{"id":396569,"date":"2020-12-09T10:26:50","date_gmt":"2020-12-09T15:26:50","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=396569"},"modified":"2020-12-09T10:26:50","modified_gmt":"2020-12-09T15:26:50","slug":"distant-design","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/distant-design\/","title":{"rendered":"Distant Design"},"content":{"rendered":"

\nVirtual Design Enhances Veridian Homes\u2019 Customer Experience and Safety
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Middleton, WI, Dec. 09, 2020 (GLOBE NEWSWIRE) — When Veridian Homes decided to implement new virtual home design software\u00a0last\u00a0year, the builder couldn\u2019t have predicted the technology\u2019s immediate impact on\u00a0its\u00a0business and homeowner relationships. Now,\u00a0many\u00a0months into the unprecedented COVID-19 pandemic, John Maasch is more confident than ever that\u00a0they\u00a0made the right technology decision for today and\u00a0for\u00a0the future.\u00a0\u00a0\u00a0<\/p>\n

Maasch is the\u00a0Vice\u00a0President of\u00a0Sales\u00a0and Marketing\u00a0for Veridian\u00a0Homes, a Wisconsin-based builder that\u00a0builds\u00a0about\u00a0600\u00a0homes in and around Madison and Milwaukee annually. He and his team worked with Paradigm to set up Paradigm Omni\u00a0for Builders, a\u00a0<\/a>virtual home design software<\/a>\u00a0that immerses homebuyers in a 3D home design experience and lets\u00a0them\u00a0customize their dream home.\u00a0\u00a0<\/p>\n

The online tool allows potential homebuyers and contracted customers to select, configure, and visualize a wide range of interior and exterior design features on actual Veridian\u00a0home plans\u00a0\u2013 all while remaining socially distant.\u00a0\u00a0\u00a0<\/p>\n

Perhaps equally significant, according to Maasch, is how Paradigm Omni\u00a0integrates with Veridian\u2019s design team<\/a>\u00a0to offer homebuyers an engaging and fun design experience that combines virtual technology and experienced personal advice\u00a0from their designers.\u00a0\u00a0<\/p>\n

\n COVID-era Collaboration<\/strong>
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\u201cUnderstandably, buyers might be a little hesitant to build a house these days,\u201d\u00a0says Maasch.\u00a0 \u201cOur\u00a0interior\u00a0and exterior virtual visualizers ease that tension and help buyers achieve their dreams even in these uncertain times. By blending virtual technology into our collaborative design process, we\u2019re\u00a0delivering\u00a0the top-notch design experience\u00a0that\u00a0buyers have come to expect from Veridian, while ensuring the safety of our customers and staff.\u201d\u00a0<\/p>\n

Kimberly Hopf, Veridian\u2019s design manager, explains that the\u00a0COVID-era design process starts with a virtual pre-selection\u00a0phase in which buyers\u00a0interact with\u00a0online visualization tools to choose the\u00a0options\u00a0they like most. Siding, exterior colors, window\u00a0colors, trim, stone\u00a0and brick, kitchen designs,\u00a0and a host of interior features are all available.\u00a0<\/p>\n

Once virtual selections are made, Hopf and her\u00a0team of\u00a0interior\u00a0designers\u00a0walk homebuyers through their selections via video chat, to confirm design choices or view alternatives from the Veridian Design Studio. Eventually, an in-person Design Studio consultation takes place to finalize\u00a0their\u00a0dream home decisions \u2013 while maintaining social distancing and\u00a0practicing the guidelines set by the CDC.\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n

Hopf admits customers were initially hesitant about the new design process, but they quickly appreciated its advantages.\u00a0 \u201cWe\u2019re seeing homebuyers\u00a0spending more time\u00a0interacting with our homes online before buying,\u00a0and\u00a0every contracted buyer\u00a0is\u00a0using it for selections,\u201d she says. \u201cAnd we expect usage to grow.\u00a0The design software\u00a0is easy and fun to use. It encourages\u00a0our\u00a0buyers to stay engaged,\u00a0and it\u00a0helps our sales and design teams\u00a0to\u00a0complete more deals,\u00a0while keeping everyone safe.\u201d\u00a0<\/p>\n

\n Visualizing the Future<\/strong>
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While virtual home design software is helping Veridian\u00a0rise above\u00a0the pandemic today, Maasch notes that Paradigm\u2019s\u00a0impact will only increase as the homebuilding business returns to something closer to normal. \u201cWe\u2019re already scaling the technology to help buyers better visualize streetscapes in future developments, engage in new virtual walkthroughs, and visualize additional interior and exterior design packages before construction begins,\u201d he says.\u00a0\u00a0\u00a0<\/p>\n

Hopf agrees that visualization technology is here to stay, adding that\u00a0it\u2019s\u00a0as much a part of the buying process as model homes and open houses. \u201cHomebuyers love the ability to engage in the design process from the comfort of their home, and our design team welcomes new technology that helps buyers navigate their\u00a0journey\u00a0to their dream home.\u201d\u00a0\u00a0<\/p>\n

For more information about\u00a0Veridian Homes,\u00a0please visit\u00a0veridianhomes.com\u00a0\u00a0<\/p>\n

\n About Paradigm:\u00a0<\/strong>
\n \u00a0<\/strong>Paradigm provides technology solutions\u00a0for the building industry. Paradigm Omni\u2122 is a virtual design technology\u00a0for builders\u00a0that improves lead generation, accelerates the sales cycle, enhances the design process. For more information, go to\u00a0https:\/\/myparadigm.com\/virtual-home-design-software\/\u00a0<\/p>\n

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