{"id":401877,"date":"2020-12-17T09:03:26","date_gmt":"2020-12-17T14:03:26","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=401877"},"modified":"2020-12-17T09:03:26","modified_gmt":"2020-12-17T14:03:26","slug":"planet-fitness-southeast-franchise-group-hits-major-growth-milestone-announces-100th-club-opening","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/planet-fitness-southeast-franchise-group-hits-major-growth-milestone-announces-100th-club-opening\/","title":{"rendered":"Planet Fitness Southeast Franchise Group Hits Major Growth Milestone, Announces 100th\u00a0Club Opening"},"content":{"rendered":"<h2>\nSunshine Fitness is Planet Fitness\u2019 first franchise group and it continues to experience steady growth across the Southeast amid pandemic with plans to open nearly 15 more clubs in 2021<br \/>\n<\/h2>\n<div class=\"mw_release\">\n<p align=\"left\">ORLANDO, Fla., Dec.  17, 2020  (GLOBE NEWSWIRE) &#8212; Sunshine Fitness Growth Holdings, LLC (\u201cSunshine Fitness\u201d), a leading owner and operator of Planet Fitness clubs in the Southeast United States backed by TSG Consumer Partners (\u201cTSG\u201d), today announced its 100<sup>th<\/sup> Planet Fitness club opening with new locations simultaneously opening in South Carolina and North Carolina.<\/p>\n<p>\u201cOpening our 100<sup>th<\/sup> club during this challenging year is not only a testament to our franchise group, but also the desire of the communities to prioritize physical and mental wellness as an essential part of their lives,\u201d said Shane McGuiness, co-owner\u00a0and CEO\u00a0of Planet Fitness Southeast. \u201cIn 2021 we will continue bringing jobs to local economies, while prioritizing the health and safety of our members and employees.\u201d<\/p>\n<p>In the last 12 months, Sunshine Fitness has focused on adapting to the current pandemic and growing the Southeast Planet Fitness franchisees. Throughout the year Planet Fitness has taken several steps to strengthen existing cleanliness policies, introduced touchless check-ins and \u201cSocial Fitnessing,\u201d created its Clean Thumb Club\u2122 policy, and implemented a \u201ccrowd meter\u201d available on the Planet Fitness app for customers to see capacity levels in real time.<\/p>\n<p>Sunshine Fitness has been one of the fastest growing Planet Fitness franchisees in the U.S. and has opened multiple locations since the start of 2020 with strong plans to open 13 additional clubs in communities across the Southeast in 2021. The momentum is driven by the more than 113 million check-ins to Planet Fitness since May 2020, when gyms were cleared to reopen by local officials after the pandemic forced their doors to close.<\/p>\n<p>For more information, or to join online, please visit\u00a0<u><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Jr5LPc4RzciDWWj4wSUcy6eoU7T-_Dv38-HnkrLxKI895NZzmIEkhpCmrkdyMNTUUnnmEHbgMhswLmADgTkOzbCqC4f0r6w9q9AYcVbiGDU=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">www.PlanetFitness.com<\/a><\/u>\u00a0or\u00a0follow on Facebook\u00a0(<u><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=yq0v0G_h5aiFhXutTeSBl1kys1Yg5z7m5WhZRL0fg4jDRsYvGsFEKHC7keCcvOnRCalRTqzQv9C32Hd7XrICEszh-Oemb-FUG2tPI8iBiui_gyUJYBlD2aAET2RM98PL\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">www.facebook.com\/PlanetFitness<\/a><\/u>)\u00a0and Twitter\u00a0(<u><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=eGgRn8-yW-fof8iG9dDj7o31i5b06ex4zL0dckD-tRrxS599MJVAUipAj54o8UCxerkOidjG06BnpZOVBHl8WUY8zgeuCxMW2AYjc0-ocDe64GwZdvg0QSwQxnf5ks--\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">www.twitter.com\/PlanetFitness<\/a><\/u>).\u00a0<\/p>\n<p>\n        <strong><br \/>\n          <u>About Planet Fitness<\/u><br \/>\n        <\/strong><br \/>\n        <br \/>Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness centers in the United States by number of members and locations. As of September 30, 2020, Planet Fitness had more than 14.1 million members and 2,086 stores in 50 states, the District of Columbia, Puerto Rico, Canada, the Dominican Republic, Panama, Mexico and Australia. The Company&#8217;s mission is to enhance people&#8217;s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone\u00ae. More than 95% of Planet Fitness stores are owned and operated by independent business men and women.<\/p>\n<p>\n        <strong><br \/>\n          <u>About Planet Fitness Southeast<\/u><br \/>\n        <\/strong>\u00a0<br \/>Opening its first location in 2003 in Altamonte Springs, Florida, Planet Fitness Southeast is the very first franchisee and one of the largest within the Planet Fitness brand. Started by longtime best friends, Shane McGuiness and Eric Dore, Planet Fitness Southeast now operates\u00a0100\u00a0locations and still holds true to the original mission of enhancing people\u2019s lives by providing a high-quality experience in a welcoming, non-intimidating environment known as the Judgement Free Zone\u00ae.<\/p>\n<p>\n        <strong><br \/>\n          <u>About TSG Consumer Partners<\/u><br \/>\n        <\/strong><br \/>\n        <br \/>TSG Consumer Partners, LLC is a leading private equity firm focused exclusively on the branded consumer sector. Since its founding in 1987, TSG has been an active investor in the food, beverage, restaurant, beauty, personal care, fitness, health &amp; wellness, household, apparel &amp; accessories, and e-commerce sectors. Representative past and present partner companies include Duckhorn Wine Company, Planet Fitness, IT Cosmetics, REVOLVE, HUDA Beauty, BrewDog, Canyon Bicycles, Pabst, Backcountry, vitaminwater, thinkThin, popchips, Stumptown, Smashbox Cosmetics and e.l.f. Cosmetics. For more information, please visit\u00a0<strong><u><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=1KT3TcrQviJZZmBi7BxcHPPd0RbNACxdCa7q4fyS166E-UzGD8KE1ztlcQhCuddLs1Rw-LvFOoukAoBPG91MFuCbalDem9DMlRHZrWmAhFA=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">www.tsgconsumer.com<\/a><\/u><\/strong>.<\/p>\n<p align=\"justify\">\n        <strong>Media Contact:<\/strong>\u00a0<br \/>Abigail Lacaillade<br \/>Uproar PR for Planet Fitness\u00a0<br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=ctu_WOxGjgAhqeVga0VQ5yXLt3iwStoHLY_Shw0zQ2WtXJuQ3ii_vcIFJ0A7aGc49SX9Ikb8UCMLTJBC8bTjQ0A2afGOk4P4wzbVq4eCArE=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">alacaillade@uproarpr.com<\/a><br \/>(407) 547-9700<\/p>\n<p>A photo accompanying this announcement is available at <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=xyVCi0cCSdSGGeXB8kES3B5MVDPMTNbxxR-o8U0fVClJ_Ubx0WBxBssYoGdpZwGUDyskhg1YfxE6quj6ozQ6_Kmpzm8R7lAxHiGlFGF_J5qA28inoTiDMR5jt6EJ-K3TakeHd6AbvXxJtzDcwHdu2VpDR1ZhGO4LTcH7CrT_tNYTuc5fZeL08QfU71CaT4C52bmBR_bw8RezFBOyhQ5ZiP-xrrnoWdb-WmqNioGL6nF9-I2s-JVvlGDvgDI8_Iv5S-0kjakbdmgH7sm0PwgqVw==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/69cf695a-8b6a-4963-9b9c-ae2d4da586d5<\/a><\/p>\n<\/p>\n<p>      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODExMzc5MCMzODg1OTQ5IzIxODM1Nzg=\" width=\"1\" height=\"1\" \/><br \/>\n      <br \/>\n      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/ml.globenewswire.com\/release\/track\/9c3f3e78-f631-42cf-ae0a-92833d63ee9d\" width=\"1\" height=\"1\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Sunshine Fitness is Planet Fitness\u2019 first franchise group and it continues to experience steady growth across the Southeast amid pandemic with plans to open nearly 15 more clubs in 2021 ORLANDO, Fla., Dec. 17, 2020 (GLOBE NEWSWIRE) &#8212; Sunshine Fitness Growth Holdings, LLC (\u201cSunshine Fitness\u201d), a leading owner and operator of Planet Fitness clubs in the Southeast United States backed by TSG Consumer Partners (\u201cTSG\u201d), today announced its 100th Planet Fitness club opening with new locations simultaneously opening in South Carolina and North Carolina. \u201cOpening our 100th club during this challenging year is not only a testament to our franchise group, but also the desire of the communities to prioritize physical and mental wellness as an essential part of their &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/planet-fitness-southeast-franchise-group-hits-major-growth-milestone-announces-100th-club-opening\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Planet Fitness Southeast Franchise Group Hits Major Growth Milestone, Announces 100th\u00a0Club Opening&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-401877","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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