{"id":398780,"date":"2020-12-14T07:03:30","date_gmt":"2020-12-14T12:03:30","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=398780"},"modified":"2020-12-14T07:03:30","modified_gmt":"2020-12-14T12:03:30","slug":"livexlive-expands-content-slate-and-original-programming-with-another-bluechip-franchise-the-inaugural-lockdown-awards-exclusively-sponsored-by-hyundai-event-surpassed-more-than-10-million-livestre","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/livexlive-expands-content-slate-and-original-programming-with-another-bluechip-franchise-the-inaugural-lockdown-awards-exclusively-sponsored-by-hyundai-event-surpassed-more-than-10-million-livestre\/","title":{"rendered":"LiveXLive Expands Content Slate And Original Programming With Another Bluechip Franchise, The Inaugural Lockdown Awards, Exclusively Sponsored By Hyundai; Event Surpassed More Than 10 Million Livestream Views"},"content":{"rendered":"<div class=\"xn-newslines\">\n<h2 class=\"xn-hedline\">Hosted by Trey Songz; Winners Include: DJ D-Nice Awarded with The Lockdown MVP Award for Innovation and Creativity; Andrea Bocceli, BTS, Camila Cabello &amp; Shawn Mendes, Charlie Puth, Cardi B, Katy Perry, Keith Urban and More<\/h2>\n<h2 class=\"xn-hedline\">The Lockdown Awards Becomes One of the Highest Rated Music Award Shows of the Year Competing with its Network Broadcast Counterparts<\/h2>\n<h2 class=\"xn-hedline\">LiveXLive Achieves Over 110 Million Livestreams Year to Date, Over 985,000 Subscribers, Over 1,800 Artists and 135 Events since January 2020<\/h2>\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p>\n        <span class=\"xn-location\">LOS ANGELES<\/span>, <span class=\"xn-chron\">Dec. 14, 2020<\/span> \/PRNewswire\/ &#8212;\u00a0<u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=1171658339&amp;u=https%3A%2F%2Fwww.livexlive.com%2F&amp;a=LiveXLive+Media\" rel=\"nofollow noopener noreferrer\">LiveXLive Media<\/a><\/u>\u00a0(NASDAQ:\u00a0LIVX) (&#8220;LiveXLive&#8221;), a global platform for livestream and on-demand audio, video and podcast content in music, comedy, and pop-culture, and owner of <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=3512267370&amp;u=https%3A%2F%2Fwww.podcastone.com%2F&amp;a=PodcastOne\" rel=\"nofollow noopener noreferrer\">PodcastOne<\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=3387005642&amp;u=https%3A%2F%2Fwww.livexlive.com%2F%3Futm_campaign%3Dslacker-redirect%26&amp;a=Slacker+Radio\" rel=\"nofollow noopener noreferrer\">Slacker Radio<\/a><\/u> and <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=123898273&amp;u=https%3A%2F%2Freactpresents.com%2F&amp;a=React+Presents\" rel=\"nofollow noopener noreferrer\">React Presents<\/a><\/u>, hosted its <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=1632835368&amp;u=http%3A%2F%2Flivexlive.com%2FtheLockdownAwards&amp;a=%22LiveXLive+Presents%3A+The+Lockdown+Awards%22\" rel=\"nofollow noopener noreferrer\">&#8220;LiveXLive Presents: The Lockdown Awards&#8221;<\/a><\/u>\u00a0&#8211; honoring the best in quarantine content &#8211; on <span class=\"xn-chron\">Friday, December 11, 2020<\/span>. <\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/1384988\/LiveXLive_Lockdown_Awards.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/1384988\/LiveXLive_Lockdown_Awards.jpg\" title=\"The LiveXLive Lockdown Awards\" alt=\"The LiveXLive Lockdown Awards\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<div id=\"divReleaseHighlight2798\">THE INAUGURAL LOCKDOWN AWARDS, EXCLUSIVELY SPONSORED BY HYUNDAI; EVENT SURPASSED MORE THAN 10 MILLION LIVESTREAM VIEWS<\/div>\n<p>Exclusively\u00a0presented by Hyundai, more than 10 million users livestreamed the show with active fan interaction that exceeded 1 million. From launch to post show, more than 1 billion media and social impressions helped drive audiences around the world. Additionally, YouTube partnered with LiveXLive to distribute and promote the show across multiple YouTube channels including <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=1129030947&amp;u=http%3A%2F%2Fyoutube.com%2Flive&amp;a=youtube.com%2Flive\" rel=\"nofollow noopener noreferrer\">youtube.com\/live<\/a> and in product promotion for artists via search and on social @youtubemusic.\u00a0 <\/p>\n<p>The success of the Lockdown Awards adds to the list of LiveXLive&#8217;s original programing franchises, such as Livezone, Music Lives, Music LivesON, LiveXLive Presents and PodcastOne&#8217;s family of podcasts and vodcasts, including <span class=\"xn-person\">Adam Carolla<\/span>, Pitbull, <span class=\"xn-person\">Mike Tyson<\/span>, <span class=\"xn-person\">Lady Gang<\/span>, and more.<\/p>\n<p>Fan favorite categories ranged from Quarantine Ditty featuring winner <span class=\"xn-person\">Charlie Puth<\/span> to DJ D-<span class=\"xn-location\">Nice<\/span> being awarded the MVP Award for Innovation and Creativity. Special real time voting category, Favorite Quaranteam, was won by global phenoms, BTS. Almost 2 million voted for their favorite moment, concert and unexpected collaboration during quarantine generating the exceptional streaming numbers. <\/p>\n<p>Hosted by Trey Songz, presenters included <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=4201397567&amp;u=https%3A%2F%2Fwww.livexlive.com%2Fartist%2Fbusta-rhymes&amp;a=Busta+Rhymes\" rel=\"nofollow noopener noreferrer\"><span class=\"xn-person\">Busta Rhymes<\/span><\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=4076236761&amp;u=https%3A%2F%2Fwww.livexlive.com%2Fartist%2Fmeg-donnelly&amp;a=Meg+Donnelly\" rel=\"nofollow noopener noreferrer\"><span class=\"xn-person\">Meg Donnelly<\/span><\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=2724006904&amp;u=https%3A%2F%2Fwww.livexlive.com%2Fsearch&amp;a=Loren+Gray\" rel=\"nofollow noopener noreferrer\"><span class=\"xn-person\">Loren Gray<\/span><\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=4049081629&amp;u=https%3A%2F%2Fwww.livexlive.com%2Fartist%2Ftori-kelly&amp;a=Tori+Kelly\" rel=\"nofollow noopener noreferrer\"><span class=\"xn-person\">Tori Kelly<\/span><\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=863658118&amp;u=https%3A%2F%2Fwww.livexlive.com%2Fartist%2Fkiiara&amp;a=Kiiara\" rel=\"nofollow noopener noreferrer\">Kiiara<\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=3678061087&amp;u=https%3A%2F%2Fwww.livexlive.com%2Fartist%2Falex-rose&amp;a=Alex+Rose\" rel=\"nofollow noopener noreferrer\"><span class=\"xn-person\">Alex Rose<\/span><\/a><\/u>, among others. The show was broken down into 16 categories announced throughout the 2 hour show, which also included performances by <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=3424045676&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2979905-1%26h%3D1951598598%26u%3Dhttps%253A%252F%252Fwww.livexlive.com%252Fartist%252Fally-brooke%26a%3DAlly%2BBrooke&amp;a=Ally+Brooke\" rel=\"nofollow noopener noreferrer\"><span class=\"xn-person\">Ally Brooke<\/span><\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=1387426359&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2979905-1%26h%3D2992813349%26u%3Dhttps%253A%252F%252Fwww.livexlive.com%252Fartist%252Favenue-beat%26a%3DAvenue%2BBeat&amp;a=Avenue+Beat\" rel=\"nofollow noopener noreferrer\">Avenue Beat<\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=3480563250&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2979905-1%26h%3D333253312%26u%3Dhttps%253A%252F%252Fwww.livexlive.com%252Fartist%252Fwiz-khalifa%26a%3DWiz%2BKhalifa&amp;a=Wiz+Khalifa\" rel=\"nofollow noopener noreferrer\"><span class=\"xn-person\">Wiz Khalifa<\/span><\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=3091290986&amp;u=https%3A%2F%2Fwww.livexlive.com%2Fartist%2Flauv&amp;a=Lauv\" rel=\"nofollow noopener noreferrer\">Lauv<\/a><\/u> and <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=358701444&amp;u=https%3A%2F%2Fwww.livexlive.com%2Fartist%2Fconan-gray&amp;a=Conan+Gray\" rel=\"nofollow noopener noreferrer\"><span class=\"xn-person\">Conan Gray<\/span><\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=2721169625&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2979905-1%26h%3D1503392594%26u%3Dhttps%253A%252F%252Fwww.livexlive.com%252Fartist%252Ficona-pop%26a%3DIcona%2BPop&amp;a=Icona+Pop\" rel=\"nofollow noopener noreferrer\">Icona Pop<\/a><\/u><b>\u00a0<\/b>and <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=867544839&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2979905-1%26h%3D3167818171%26u%3Dhttps%253A%252F%252Fwww.livexlive.com%252Fartist%252Fsofi-tukker%26a%3DSofi%2BTukker&amp;a=SOFI+TUKKER\" rel=\"nofollow noopener noreferrer\">SOFI TUKKER<\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=4154880008&amp;u=https%3A%2F%2Fwww.livexlive.com%2Fartist%2Fjoss-stone&amp;a=Joss+Stone\" rel=\"nofollow noopener noreferrer\"><span class=\"xn-person\">Joss Stone<\/span><\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=3725884727&amp;u=https%3A%2F%2Fwww.livexlive.com%2Fartist%2Fjohnny-orlando&amp;a=Johnny+Orlando\" rel=\"nofollow noopener noreferrer\"><span class=\"xn-person\">Johnny Orlando<\/span><\/a><\/u>, and <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=540918590&amp;u=https%3A%2F%2Fwww.livexlive.com%2Fartist%2Fmonsta-x&amp;a=Monsta+X.+\" rel=\"nofollow noopener noreferrer\">Monsta X. <\/a><\/u><\/p>\n<p>&#8220;The Lockdown Awards is another testament to the power of LiveXLive&#8217;s livestreaming content that draws super fan collectives, organic social engagement and the desire for communities around the world to connect with artists they love. We are committed in 2021 to the creation of new and original content providing consumers worldwide not only with LiveXLive&#8217;s streaming shows but podcasts and vodcasts, integrated merchandising and enhanced VIP superfan experiences. LiveXLive has broken year-to-date over 110 million livestreams, confirming that this platform is limitless and here to stay,&#8221; said <span class=\"xn-person\">Robert Ellin<\/span>, CEO and Chairman of LiveXLive.<\/p>\n<p>Winners were determined by fans voting on LiveXLive at livexlive.com\/TheLockdownAwards as well as Twitter submissions starting <span class=\"xn-chron\">October 6<\/span>, 2020.\u00a0 <\/p>\n<p>\n        <b>Winners for each category are as follows:<\/b>\n      <\/p>\n<ol type=\"1\">\n<li>\n          <i>A Quarantine Ditty: Favorite Quarantine Song<\/p>\n<p><\/i><br \/>\n          <b><br \/>\n            <span class=\"xn-person\">Charlie Puth<\/span><br \/>\n          <\/b>\u00a0\u2013 Untitled Quarantine Song<\/p>\n<\/li>\n<li>\n          <i>All the Feels: Favorite Song for the Soul<\/p>\n<p><\/i><br \/>\n          <b>Restless Road &amp; <span class=\"xn-person\">Kane Brown<\/span><\/b>\u00a0\u2013 Take Me Home, Pandora Live<\/p>\n<\/li>\n<li>\n          <i>Digital Chemistry: Favorite Duet<\/p>\n<p><\/i><br \/>\n          <b><br \/>\n            <span class=\"xn-person\">Camila Cabello<\/span> &amp; <span class=\"xn-person\">Shawn Mendes<\/span><\/b>\u00a0\u2013 What A Wonderful World, Global Citizen One World: Together At Home<\/p>\n<\/li>\n<li>\n          <i>Musicians Not Playing Music<\/p>\n<p><\/i><br \/>\n          <b>Cardi B<\/b>\u00a0\u2013 DIY Hair Mask<\/p>\n<\/li>\n<li>\n          <i>I Heart that Song: Favorite Cover<\/p>\n<p><\/i><br \/>\n          <b>Machine Gun Kelly &amp; <span class=\"xn-person\">Travis Barker<\/span><\/b>\u00a0\u2013 Misery Business<\/p>\n<\/li>\n<li>\n          <i>Mind = Blown: Favorite Use of Tech<\/p>\n<p><\/i><br \/>\n          <b><br \/>\n            <span class=\"xn-person\">Katy Perry<\/span><br \/>\n          <\/b>\u00a0\u2013 Tomorrowland Around the World<\/p>\n<\/li>\n<li>\n          <i>No Stage, No Problem: Favorite Outdoor Performance<\/p>\n<p><\/i><br \/>\n          <b><br \/>\n            <span class=\"xn-person\">Andrea Bocelli<\/span><br \/>\n          <\/b>\u00a0\u2013 Amazing Grace, Music for Hope<\/p>\n<\/li>\n<li>\n          <i>Room with a View: Favorite Creative Direction<\/p>\n<p><\/i><br \/>\n          <b><br \/>\n            <span class=\"xn-person\">Keith Urban<\/span><br \/>\n          <\/b>\u00a0\u2013 <span class=\"xn-person\">Higher Love<\/span>, Global Citizen One World: Together At Home<\/p>\n<\/li>\n<li>\n          <i>Sights &amp; Sounds: Most Like a Music Video<\/p>\n<p><\/i><br \/>\n          <b>24kGoldn with Yungblud<\/b>\u00a0\u2013 City of Angels, The Yungblud Show<\/p>\n<\/li>\n<li>\n          <i>Stronger Together: Favorite Group \/ All-Star Performance<\/p>\n<p><\/i><br \/>\n          <b><br \/>\n            <span class=\"xn-person\">Andrea Bocelli<\/span>, <span class=\"xn-person\">Celine Dion<\/span>, John Legend<\/b>, <b>Lady Gaga, &amp; <span class=\"xn-person\">Lang Lang<\/span><\/b>\u2013 The Prayer, Global Citizen One World: Together At Home<\/p>\n<\/li>\n<li>\n          <i>The Best Fest: Favorite Virtual Festival<\/p>\n<p><\/i><br \/>\n          <b>Lollapalooza 2020<\/p>\n<p><\/b>\n        <\/li>\n<li>\n          <i>The New New: Favorite New Music Series<\/p>\n<p><\/i><br \/>\n          <b>Timbaland &amp; Swizz Beatz<\/b>\u00a0\u2013 Versus<\/p>\n<\/li>\n<li>\n          <i>The Room Where It Happens: Favorite Home Performance<\/p>\n<p><\/i><br \/>\n          <b><br \/>\n            <span class=\"xn-person\">Will Smith<\/span> &amp; DJ Jazzy Jeff<\/b>\u00a0\u2013 <span class=\"xn-person\">Brand New Funk<\/span><\/p>\n<\/li>\n<li>\n          <i>Way-Off Broadway: Favorite Musical Reunion<\/p>\n<p><\/i><br \/>\n          <b>Pitch Perfect Cast \/ The Barden Bellas<\/b>\u00a0\u2013 Love on Top, Universal Pictures<\/p>\n<\/li>\n<li>\n          <i>Zoom Tune: Zoom Performance<\/p>\n<p><\/i><br \/>\n          <b>SuperM<\/b>\u00a0\u2013 With You, Global Citizen One World: Together At Home<\/p>\n<\/li>\n<li>\n          <i>Favorite Quaranteam\u00a0<\/p>\n<p><\/i><br \/>\n          <b>BTS<\/b>\n        <\/li>\n<\/ol>\n<p>DJ D-<span class=\"xn-location\">Nice<\/span> was awarded, in a special category &#8211; <b>The Lockdown MVP Award<\/b> &#8211; for his live performances throughout the pandemic on Instagram drawing hundreds of thousands of viewers including celebrities like Oprah, <span class=\"xn-person\">Michelle Obama<\/span>, political candidates and social influencers for evenings of dance, dialogue and community.<\/p>\n<p>YouTube partnered with LiveXLive to distribute and promote the show across multiple YouTube channels including youtube.com\/live and in product promotion for artists via search and on social.\u00a0 <\/p>\n<p>LiveXLive has become a go-to platform for live streaming events that combine music with pop culture of podcasting, sports, arts, fashion, culinary and comedy. So far in calendar year 2020, LiveXLive content has been viewed over 110 million times. From emerging to established artists, LiveXLive has streamed a variety of artists and celebrities in 2020 alone, including Billie Eilish, Kygo, <span class=\"xn-person\">Billy Joel<\/span>, Bon Jovi, <span class=\"xn-person\">Chris Rock<\/span>, <span class=\"xn-person\">Idina Menzel<\/span>, <span class=\"xn-person\">Jennifer Lopez<\/span>, <span class=\"xn-person\">Jimmy Buffett<\/span>, OneRepublic, <span class=\"xn-person\">Zac Brown<\/span>, Sofi Tukker, and <span class=\"xn-person\">Darius Rucker<\/span>.<\/p>\n<p>\n        <b>Cheat Links of Video and Photos: <br \/><\/b>Link <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=211974684&amp;u=https%3A%2F%2Fwww.dropbox.com%2Fsh%2F2n8u5y6fjnmck9c%2FAADATqSwSjKZVxAW9uEB8cGla%3Fdl%3D0%26preview%3DLXL_LOCKDOWN_AWARDS_DNICE_PRESS_CLIP.mov&amp;a=here\" rel=\"nofollow noopener noreferrer\">here<\/a><\/u> for DJ D-Nice Acceptance Speech <br \/>Link <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=2163376687&amp;u=https%3A%2F%2Fwww.dropbox.com%2Fsh%2F2n8u5y6fjnmck9c%2FAADATqSwSjKZVxAW9uEB8cGla%3Fdl%3D0%26preview%3DLXL_LOCKDOWN_AWARDS_JAZZYJEFF_PRESS_CLIP.mov&amp;a=here\" rel=\"nofollow noopener noreferrer\">here<\/a><\/u> for DJ Jazzy Jeff Acceptance Speech<br \/>Link <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=1193304287&amp;u=https%3A%2F%2Fwww.dropbox.com%2Fsh%2F2n8u5y6fjnmck9c%2FAADATqSwSjKZVxAW9uEB8cGla%3Fdl%3D0%26preview%3DLXL_LOCKDOWN_AWARDS_LAUVCONAN_PRESS_CLIP.mov&amp;a=here\" rel=\"nofollow noopener noreferrer\">here<\/a><\/u> for snippet of Lauv &amp; Conan Gray Performance<\/p>\n<p>\n        <b><br \/>\n          <u>About LiveXLive Media, Inc.<br \/><\/u><br \/>\n        <\/b>Headquartered in <span class=\"xn-location\">Los Angeles, California<\/span>, LiveXLive Media, Inc. (NASDAQ: <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=3804046796&amp;u=https%3A%2F%2Fwww.prnewswire.com%2Fnews-releases%2Finaugural-livexlive-presents-the-lockdown-awards-will-be-hosted-by-grammy-award-nominee-trey-songz-301183758.html%23financial-modal&amp;a=LIVX\" rel=\"nofollow noopener noreferrer\">LIVX<\/a><\/u>) (the &#8220;Company&#8221;) (pronounced Live &#8220;by&#8221; Live) is a global platform for live stream and on-demand audio, video and podcast content in music, comedy, and pop culture. LiveXLive, which has streamed over 1,800 artists since <span class=\"xn-chron\">January 2020<\/span>, has become a go-to partner for the world&#8217;s top artists and celebrity voices as well as music festivals concerts, including Rock in Rio, EDC Las Vegas, and many others. In <span class=\"xn-chron\">April 2020<\/span>, LiveXLive produced its first 48-hour music festival called &#8220;Music Lives&#8221; with tremendous success as it earned over 50 million views and over 5 billion views for #music lives on TikTok on 100+ performances. LiveXLive&#8217;s library of global events, video-audio podcasts and original shows are also available on Amazon, Apple TV, Roku and Samsung TVs in addition to its own app, destination site and social channels. The Company&#8217;s wholly-owned subsidiary, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=3777228192&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2998678-1%26h%3D962075566%26u%3Dhttps%253A%252F%252Fwww.podcastone.com%252F%26a%3DPodcastOne&amp;a=PodcastOne\" rel=\"nofollow noopener noreferrer\">PodcastOne<\/a><\/u>, generates more than 2.1 billion downloads annually across more than 300 podcasts. For more information, visit <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=513064621&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2998678-1%26h%3D1451878097%26u%3Dhttp%253A%252F%252Fwww.livexlive.com%252F%26a%3Dwww.livexlive.com&amp;a=www.livexlive.com\" rel=\"nofollow noopener noreferrer\">www.livexlive.com<\/a><\/u> and follow us on <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=1577498778&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2998678-1%26h%3D2810688792%26u%3Dhttps%253A%252F%252Fc212.net%252Fc%252Flink%252F%253Ft%253D0%2526l%253Den%2526o%253D2778652-1%2526h%253D1258280452%2526u%253Dhttps%25253A%25252F%25252Fbit.ly%25252Flivexlive-fb%2526a%253DFacebook%26a%3DFacebook&amp;a=Facebook\" rel=\"nofollow noopener noreferrer\">Facebook<\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=3551385891&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2998678-1%26h%3D901834336%26u%3Dhttps%253A%252F%252Fc212.net%252Fc%252Flink%252F%253Ft%253D0%2526l%253Den%2526o%253D2778652-1%2526h%253D165905277%2526u%253Dhttp%25253A%25252F%25252Fbit.ly%25252Flivexlive-ig%2526a%253DInstagram%26a%3DInstagram&amp;a=Instagram\" rel=\"nofollow noopener noreferrer\">Instagram<\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=322079570&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2998678-1%26h%3D2795990770%26u%3Dhttps%253A%252F%252Fwww.tiktok.com%252F%2540livexlive%253Flang%253Den%26a%3DTikTok&amp;a=TikTok\" rel=\"nofollow noopener noreferrer\">TikTok<\/a><\/u>, <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3011752-1&amp;h=835516397&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2998678-1%26h%3D94687314%26u%3Dhttps%253A%252F%252Fc212.net%252Fc%252Flink%252F%253Ft%253D0%2526l%253Den%2526o%253D2778652-1%2526h%253D3287494368%2526u%253Dhttps%25253A%25252F%25252Fbit.ly%25252Flivexlive-tw%2526a%253DTwitter%26a%3DTwitter&amp;a=Twitter\" rel=\"nofollow noopener noreferrer\">Twitter<\/a><\/u> at @livexlive.<\/p>\n<p>\n        <b><br \/>\n          <u>Forward-Looking Statements<br \/><\/u><br \/>\n        <\/b>All statements other than statements of historical facts contained in this press release are &#8220;forward-looking statements,&#8221; which may often, but not always, be identified by the use of such words as &#8220;may,&#8221; &#8220;might,&#8221; &#8220;will,&#8221; &#8220;will likely result,&#8221; &#8220;would,&#8221; &#8220;should,&#8221; &#8220;estimate,&#8221; &#8220;plan,&#8221; &#8220;project,&#8221; &#8220;forecast,&#8221; &#8220;intend,&#8221; &#8220;expect,&#8221; &#8220;anticipate,&#8221; &#8220;believe,&#8221; &#8220;seek,&#8221; &#8220;continue,&#8221; &#8220;target&#8221; or the negative of such terms or other similar expressions. These statements involve known and unknown risks, uncertainties and other factors, which may cause actual results, performance or achievements to differ materially from those expressed or implied by such statements, including: the Company&#8217;s reliance on one key customer for a substantial percentage of its revenue; the Company&#8217;s ability to consummate any proposed financing or acquisition and the timing of the closing of such proposed transactions, including the risks that a condition to closing would not be satisfied within the expected timeframe or at all or that the closing of any proposed transaction will not occur; the Company&#8217;s ability to continue as a going concern; the Company&#8217;s ability to attract, maintain and increase the number of its users and paid subscribers; the Company identifying, acquiring, securing and developing content; the Company&#8217;s intent to repurchase shares of its common stock from time to time under the stock repurchase program and the timing, price, and quantity of repurchases, if any, under the program; the Company&#8217;s ability to maintain compliance with certain financial and other covenants; the Company successfully implementing its growth strategy, including relating to its technology platforms and applications; management&#8217;s relationships with industry stakeholders; the effects of the global Covid-19 pandemic; changes in economic conditions; competition; risks and uncertainties applicable to the businesses of the Company&#8217;s subsidiaries; and other risks, uncertainties and factors including, but not limited to, those described in the Company&#8217;s Annual Report on Form 10-K for the fiscal year ended <span class=\"xn-chron\">March 31, 2020<\/span>, filed with the U.S. Securities and Exchange Commission (the &#8220;SEC&#8221;) on <span class=\"xn-chron\">June 26, 2020<\/span>, Quarterly Report on Form 10-Q for the quarter ended <span class=\"xn-chron\">September 30, 2020<\/span>, filed with the SEC on <span class=\"xn-chron\">November 16, 2020<\/span>, and in the Company&#8217;s other filings and submissions with the SEC. These forward-looking statements speak only as of the date hereof and the Company disclaims any obligations to update these statements, except as may be required by law. The Company intends that all forward-looking statements be subject to the safe-harbor provisions of the Private Securities Litigation Reform Act of 1995.<\/p>\n<p>\n        <b><br \/>\n          <u>Press Contact:<br \/><\/u><br \/>\n        <\/b><br \/>\n        <b>The Rose Group<br \/><\/b><br \/>\n        <u><br \/>\n          <a target=\"_blank\" href=\"mailto:Lyndadorf@therosegrp.com\" rel=\"nofollow noopener noreferrer\">Lyndadorf@therosegrp.com<\/a><br \/>\n          <br \/>\n        <\/u><br \/>\n        <u><br \/>\n          <a target=\"_blank\" href=\"mailto:Isabela@Therosegrp.com\" rel=\"nofollow noopener noreferrer\">Isabela@Therosegrp.com<\/a><br \/>\n          <br \/>\n        <\/u>424-645-4620<\/p>\n<p>\n        <b><br \/>\n          <u>LiveXLive IR Contact: <br \/><\/u><br \/>\n        <\/b><br \/>\n        <u><br \/>\n          <a target=\"_blank\" href=\"mailto:ir@livexlive.com\" rel=\"nofollow noopener noreferrer\">ir@livexlive.com<\/a><br \/>\n          <br \/>\n        <\/u>310-601-2500<\/p>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/337602\/Loton_Corp_LiveXLive_Logo.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/337602\/Loton_Corp_LiveXLive_Logo.jpg\" title=\"LiveXLive (PRNewsFoto\/Loton, Corp.) (PRNewsfoto\/LiveXLive Media, Inc.)\" alt=\"LiveXLive (PRNewsFoto\/Loton, Corp.) (PRNewsfoto\/LiveXLive Media, Inc.)\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=LA22752&amp;sd=2020-12-14\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"http:\/\/www.prnewswire.com\/news-releases\/livexlive-expands-content-slate-and-original-programming-with-another-bluechip-franchise-the-inaugural-lockdown-awards-exclusively-sponsored-by-hyundai-event-surpassed-more-than-10-million-livestream-views-301191965.html\">http:\/\/www.prnewswire.com\/news-releases\/livexlive-expands-content-slate-and-original-programming-with-another-bluechip-franchise-the-inaugural-lockdown-awards-exclusively-sponsored-by-hyundai-event-surpassed-more-than-10-million-livestream-views-301191965.html<\/a><\/p>\n<p>SOURCE  LiveXLive Media, Inc.<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=LA22752&amp;Transmission_Id=202012140700PR_NEWS_USPR_____LA22752&amp;DateId=20201214\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hosted by Trey Songz; Winners Include: DJ D-Nice Awarded with The Lockdown MVP Award for Innovation and Creativity; Andrea Bocceli, BTS, Camila Cabello &amp; Shawn Mendes, Charlie Puth, Cardi B, Katy Perry, Keith Urban and More The Lockdown Awards Becomes One of the Highest Rated Music Award Shows of the Year Competing with its Network Broadcast Counterparts LiveXLive Achieves Over 110 Million Livestreams Year to Date, Over 985,000 Subscribers, Over 1,800 Artists and 135 Events since January 2020 PR Newswire LOS ANGELES, Dec. 14, 2020 \/PRNewswire\/ &#8212;\u00a0LiveXLive Media\u00a0(NASDAQ:\u00a0LIVX) (&#8220;LiveXLive&#8221;), a global platform for livestream and on-demand audio, video and podcast content in music, comedy, and pop-culture, and owner of PodcastOne, Slacker Radio and React Presents, hosted its &#8220;LiveXLive Presents: The &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/livexlive-expands-content-slate-and-original-programming-with-another-bluechip-franchise-the-inaugural-lockdown-awards-exclusively-sponsored-by-hyundai-event-surpassed-more-than-10-million-livestre\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;LiveXLive Expands Content Slate And Original Programming With Another Bluechip Franchise, The Inaugural Lockdown Awards, Exclusively Sponsored By Hyundai; Event Surpassed More Than 10 Million Livestream Views&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-398780","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LiveXLive Expands Content Slate And Original Programming With Another Bluechip Franchise, The Inaugural Lockdown Awards, Exclusively Sponsored By Hyundai; Event Surpassed More Than 10 Million Livestream Views - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/livexlive-expands-content-slate-and-original-programming-with-another-bluechip-franchise-the-inaugural-lockdown-awards-exclusively-sponsored-by-hyundai-event-surpassed-more-than-10-million-livestre\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LiveXLive Expands Content Slate And Original Programming With Another Bluechip Franchise, The Inaugural Lockdown Awards, Exclusively Sponsored By Hyundai; Event Surpassed More Than 10 Million Livestream Views - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Hosted by Trey Songz; Winners Include: DJ D-Nice Awarded with The Lockdown MVP Award for Innovation and Creativity; Andrea Bocceli, BTS, Camila Cabello &amp; Shawn Mendes, Charlie Puth, Cardi B, Katy Perry, Keith Urban and More The Lockdown Awards Becomes One of the Highest Rated Music Award Shows of the Year Competing with its Network Broadcast Counterparts LiveXLive Achieves Over 110 Million Livestreams Year to Date, Over 985,000 Subscribers, Over 1,800 Artists and 135 Events since January 2020 PR Newswire LOS ANGELES, Dec. 14, 2020 \/PRNewswire\/ &#8212;\u00a0LiveXLive Media\u00a0(NASDAQ:\u00a0LIVX) (&#8220;LiveXLive&#8221;), a global platform for livestream and on-demand audio, video and podcast content in music, comedy, and pop-culture, and owner of PodcastOne, Slacker Radio and React Presents, hosted its &#8220;LiveXLive Presents: The &hellip; Continue reading &quot;LiveXLive Expands Content Slate And Original Programming With Another Bluechip Franchise, The Inaugural Lockdown Awards, Exclusively Sponsored By Hyundai; 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