{"id":386020,"date":"2020-11-20T09:06:08","date_gmt":"2020-11-20T14:06:08","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=386020"},"modified":"2020-11-20T09:06:08","modified_gmt":"2020-11-20T14:06:08","slug":"stitcherads-helps-retailers-promote-products-from-black-owned-businesses-during-facebooks-buyblack-friday-campaign","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/stitcherads-helps-retailers-promote-products-from-black-owned-businesses-during-facebooks-buyblack-friday-campaign\/","title":{"rendered":"StitcherAds Helps Retailers Promote Products from Black-Owned Businesses During Facebook\u2019s #BuyBlack Friday Campaign"},"content":{"rendered":"
\n

NEW YORK, Nov. 20, 2020 (GLOBE NEWSWIRE) — StitcherAds<\/u><\/a>, the leading platform for ad solutions and shopping experiences that drive incremental sales on Facebook, Instagram, Pinterest, and Snapchat, today announced that it’s lending its overlay technology<\/u><\/a> to retailers for free to help them highlight products from Black-owned brands in ads on Facebook and Instagram in support of Facebook\u2019s #BuyBlack Friday campaign.<\/p>\n

Facebook recently announced a \u2018Season of Support,\u2019 offering three months of support, resources, education, and thought leadership to support small businesses through this challenging holiday season. As part of Season of Support, Facebook launched the #BuyBlack Friday campaign in the US — redistributing the energy of the biggest physical retail day of the year to celebrate and support Black businesses and their communities. From October 30 – November 27, every Friday during Facebook\u2019s Season of Support will spotlight Black businesses, celebrate Black culture and inspire consumers to #BuyBlack.<\/p>\n

To help major retailers support the #BuyBlack Friday initiative across Facebook\u2019s properties, StitcherAds is lending its overlay technology to retailers for free. With that, StitcherAds is making it easier for retailers to automate the promotion of products from Black-owned businesses across ads on Facebook and Instagram. Product feeds for top retailers can feature millions of products from thousands of brands. StitcherAds\u2019 #BuyBlack offering will automatically help to highlight the Black-owned businesses from those product feeds.<\/p>\n

StitcherAds\u2019 technology makes it possible for retailers to uncover and categorize offers, products and deals across categories \u2013 from beauty and fashion to home decor and everything in between. With this capability, retailers can automatically showcase products from Black-owned businesses during Facebook\u2019s #BuyBlack Friday campaign.<\/p>\n

\u201cFacebook is committed to supporting and celebrating Black-owned businesses and their communities in the lead up to what has traditionally been the biggest retail day of the year,\u201d said Alvin Bowles, VP of Business Engineering & Partnership Solutions at Facebook. \u201cWe are excited about how StitcherAds is able to support our #BuyBlack Friday initiative in helping retailers showcase products from Black-owned businesses across their campaigns on Facebook and Instagram.\u201d<\/p>\n

\u201cThis holiday season will be challenging for many small businesses, with more people shopping online than ever before,\u201d said Declan Kennedy, CEO and Co-Founder, StitcherAds. \u201cFacebook\u2019s determination to help small businesses thrive is commendable. And, this year\u2019s focus on celebrating Black-owned businesses and their communities is exquisite. We are honored to be able to play a role in helping to drive Facebook\u2019s initiative forward.\u201d<\/p>\n

StitcherAds technology helps advertisers to scale full-funnel performance marketing campaigns on Facebook, Instagram, Pinterest, and Snapchat. The company has empowered some of the largest advertisers worldwide using data-fueled automation to drive sales online and in-store.<\/p>\n

Learn more about StitcherAds here: https:\/\/stitcherads.com\/<\/u><\/a><\/p>\n

\n About <\/strong>
\n StitcherAds<\/strong>\n <\/p>\n

Founded in 2009, StitcherAds<\/u><\/a> is a Facebook Marketing Partner helping advertisers and agencies scale full-funnel performance marketing campaigns on Facebook & Instagram. Since conception, StitcherAds has empowered some of Facebook\u2019s largest advertisers for eCommerce, retail, travel, and real estate businesses worldwide, using data-fueled automation to increase the revenue impact of their ad spend. The company works on a hybrid service model, onboarding clients from fully managed service to self-serve to ensure long-term success with their software. As the first partner to launch dynamic ads and dynamic ads for travel on Facebook, StitcherAds has been a leader in both speed and achievement in direct response innovation. For more information about StitcherAds, please go to www.stitcherads.com<\/u><\/a>.<\/p>\n

A photo accompanying this announcement is available at https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/60b22d62-aa18-4d5b-a3f9-c8efff00288f<\/a><\/p>\n


\n
\n \n <\/div>\n

\n
Chris Harihar\r\nchris@crenshawcomm.com<\/pre>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"
NEW YORK, Nov. 20, 2020 (GLOBE NEWSWIRE) — StitcherAds, the leading platform for ad solutions and shopping experiences that drive incremental sales on Facebook, Instagram, Pinterest, and Snapchat, today announced that it’s lending its overlay technology to retailers for free to help them highlight products from Black-owned brands in ads on Facebook and Instagram in support of Facebook\u2019s #BuyBlack Friday campaign. Facebook recently announced a \u2018Season of Support,\u2019 offering three months of support, resources, education, and thought leadership to support small businesses through this challenging holiday season. As part of Season of Support, Facebook launched the #BuyBlack Friday campaign in the US — redistributing the energy of the biggest physical retail day of the year to celebrate and support Black … <\/p>\n
Continue reading “StitcherAds Helps Retailers Promote Products from Black-Owned Businesses During Facebook\u2019s #BuyBlack Friday Campaign”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-386020","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nStitcherAds Helps Retailers Promote Products from Black-Owned Businesses During Facebook\u2019s #BuyBlack Friday Campaign - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/stitcherads-helps-retailers-promote-products-from-black-owned-businesses-during-facebooks-buyblack-friday-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"StitcherAds Helps Retailers Promote Products from Black-Owned Businesses During Facebook\u2019s #BuyBlack Friday Campaign - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"NEW YORK, Nov. 20, 2020 (GLOBE NEWSWIRE) — StitcherAds, the leading platform for ad solutions and shopping experiences that drive incremental sales on Facebook, Instagram, Pinterest, and Snapchat, today announced that it’s lending its overlay technology to retailers for free to help them highlight products from Black-owned brands in ads on Facebook and Instagram in support of Facebook\u2019s #BuyBlack Friday campaign. Facebook recently announced a \u2018Season of Support,\u2019 offering three months of support, resources, education, and thought leadership to support small businesses through this challenging holiday season. 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