{"id":385977,"date":"2020-11-20T08:33:41","date_gmt":"2020-11-20T13:33:41","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=385977"},"modified":"2020-11-20T08:33:41","modified_gmt":"2020-11-20T13:33:41","slug":"cineplex-and-universal-filmed-entertainment-group-enter-new-dynamic-window-agreement","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/cineplex-and-universal-filmed-entertainment-group-enter-new-dynamic-window-agreement\/","title":{"rendered":"Cineplex and Universal Filmed Entertainment Group Enter New Dynamic Window Agreement"},"content":{"rendered":"<div class=\"xn-newslines\">\n<p class=\"xn-distributor\">Canada NewsWire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p class=\"prntac\">\n        <b><br \/>\n          <i>More Opportunities for Premium Video on Demand will be Available on the Cineplex Store<\/i><br \/>\n        <\/b>\n      <\/p>\n<p>TORONTO\u00a0and <span class=\"xn-location\">UNIVERSAL CITY, Calif.<\/span>, <span class=\"xn-chron\">Nov. 20, 2020<\/span> \/CNW\/ &#8211; <a target=\"_blank\" href=\"\/\/alpha.cglp.ca\/Cineplex\/Departments\/Communications\/Press%20Releases\/2020\/Corporate%20Releases\/Universal%20Windows\/Cineplex.com\" rel=\"nofollow noopener noreferrer\">Cineplex<\/a>\u00a0(TSX: CGX), <span class=\"xn-location\">Canada&#8217;s<\/span> largest and most innovative film exhibitor, and Universal Filmed Entertainment Group (UFEG) today announced a multi-year agreement for theatrical exclusivity windows in the Canadian market. \u00a0This new dynamic window agreement between the two companies preserves the theatrical experience, while adapting to changing consumer behaviour, particularly as the world and the entertainment industry navigate the effects of the COVID-19 pandemic. \u00a0The two companies are committed to creating a sustainable model for years to come.<\/p>\n<p>Similar to the agreements that Universal has established with other major exhibitors, coming into effect immediately, the agreement guarantees at least three full weekends (17 days) of theatrical exclusivity for all Universal Pictures and Focus Features theatrical releases, at which point the studio will have the option to make its titles available across premium video on demand (PVOD) platforms, including the <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2988763-1&amp;h=25982259&amp;u=https%3A%2F%2Fstore.cineplex.com%2F&amp;a=Cineplex+Store\" rel=\"nofollow noopener noreferrer\">Cineplex Store<\/a>. \u00a0Under the terms of the deal, any title that has a North American opening weekend box office of <span class=\"xn-money\">$50 million<\/span> or more, including franchise titles, will play exclusively in theatres for at least five full weekends (31 days) before the title can be made available on PVOD. <\/p>\n<p>&#8220;The pandemic has given the industry and movie-lovers around the globe a new appreciation for the magic of the big screen experience,&#8221; said <span class=\"xn-person\">Ellis Jacob<\/span>, President and CEO, Cineplex. \u00a0&#8220;We are pleased to work alongside like-minded partners such as Universal, a studio that respects the theatrical window and is committed to the sustainable long-term health of the theatrical ecosystem.&#8221;<\/p>\n<p>&#8220;With audience fragmentation accelerating due to the rise in digital, streaming and cord cutting, as well as the unprecedented issues our industry is facing right now, our relationship with exhibition had to evolve and adapt to the changing distribution landscape,&#8221; said <span class=\"xn-person\">Donna Langley<\/span>, Chairman, UFEG.\u00a0 &#8220;Giving consumers the flexibility to view content on their terms is more important than ever to help expand moviegoing, and Ellis and our partners at Cineplex allow us to increase these opportunities for our Canadian audience.&#8221; <\/p>\n<p>The full terms of the deal are confidential and are not being disclosed.<\/p>\n<p>UFEG&#8217;s film slate, including titles from Universal Pictures, Focus Features and DreamWorks Animation, has five theatrical releases remaining on the 2020 calendar: <i>The Croods: A New Age <\/i>(11\/25), <i>Half Brothers <\/i>(12\/4), <i>All <span class=\"xn-person\">My Life<\/span><\/i>(12\/4), <i>News of the World<\/i> (12\/25) and <i>Promising Young Woman <\/i>(12\/25).<\/p>\n<p>\n        <b><br \/>\n          <u>About Cineplex: <\/u><br \/>\n        <\/b>\n      <\/p>\n<p>Cineplex (TSX: CGX) is a top-tier Canadian brand that operates in the film entertainment and content, amusement and leisure, and media sectors. As a leading entertainment and media company, Cineplex welcomes millions of guests annually through its circuit of theatres and location-based entertainment (&#8220;LBE&#8221;) venues across the country. In addition to being <span class=\"xn-location\">Canada&#8217;s<\/span> largest and most innovative film exhibitor, Cineplex also operates successful businesses in digital commerce (CineplexStore.com), food service, alternative programming (Cineplex Events), cinema media (Cineplex Media), digital place-based media (Cineplex Digital Media &#8220;CDM&#8221;) and amusement solutions (Player One Amusement Group &#8220;P1AG&#8221;). Additionally, Cineplex operates an LBE business through <span class=\"xn-location\">Canada&#8217;s<\/span> newest destinations for &#8216;Eats &amp; Entertainment&#8217; (The Rec Room), and entertainment complexes specifically designed for teens and families (Playdium). Cineplex is a joint venture partner in SCENE, <span class=\"xn-location\">Canada&#8217;s<\/span> largest entertainment loyalty program.<\/p>\n<p>Proudly recognized as having one of the country&#8217;s Most Admired Corporate Cultures, Cineplex employs approximately 13,000 people in its offices across <span class=\"xn-location\">Canada<\/span> and <span class=\"xn-location\">the United States<\/span>. To learn more visit Cineplex.com or download the Cineplex App.<\/p>\n<p>\n        <b><br \/>\n          <u>About Universal Filmed Entertainment Group: <\/u><br \/>\n        <\/b>\n      <\/p>\n<p>Universal Filmed Entertainment Group (UFEG) produces, acquires, markets and distributes filmed entertainment worldwide in various media formats for theatrical, home entertainment, television and other distribution platforms. The global division includes Universal Pictures, Focus Features, Universal Pictures Home Entertainment, DreamWorks Animation Film and Television.\u00a0 UFEG is part of NBCUniversal, one of the world&#8217;s leading media and entertainment companies in the development, production and marketing of entertainment, news and information to a global audience.\u00a0 NBCUniversal owns and operates a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a suite of leading Internet-based businesses. NBCUniversal is a subsidiary of Comcast Corporation.<\/p>\n<p>SOURCE  Cineplex<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=C2219&amp;Transmission_Id=202011200830CANADANWWEB______C2219&amp;DateId=20201120\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Canada NewsWire More Opportunities for Premium Video on Demand will be Available on the Cineplex Store TORONTO\u00a0and UNIVERSAL CITY, Calif., Nov. 20, 2020 \/CNW\/ &#8211; Cineplex\u00a0(TSX: CGX), Canada&#8217;s largest and most innovative film exhibitor, and Universal Filmed Entertainment Group (UFEG) today announced a multi-year agreement for theatrical exclusivity windows in the Canadian market. \u00a0This new dynamic window agreement between the two companies preserves the theatrical experience, while adapting to changing consumer behaviour, particularly as the world and the entertainment industry navigate the effects of the COVID-19 pandemic. \u00a0The two companies are committed to creating a sustainable model for years to come. Similar to the agreements that Universal has established with other major exhibitors, coming into effect immediately, the agreement guarantees &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/cineplex-and-universal-filmed-entertainment-group-enter-new-dynamic-window-agreement\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Cineplex and Universal Filmed Entertainment Group Enter New Dynamic Window Agreement&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-385977","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cineplex and Universal Filmed Entertainment Group Enter New Dynamic Window Agreement - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/cineplex-and-universal-filmed-entertainment-group-enter-new-dynamic-window-agreement\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cineplex and Universal Filmed Entertainment Group Enter New Dynamic Window Agreement - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Canada NewsWire More Opportunities for Premium Video on Demand will be Available on the Cineplex Store TORONTO\u00a0and UNIVERSAL CITY, Calif., Nov. 20, 2020 \/CNW\/ &#8211; Cineplex\u00a0(TSX: CGX), Canada&#8217;s largest and most innovative film exhibitor, and Universal Filmed Entertainment Group (UFEG) today announced a multi-year agreement for theatrical exclusivity windows in the Canadian market. \u00a0This new dynamic window agreement between the two companies preserves the theatrical experience, while adapting to changing consumer behaviour, particularly as the world and the entertainment industry navigate the effects of the COVID-19 pandemic. \u00a0The two companies are committed to creating a sustainable model for years to come. 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