicians, NGOs, and businesses calling on everyone to help fight climate change and prevent future pandemics by changing their diet.\u00a0\u00a0<\/p>\n

The non-profit also works with businesses to launch and promote plant-based products.\u00a0Major national and regional brands, retailers, and restaurants, including\u00a0Yelp, Aveda, Albertsons, Hellmann\u2019s,\u00a0Robeks, Follow Your Heart,\u00a0Beyond Meat, Violife,\u00a0and dozens more, will join Veganuary by offering promotions, giveaways, and special menu items.\u00a0
\u00a0\u00a0
This video was produced in Los Angeles by Pollution.tv and directed by Asher Brown. The creative concept was developed by\u00a0Zentrals\u00fcden\/Zentralnorden.\u00a0<\/p>\n

\n About Veganuary<\/strong>\u00a0
Veganuary is a non-profit organization that encourages people worldwide to try vegan for January and beyond. It was founded in the UK in 2014 and since then more than 1 million people have taken the 31-day plant-based pledge to help the planet, reduce animal suffering, and to benefit people, too. This New Year\u2019s revolution has also been embraced by businesses, with more than 600 companies participating in Veganuary last year alone.<\/p>\n

\n MEDIA CONTACT:<\/strong>\u00a0
Jessie Lingenfelter\u00a0
Veganuary US Media\u00a0
jessie@veganuary.com<\/u><\/a>\u00a0\u00a0
803-730-2869\u00a0
www.veganuary.com\/en-us\/<\/u><\/a>\u00a0<\/p>\n

Photos accompanying this announcement\u00a0are available at:
https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/56c3a472-3554-4324-bb79-4ddcacff5277<\/a>
<\/a>https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/724fa504-af25-4d17-ae5f-bbe9886e2421<\/a>
<\/a>https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/8220d3d6-c59e-4665-95f4-92e9d8b305d6<\/a><\/p>\n<\/p>\n


\n
\n \n <\/div>\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

The TikTok star\u2019s new light-hearted, fun video has a message for people who want to try vegan this January LOS ANGELES, Dec. 29, 2020 (GLOBE NEWSWIRE) — Veganuary, the global organization encouraging people to try vegan in January and beyond, has today released a funny and light-hearted new ad featuring Tabitha Brown inviting everyone to join her in taking the month-long vegan pledge. In the short video, Tabitha – who has 4.5 million followers on\u00a0TikTok\u00a0and was named one of the platform\u2019s top ten creators of 2020 –\u00a0encourages people to try vegan this January, to expect that mistakes may happen along the way, and to keep going. You can view the full video here: https:\/\/youtu.be\/oJ4OSN6xIpQ “If you ever thought about going … <\/p>\n

Continue reading “Tabitha Brown encourages everyone to join her for Veganuary in new ad”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-406212","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nTabitha Brown encourages everyone to join her for Veganuary in new ad - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/tabitha-brown-encourages-everyone-to-join-her-for-veganuary-in-new-ad\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tabitha Brown encourages everyone to join her for Veganuary in new ad - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"The TikTok star\u2019s new light-hearted, fun video has a message for people who want to try vegan this January LOS ANGELES, Dec. 29, 2020 (GLOBE NEWSWIRE) — Veganuary, the global organization encouraging people to try vegan in January and beyond, has today released a funny and light-hearted new ad featuring Tabitha Brown inviting everyone to join her in taking the month-long vegan pledge. 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