{"id":395590,"date":"2020-12-08T10:30:29","date_gmt":"2020-12-08T15:30:29","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=395590"},"modified":"2020-12-08T10:30:29","modified_gmt":"2020-12-08T15:30:29","slug":"flavorman-reveals-top-drink-flavor-trends-for-2021","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/flavorman-reveals-top-drink-flavor-trends-for-2021\/","title":{"rendered":"Flavorman Reveals Top Drink Flavor Trends for 2021"},"content":{"rendered":"

\nFlavors that tingle, comfort, and function to dominate in the New Year
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Louisville, Ky., Dec. 08, 2020 (GLOBE NEWSWIRE) — Experts at the Louisville, KY-based beverage development company, Flavorman, have announced the drink flavor trends to watch for in 2021. Driven by the long-term effects of an on-going pandemic, this year\u2019s forecast is shaping up to be focused on flavors that drive experience in a socially distant landscape.<\/p>\n

\u2022 Flavors That Tingle:<\/b> Burning, cooling, or otherwise tingling their way across our tongues, drinks with flavors that stimulate unique sensory experiences are set to become more prominent in the coming year.<\/p>\n

\u201cWe\u2019ve had a considerable uptick in client requests for flavors that deliver varying degrees and styles of heat, smoke, and spice,\u201d says Tom Gibson, Flavorman\u2019s Chief Flavorist. \u201cBut we\u2019ve also seen an increase in requests for flavors with that fresh, cooling rush you\u2019d get from chewing a stick of mint gum.\u201d<\/p>\n

Flavors like Ancho chile, habanero, and Indian peppercorn are expected to make their way into everything from Ready-to-Drink (RTD) cocktails to tea and lemonade. Meanwhile, menthol-heavy pairings\u2014 think peppermint-mocha cream and lemon-coconut eucalyptus\u2014 will contribute a cooling element to seltzers, premium coffee, juice drinks, and more.<\/p>\n

\u2022 Flavors That Comfort:<\/b> The need for comfort has taken on a whole new meaning within the current social and political climate, but flavors continue to provide a soothing constant. Staples like grapefruit, lemon, and lime will continue to be popular; but there is an opportunity to elevate these familiar profiles by grounding them in specific locations of interest. <\/p>\n

\u201cTracing flavors to a specific region creates a transportive experience that helps differentiate an otherwise standard flavor,\u201d says Kristen Wemer, Flavorman\u2019s Director of Beverage Development. \u201cAs the market continues to saturate with the usual essentials, consumers can expect more diversity and premiumization through varietals of familiar flavors.\u201d<\/p>\n

Delivering on consumer cravings for nostalgia and indulgence, 2021 will also see the return of classic favorites but in unexpected, more sophisticated forms.<\/p>\n

\u201cWhen you think about childhood flavors re-imagined for premium applications, you get something like a smokey vanilla cold brew, bubble gum seltzer, or a fruit punch gin cocktail,\u201d says Wemer. \u201cWe\u2019re experiencing a renaissance of these nostalgic flavors\u2014 peanut butter, orange creamsicle, grape cotton candy\u2014 in concepts like hard coffee, energy drinks, and craft soda.\u201d<\/p>\n

\u2022 Flavors That Function:<\/b> In 2020, Flavorman introduced the concept of \u201cfunctional plus\u201d\u2014 those beverages that provide consumers with a multitude of health and wellness benefits. As the world grapples with a global pandemic, consumers have found ways to take their health into their own hands\u2014 and stomachs.<\/p>\n

Beverages that offer immunity, cognitive, and mood-boosting benefits will be especially significant. Expect fragrant flavors like hibiscus, elderflower, and orange blossom to be combined with other berry, botanical, and citrus elements to emphasize functional ingredient blends in naturally positioned teas, enhanced waters, flavored kombucha, and more.<\/p>\n

Of course, if 2020 has taught us anything it\u2019s that no one has a crystal ball; but with almost 30 years in the beverage business and nearly 70,000 formulations under our belt, we also know that experience still counts for something.<\/p>\n

\n To learn more about these insights, visit flavorman.com\/2021-flavor-trends<\/a>\u00a0or contact our team.<\/em>\n <\/p>\n

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\n ABOUT FLAVORMAN:<\/b>\n <\/p>\n

\n Founded by David Dafoe in 1992, Flavorman is a custom beverage development company located in the heart of Bourbon country. Flavorman works with companies and entrepreneurs\u2014 big and small \u2014to develop everything from energy drinks to flavored spirits and more. With almost 30 years in the industry and almost 70,000 beverage formulations, Flavorman has helped create thousands of household staples and iconic brands that have defined generations \u2013 and changed what the world is drinking. For more information, visit <\/i>
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\n www.flavorman.com<\/i>
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