{"id":386984,"date":"2020-11-23T11:35:00","date_gmt":"2020-11-23T16:35:00","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=386984"},"modified":"2020-11-23T11:35:00","modified_gmt":"2020-11-23T16:35:00","slug":"irving-oil-joins-madd-canada-to-share-sober-driving-message-this-holiday-season","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/irving-oil-joins-madd-canada-to-share-sober-driving-message-this-holiday-season\/","title":{"rendered":"Irving Oil Joins MADD Canada To Share Sober Driving Message This Holiday Season"},"content":{"rendered":"
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SAINT JOHN, New Brunswick, Nov. 23, 2020 (GLOBE NEWSWIRE) — Irving Oil, a long-time sponsor of MADD Canada\u2019s Project Red Ribbon<\/em> awareness campaign, is leading the effort to spread the sober driving message in the Atlantic Region once again this holiday season.<\/p>\n

Running until January 4, Project Red Ribbon<\/em> raises awareness about the risks of impaired driving, and encourages motorists to always drive sober. MADD Canada Chapter and Community Leaders distribute red ribbons and red ribbon car decals for the public to display as a symbol of their commitment to sober driving and as a tribute to the thousands of Canadians killed or injured each year in alcohol and\/or drug related crashes.<\/p>\n

\u201cThe holiday gatherings and celebrations may be a bit smaller this year due to the pandemic, but the risk for impaired driving remains,\u201d said MADD Canada National President Jaymie-Lyne Hancock. \u201cOur Atlantic Region Chapters and Community Leaders are dedicated to preventing impaired driving, and we are proud to partner with Irving Oil in this effort.\u201d <\/p>\n

For more than 10 years, Irving Oil has joined MADD Canada to share the sober driving message. As Official Sponsor of Project Red Ribbon<\/em>, Irving Oil proudly displays the red ribbon decals on its fleet vehicles, which cover over 5 million miles each year throughout Atlantic Canada and New England. The vehicles provide a highly-visible, mobile awareness message that is seen by thousands of motorists every day. The company also trains it drivers to identify and report suspected impaired drivers.<\/p>\n

\u201cIrving Oil is proud to join MADD Canada to bring this life-saving message to roads and highways throughout our communities,\u201d said Adam Gilmore, Director of Delivered Energy at Irving Oil. \u201cOur fleet travels millions of miles each year, and the safety of our employees, our customers and our communities is always our top priority. We are proud to do our part to make roads safer by raising awareness about the dangers of impaired driving, encouraging everyone to drive sober and by reporting potential impaired drivers.\u201d<\/p>\n

\u201cIrving Oil and its drivers play a vital role in sharing the sober driving message, and have been enthusiastic and consistent champions for safer roads and safer communities,\u201d said Ms. Hancock. \u201cThey continue to demonstrate leadership and commitment to raising awareness and preventing impaired driving.\u201d <\/p>\n

Every year, hundreds of Canadians are killed and tens of thousands are injured in alcohol and\/or drug-related crashes. Irving Oil and MADD Canada are encouraging all Canadians to do their part to prevent these tragedies by:<\/p>\n