{"id":384028,"date":"2020-11-18T09:03:22","date_gmt":"2020-11-18T14:03:22","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=384028"},"modified":"2020-11-18T09:03:22","modified_gmt":"2020-11-18T14:03:22","slug":"direct-travel-redefines-hotel-buying-with-expansive-solutions","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/direct-travel-redefines-hotel-buying-with-expansive-solutions\/","title":{"rendered":"Direct Travel Redefines Hotel Buying with Expansive Solutions"},"content":{"rendered":"<div class=\"mw_release\">\n<p>Denver, CO, Nov.  18, 2020  (GLOBE NEWSWIRE) &#8212; <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=xXD2sYp_gHa99rg6MyJgJKjf6GOKU-i7_xfjwDP37D97tgFuPv0axheD1Sc5Y1h8A2r_T8jQ5hjSPlRNePhc-Q==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><u>Direct Travel, Inc.<\/u><\/a>, one of North America\u2019s largest travel management companies, today announced that it has reconceptualized how they approach hotels in today\u2019s environment.\u00a0<\/p>\n<p>&#8220;As the travel landscape has dramatically changed, so must the hotel purchase strategy for corporate clients,\u201d said\u00a0Donna Brokowski, Executive Vice President, Global Supplier Management and Consulting, Direct Travel. \u201cDirect Travel\u2019s new approach ensures our customers\u2019 success along the hotel sourcing journey by providing the right mix of technologies and sourcing applications for each client\u2019s individual goals.\u201d\u00a0<\/p>\n<p>To support this suite of offerings, Direct Travel has launched DT Rate Assurance <i>powered by TRIPBAM<\/i>. \u201cAvailable data has shown significant volatility in hotel pricing over the last year. Hotels are trying desperately to keep Revenue Available Per Room (RevPAR) through Average Daily Rate (ADR); however, they continue to price with demand,\u201d said Brokowski. \u201cThe launch of Direct Travel\u2019s new service enhancement brings a core offering to our customers that allows for quick entry to the technology, with flexible automated billing options and reporting on savings successes.\u201d<\/p>\n<p>Long-time industry hotel sourcing practitioner Susan Barnes leads the hotel division and her team has built an enhanced suite of offerings to cover multiple approaches. \u201cIn today\u2019s environment, hotel programs have become very fluid due to lack of travel and rate volatility. Gone are the days of benchmarking from previous years\u2019 rates,\u201d said Susan Barnes, Managing Director, Hotel Consulting. \u201cWith this in mind, we have developed options tailored to each client\u2019s travel in the foreseeable future. Adding to a client\u2019s hotel program throughout the year as travel resumes will make this sourcing season more of a year-round event than ever before. The broader, generic solutions of years past are just not feasible in this climate and customized client-specific solutions are the way to go.\u201d<\/p>\n<p>An additional enhanced offering of DirectView Consulting, Direct Travel\u2019s hotel consulting division, includes Smart Sourcing by TRIPBAM. Smart Sourcing encompasses a sustained monthly approach supporting rollover rates and full sourcing for corporate accounts.<\/p>\n<p>\u201cDirect Travel has consistently offered new and innovative solutions to better serve client programs, and we are thrilled to be part of this legacy by bringing Smart Sourcing to its customers,\u201d said Steve Reynolds, CEO of TRIPBAM. \u201cIn today&#8217;s volatile hotel environment, it\u2019s critical that travel buyers have access to solutions like TRIPBAM&#8217;s Smart Sourcing and proprietary analytics suite to help them respond and adapt to rapidly changing market dynamics.\u201d<\/p>\n<p>For more information on Direct Travel, visit\u00a0\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=SlYGs1t9tasSnyoHhXeuTAgRQsOPASTVi3vow_AGdyBUmQedytNQMefbZvdR1_1hXUSvvrSAFEKZaUI5uFrcXQ==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><u>www.dt.com<\/u><\/a>.<strong>\u00a0<\/strong><strong>\u00a0<\/strong><\/p>\n<p>\n        <strong>About Direct Travel<\/strong><br \/>\n        <b><br \/>\n          <br \/>\n        <\/b>Direct Travel, Inc. is a leading provider of corporate travel management services.\u00a0The company has been providing travel management for over 40 years, working with clients to develop highly customized travel programs.\u00a0By leveraging both the expertise of its people and innovative solutions, Direct Travel enables clients to derive the greatest value from their travel program in terms of superior service, progressive technologies, and significant cost savings.\u00a0Direct Travel has offices in over 90 locations across North America and the UK, and is currently ranked 9th on Travel Weekly\u2019s Power List.<\/p>\n<p>Direct Travel is also a prominent member of Virtuoso, the world\u2019s most prestigious luxury travel network.\u00a0For more information about Direct Travel, please visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=SlYGs1t9tasSnyoHhXeuTKZjB8DR9S4bHG0TwGRRwW5qchEFZ4TDlsO4BNbOoqlT9DCuPyNn7ZG4mDMt3hbuyQ==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><u>www.dt.com<\/u><\/a>. Additionally, Direct Travel offers full-service performance improvement solutions, including meeting and event management, group incentive travel and individual recognition solutions through its wholly owned subsidiary Creative Group, Inc. For more information about Creative Group, please visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=8KTEThFRDGwqTbialB2KiN5ffSWzQC4_X2hHpUwV9oFiIGdEAdkAG30NLb_TN9wubcJyfboO1fKd3sCC7KqZFHudyrO-XfA47ydvQOhmbaQ=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><u>www.creativegroupinc.com<\/u><\/a>.<\/p>\n<p>      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODA4ODQyNiMzODMzNTk4IzIwOTc1MjQ=\" width=\"1\" height=\"1\" \/><br \/>\n      <br \/>\n      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/ml.globenewswire.com\/release\/track\/6c022184-5168-47c4-9e3e-a269bb016de4\" width=\"1\" height=\"1\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\">\n<pre>Amanda Wesley\r\nDirect Travel\r\n225-439-8876\r\nawesley@dt.com\r\n<\/pre>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Denver, CO, Nov. 18, 2020 (GLOBE NEWSWIRE) &#8212; Direct Travel, Inc., one of North America\u2019s largest travel management companies, today announced that it has reconceptualized how they approach hotels in today\u2019s environment.\u00a0 &#8220;As the travel landscape has dramatically changed, so must the hotel purchase strategy for corporate clients,\u201d said\u00a0Donna Brokowski, Executive Vice President, Global Supplier Management and Consulting, Direct Travel. \u201cDirect Travel\u2019s new approach ensures our customers\u2019 success along the hotel sourcing journey by providing the right mix of technologies and sourcing applications for each client\u2019s individual goals.\u201d\u00a0 To support this suite of offerings, Direct Travel has launched DT Rate Assurance powered by TRIPBAM. \u201cAvailable data has shown significant volatility in hotel pricing over the last year. Hotels are trying &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/direct-travel-redefines-hotel-buying-with-expansive-solutions\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Direct Travel Redefines Hotel Buying with Expansive Solutions&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-384028","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Direct Travel Redefines Hotel Buying with Expansive Solutions - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/direct-travel-redefines-hotel-buying-with-expansive-solutions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Direct Travel Redefines Hotel Buying with Expansive Solutions - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Denver, CO, Nov. 18, 2020 (GLOBE NEWSWIRE) &#8212; Direct Travel, Inc., one of North America\u2019s largest travel management companies, today announced that it has reconceptualized how they approach hotels in today\u2019s environment.\u00a0 &#8220;As the travel landscape has dramatically changed, so must the hotel purchase strategy for corporate clients,\u201d said\u00a0Donna Brokowski, Executive Vice President, Global Supplier Management and Consulting, Direct Travel. \u201cDirect Travel\u2019s new approach ensures our customers\u2019 success along the hotel sourcing journey by providing the right mix of technologies and sourcing applications for each client\u2019s individual goals.\u201d\u00a0 To support this suite of offerings, Direct Travel has launched DT Rate Assurance powered by TRIPBAM. \u201cAvailable data has shown significant volatility in hotel pricing over the last year. 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Hotels are trying &hellip; Continue reading \"Direct Travel Redefines Hotel Buying with Expansive Solutions\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/direct-travel-redefines-hotel-buying-with-expansive-solutions\/","og_site_name":"Market Newsdesk","article_published_time":"2020-11-18T14:03:22+00:00","og_image":[{"url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODA4ODQyNiMzODMzNTk4IzIwOTc1MjQ=","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/direct-travel-redefines-hotel-buying-with-expansive-solutions\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/direct-travel-redefines-hotel-buying-with-expansive-solutions\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Direct Travel Redefines Hotel Buying with Expansive Solutions","datePublished":"2020-11-18T14:03:22+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/direct-travel-redefines-hotel-buying-with-expansive-solutions\/"},"wordCount":589,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/direct-travel-redefines-hotel-buying-with-expansive-solutions\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODA4ODQyNiMzODMzNTk4IzIwOTc1MjQ=","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/direct-travel-redefines-hotel-buying-with-expansive-solutions\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/direct-travel-redefines-hotel-buying-with-expansive-solutions\/","name":"Direct Travel Redefines Hotel Buying with Expansive Solutions - 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