{"id":385237,"date":"2020-11-19T09:40:40","date_gmt":"2020-11-19T14:40:40","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=385237"},"modified":"2020-11-19T09:40:40","modified_gmt":"2020-11-19T14:40:40","slug":"online-grocer-farmstead-goes-live-in-charlotte-nc-just-in-time-for-thanksgiving","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/online-grocer-farmstead-goes-live-in-charlotte-nc-just-in-time-for-thanksgiving\/","title":{"rendered":"Online Grocer Farmstead Goes Live in Charlotte, NC Just in Time for Thanksgiving"},"content":{"rendered":"<h2>\nFarmstead offers high-quality groceries, delivered for free, at better prices than local supermarkets<br \/>\n<\/h2>\n<div class=\"mw_release\">\n<p align=\"left\">CHARLOTTE, N.C., Nov.  19, 2020  (GLOBE NEWSWIRE) &#8212; <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=P4kxDcn0tliz4mOpdendRNBbRAXbw0oGj0OD1NntGkzfDf2A4orvh7uYoYjY8r_oI9UzRPF9oMBFY7ulhXs_wA==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><u>Farmstead<\/u><\/a>, the first online grocer to offer fresh, high-quality groceries, delivered for free,\u00a0at better prices than local supermarkets, announced today that it has gone live with deliveries in Charlotte, NC. Currently, Farmstead offers same-day delivery to all zip codes in the city of Charlotte. The delivery area will be rapidly expanded in the coming weeks to the Charlotte suburbs.<\/p>\n<p>Charlotte is Farmstead\u2019s first expansion market &#8211; Farmstead\u2019s \u201cdark\u201d warehouses greatly ease entry into new geographies, reduce food waste by 3-4x and help eliminate food deserts by making fast, inexpensive delivery available with a nimble new model. With Farmstead, customers can get all of their groceries \u2013 high-quality local brands such as Cheerwine and Sundrop, national brands such as Kraft, Nabisco and fresh meats, dairy and produce \u2013 from one place.<\/p>\n<p>Earlier this week, Farmstead <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=sRA4tt2Hd3ijm5IEFy1yygd2e4xQ_sv1SW4pdP7G6ox2SLxtbhb-rYiS-ewZazbMeXAOK5GP8IFB5A5Xijfa0nlM-MG3HG9tj-r1XovocC3YLIakKovffuMVpKHxWFO-6fA2V3iR9FZ8sWqe_IYZ16kIAL3Yo7OIbbDshN0GhvC8UV_-JqZG1ejsFUptunw_D1LfPRBYb1Eh5EG-ecqjsVlD56zjPVFATTm14zIfpl4QEVKwOCP9yVic-cMibt0zXxw04Nl1FQwOAiUQP8kYgIe7P5BBgn7RHlBWAYoYOqTniX4FQ0XbL_griZvhDaOb\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><u>announced<\/u><\/a> its second expansion market &#8211; Raleigh-Durham, NC &#8211; and a $7.9M <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=e1Zm1rhgNfzoieaV2gaJ5QxPfB7bRCl0ADxkumwtzAQNxakW5jfkyYgM-S3kUcG-VQU8J8pLG9XV-ZhxXt_AHyBYpUFaTRKycB9jvfhFRvw3hS93yc7qpCoko0y6I9PCHhoG2XXW76fUyaXFW36Yjl90JA9Fpd1g2wBkueB0IWg9rXGQF9ynpXX9qseml63pbB9rN0GKhWa_z8XMF-ppY80-fh9W4yQbEhlApnqrYbVdGi8JMNqW0nMcLLEY1L5vZwxAIcQyM07WA6w-1t9rHEwtHGUIaAfP7fLuws34Xpo=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><u>funding round<\/u><\/a> intended to help the company accelerate its geographic expansion and ramp hiring.<\/p>\n<p>\n        <strong>How it Works<\/strong>\n      <\/p>\n<p>Farmstead works with local farmers and national distributors to stock up on consumers\u2019 favorite products, including fresh produce and family-friendly national brands. Consumers go to <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=P4kxDcn0tliz4mOpdendRHAGf4nrrXhqErK4ccih9VpICxca56vRx3s7WMqcltEMs2Z9xI-rS-P-1XZt-1tAzpOs_R_CwoNljfgvkyG6uT4=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><u>Farmstead<\/u><\/a> to set up an account and order, and the groceries are hand-selected and inspected by Farmstead\u2019s team at its dark stores to ensure families are getting the best quality products exactly as ordered. Farmstead then groups deliveries together to deliver to customers and their neighbors at the same time to help reduce carbon emissions. Customers can also sign up for a regular \u201cWeekly Program\u201d and get a 5% discount each time they buy the same product again.<\/p>\n<p>Farmstead\u2019s proprietary AI-based software tied to its smaller-format dark stores helps determine optimal inventory levels, ensure efficient order picking\/packing\/delivery, and reduce food waste. These efficiencies enable Farmstead to deliver for free while keeping prices lower than local supermarkets, and making fresh, high-quality groceries accessible to all.<\/p>\n<p>\u201cSince announcing our service for Charlotte last month, we quickly filled our waitlist,\u201d said Pradeep Elankumaran, co-founder and CEO of Farmstead. \u201cWe moved fast to begin our delivery service before Thanksgiving as we know with stay-at-home directives people will be cooking at home and looking to get high quality groceries delivered right to their doorstep. As we\u2019ve done in San Francisco, we\u2019ll quickly expand our service area in the greater Charlotte area to accommodate the high demand.\u201d<\/p>\n<p>\n        <strong>About Farmstead<\/strong><br \/>\n        <br \/>Farmstead is the first online grocer to offer fresh, high-quality groceries, delivered for free, at better prices than local supermarkets. Using AI technology, Farmstead has reinvented the grocery buying experience and rewired how food moves across the country, to significantly reduce food waste and fulfill its mission of making high quality, locally sourced food accessible to everyone. Visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Vg1amPaTxWOrD5CFJL9lj2YnxzQGKC5Nw38c6Rp8M7p5KwlycSsIksjm8kJd7FGRyn0c45qYGTCnfIqImzaBHE7TE9sJi51U10H-ZmV0GIU=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><u>https:\/\/www.farmsteadapp.com<\/u><\/a> or follow @<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=5IKtuI1LWZ5i6-dFOxMLg6OIlMrIJCbL7tRjx1q5Ami5fzS31yR37iKGIYJcGlH9DUmVYe7OwyhCB0ftppzMz_n_zZIt12I361Ht2d-pvfw=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">farmsteadapp<\/a>.<\/p>\n<p align=\"left\">\n        <strong>Media Contact:<\/strong><br \/>\n        <br \/>Michelle Faulkner<br \/>+1 617-510-6998<br \/><u><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Cbrnv1U84o_8rhHTzMf5u22J7aHi2XMbB7Ug0RswikaFukdsDtDqbbAkCrt0CACACfVytFgC_gDH3-FBH57LQ6ul0aPT-Qh6Wd2B3OAeZRc=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">michelle@big-swing.com<\/a><\/u><\/p>\n<p>A photo accompanying this announcement is available at <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Vg1amPaTxWOrD5CFJL9lj605c3Hi_N2RGVXmVZ5KMXimAchY6jdmqItZsfSON1DuUGAcXLS0Ib2LrlskWZw9_RHZRMCTsoemmzMNF5a5aMY9VUackt6lDPTX75FEKbsh-n18T54J1kNVBqeMYtcft9X92pmU-oiN1kw8cVz9cQFKlMqV37K-2zwXVPnR8-YOO8UMinFJntJsiz9NTQvvyGszoA22epDagFFzEq_bUPDjln3ux_Y24K2jpfSmf3Pt-igqbkdjDGEyoT5bQzt-Ug==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/1ca304e8-72cb-4c97-b945-7c7cd407ca63<\/a><\/p>\n<\/p>\n<p>      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODA4OTMwMyMzODMxNjU4IzIxMjQ4Nzk=\" width=\"1\" height=\"1\" \/><br \/>\n      <br \/>\n      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/ml.globenewswire.com\/release\/track\/52924912-7724-4182-b62d-0bb044990690\" width=\"1\" height=\"1\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Farmstead offers high-quality groceries, delivered for free, at better prices than local supermarkets CHARLOTTE, N.C., Nov. 19, 2020 (GLOBE NEWSWIRE) &#8212; Farmstead, the first online grocer to offer fresh, high-quality groceries, delivered for free,\u00a0at better prices than local supermarkets, announced today that it has gone live with deliveries in Charlotte, NC. Currently, Farmstead offers same-day delivery to all zip codes in the city of Charlotte. The delivery area will be rapidly expanded in the coming weeks to the Charlotte suburbs. Charlotte is Farmstead\u2019s first expansion market &#8211; Farmstead\u2019s \u201cdark\u201d warehouses greatly ease entry into new geographies, reduce food waste by 3-4x and help eliminate food deserts by making fast, inexpensive delivery available with a nimble new model. With Farmstead, customers &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/online-grocer-farmstead-goes-live-in-charlotte-nc-just-in-time-for-thanksgiving\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Online Grocer Farmstead Goes Live in Charlotte, NC Just in Time for Thanksgiving&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-385237","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Online Grocer Farmstead Goes Live in Charlotte, NC Just in Time for Thanksgiving - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/online-grocer-farmstead-goes-live-in-charlotte-nc-just-in-time-for-thanksgiving\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Online Grocer Farmstead Goes Live in Charlotte, NC Just in Time for Thanksgiving - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Farmstead offers high-quality groceries, delivered for free, at better prices than local supermarkets CHARLOTTE, N.C., Nov. 19, 2020 (GLOBE NEWSWIRE) &#8212; Farmstead, the first online grocer to offer fresh, high-quality groceries, delivered for free,\u00a0at better prices than local supermarkets, announced today that it has gone live with deliveries in Charlotte, NC. Currently, Farmstead offers same-day delivery to all zip codes in the city of Charlotte. The delivery area will be rapidly expanded in the coming weeks to the Charlotte suburbs. Charlotte is Farmstead\u2019s first expansion market &#8211; Farmstead\u2019s \u201cdark\u201d warehouses greatly ease entry into new geographies, reduce food waste by 3-4x and help eliminate food deserts by making fast, inexpensive delivery available with a nimble new model. 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Currently, Farmstead offers same-day delivery to all zip codes in the city of Charlotte. The delivery area will be rapidly expanded in the coming weeks to the Charlotte suburbs. Charlotte is Farmstead\u2019s first expansion market &#8211; Farmstead\u2019s \u201cdark\u201d warehouses greatly ease entry into new geographies, reduce food waste by 3-4x and help eliminate food deserts by making fast, inexpensive delivery available with a nimble new model. With Farmstead, customers &hellip; Continue reading \"Online Grocer Farmstead Goes Live in Charlotte, NC Just in Time for Thanksgiving\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/online-grocer-farmstead-goes-live-in-charlotte-nc-just-in-time-for-thanksgiving\/","og_site_name":"Market Newsdesk","article_published_time":"2020-11-19T14:40:40+00:00","og_image":[{"url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODA4OTMwMyMzODMxNjU4IzIxMjQ4Nzk=","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/online-grocer-farmstead-goes-live-in-charlotte-nc-just-in-time-for-thanksgiving\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/online-grocer-farmstead-goes-live-in-charlotte-nc-just-in-time-for-thanksgiving\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Online Grocer Farmstead Goes Live in Charlotte, NC Just in Time for Thanksgiving","datePublished":"2020-11-19T14:40:40+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/online-grocer-farmstead-goes-live-in-charlotte-nc-just-in-time-for-thanksgiving\/"},"wordCount":529,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/online-grocer-farmstead-goes-live-in-charlotte-nc-just-in-time-for-thanksgiving\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODA4OTMwMyMzODMxNjU4IzIxMjQ4Nzk=","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/online-grocer-farmstead-goes-live-in-charlotte-nc-just-in-time-for-thanksgiving\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/online-grocer-farmstead-goes-live-in-charlotte-nc-just-in-time-for-thanksgiving\/","name":"Online Grocer Farmstead Goes Live in Charlotte, NC Just in Time for Thanksgiving - 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