{"id":400949,"date":"2020-12-16T09:03:36","date_gmt":"2020-12-16T14:03:36","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=400949"},"modified":"2020-12-16T09:03:36","modified_gmt":"2020-12-16T14:03:36","slug":"sprinkles-and-skrewball-peanut-butter-whiskey-toast-to-2021-with-new-boozy-cupcakes-and-sweet-giveaway","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/sprinkles-and-skrewball-peanut-butter-whiskey-toast-to-2021-with-new-boozy-cupcakes-and-sweet-giveaway\/","title":{"rendered":"Sprinkles and Skrewball Peanut Butter Whiskey Toast to 2021 with New Boozy Cupcakes and Sweet Giveaway"},"content":{"rendered":"

\nSprinkles and Skrewball are saying \u201cSkrew 2020, Cheers 2021!\u201d with a New Boozy Cupcake and the Ultimate Bar Cart Giveaway to Help Fans Celebrate New Year\u2019s at Home
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AUSTIN, Texas, Dec. 16, 2020 (GLOBE NEWSWIRE) — Sprinkles<\/a> and Skrewball Peanut Butter Whiskey<\/a>\u00a0are teaming up this holiday season to say, \u201cSkrew 2020, Cheers 2021!\u201d Sprinkles is launching their new Boozy Cookie Cupcake by Skrewball Peanut Butter Whiskey to close out the year and toast to sweeter times ahead. The limited-edition cupcake will be available at Sprinkles locations nationwide starting December 21. With festivities looking a little different this year, the beloved bakery is sprinkling in an additional surprise \u2013 the ultimate bar cart setup for celebrations and libations at home because a New Year\u2019s countdown from your couch isn\u2019t complete without cupcakes and cocktails!<\/p>\n

The Boozy Cookie Cupcake by Skrewball Whiskey is a chocolate chip studded yellow cake lined with a Skrewball Peanut Butter Whiskey cookie crust, topped with Skrewball buttercream and rimmed with Skrewball cookie crumbles. Available from December 21 through January 3, the Boozy Cookie Cupcake, inspired by Sprinkles\u2019 best-selling seasonal flavor Cookie Cupcake \u2013is a decadent treat with just the right amount of whiskey kick and a delightfully delicious way to bid adieu to 2020 and raise a glass \u2013<\/strong> er, cupcake \u2013<\/strong> to the New Year.<\/p>\n

In addition to the launch of the new cupcake flavor, Sprinkles is sweetening the news with a one-of-a-kind giveaway to help bring the New Year\u2019s festivities home. Starting December 16, fans can visit Sprinkles Instagram (@sprinkslcupcakes) for a chance to take their at-home bar setup from boring to bougie with the ultimate boozy bar cart upgrade. One lucky winner will receive a stunning Jonathan Adler brass bar cart complete with the essentials, including a premium cocktail shaker, mixology tools, custom glassware, Skrewball Peanut Butter Whiskey and more. To complete the winning package, Sprinkles will hook the winner up with Boozy Cookie Cupcakes along with a $250 Sprinkles gift card and an additional $250 to stock the bar cart all year long. The last day to enter is December 21, and Sprinkles will announce the winner on December 22 on their social media channels. But other Sprinkles fans should not fret! To keep spirits high, Sprinkles is also hosting a giveaway of cupcakes and Skrewball Whiskey merch via Instagram during their collaboration with Skrewball Whiskey to celebrate the Boozy Cookie Cupcake.<\/p>\n

\u201cWe\u2019re more than ready to say goodbye to 2020, and we know our fans are too. Nothing takes the edge off like a delicious Sprinkles cupcake, hence the creation of the Boozy Cookie Cupcake. But we wanted to take it a step further,\u201d said Allison Click, Vice President of Marketing & Sales at Sprinkles. \u201cNew Year\u2019s celebrations are all about starting fresh, so we\u2019re delighted to partner with Skrewball Whiskey to help consumers toast to 2021 in a whole new way by bringing the bar experience home just in time for New Year\u2019s Eve. We can\u2019t think of a better way to say \u2018Skrew 2020, Cheers 2021!\u2019\u201d.<\/p>\n

“Here’s to one good thing coming out of 2020: a delicious combination of Skrewball Peanut Butter Whiskey and Sprinkles cupcakes,\u201d said Brittany Merrill Yeng, Co-founder and Managing Member of Skrewball Peanut Butter Whiskey. \u201cThis playful combination feels like the perfect way to end 2020 on a high note as we welcome the new year.”<\/p>\n

To order your Boozy Cookie Cupcakes, visit Sprinkles.com or your nearest Sprinkles bakery. Follow Skrewball and Sprinkles on Instagram at Instagram.com\/Skrewballwhiskey<\/u><\/a> and Instagram.com\/sprinklescupcakes<\/u><\/a>, and visit sprinkles.com\/barcartgiveaway<\/u><\/a> to learn how to win.<\/p>\n

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\n ABOUT BOOZY COOKIE CUPCAKES<\/u>
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