{"id":383174,"date":"2020-11-17T10:33:18","date_gmt":"2020-11-17T15:33:18","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=383174"},"modified":"2020-11-17T10:33:18","modified_gmt":"2020-11-17T15:33:18","slug":"optimizerx-and-questexs-fierce-life-sciences-tackle-industrys-top-challenges-in-design-thinking-event-innovate4outcomes","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/optimizerx-and-questexs-fierce-life-sciences-tackle-industrys-top-challenges-in-design-thinking-event-innovate4outcomes\/","title":{"rendered":"OptimizeRx and Questex\u2019s Fierce Life Sciences Tackle Industry\u2019s Top Challenges in Design Thinking Event, Innovate4Outcomes"},"content":{"rendered":"<h2>\nEvent Brings Providers and Life Sciences Leaders Together to Collaborate on Solutions for Better Patient Outcomes<br \/>\n<\/h2>\n<div class=\"mw_release\">\n<p>ROCHESTER, Mich., Nov.  17, 2020  (GLOBE NEWSWIRE) &#8212; <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=aMklrGIVWNx1KmUqvL3MlUlBhWtso5SYz0cb0UwLrQ0PA1uAnzujO_-qurM4tGprNvkIwHla2F_lKI25BXktnQrgM2x57N9H_KOG9xDBoow=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">OptimizeRx Corp.<\/a> (Nasdaq: OPRX), a leading provider of digital health solutions for life science companies, physicians and patients, has partnered with information services provider, Fierce Life Sciences, to develop a collaborative, design thinking event to tackle some of the biggest challenges facing healthcare.<\/p>\n<p>The event will bring together some of the industry\u2019s most prominent thought leaders to innovate solutions for new and traditional healthcare challenges.<\/p>\n<p>The onset of COVID-19 in the first quarter of 2020 forced everyone to adapt to a rapid expansion of digital healthcare options and the new widespread challenge of delayed treatments. With this event, OptimizeRx, in partnership with Fierce Life Sciences, offers a unique opportunity for participants to collaborate with thought leaders and brainstorm solutions to the following challenges:<\/p>\n<ul type=\"disc\">\n<li style=\"margin-bottom:6pt\">As face-to-face interactions remain off the table until at least the middle of 2021, what more can be done to virtually support providers in delivering appropriate care?<\/li>\n<li style=\"margin-bottom:6pt\">What role can clinicians play in directing digital strategies that encourage patients to follow recommended courses of treatment and achieve positive outcomes?<\/li>\n<li style=\"margin-bottom:6pt\">Patient support programs are largely unadopted, but providers report that they can successfully promote patient outcomes. What can be done to further empower patients to utilize support programs?<\/li>\n<li style=\"margin-bottom:6pt\">Social media can have a huge impact on patients. How can social media and other channels be harnessed to shape authentic engagement experiences for patients and improve health outcomes?<\/li>\n<\/ul>\n<p>\u201cAs we continue to navigate the lasting impact of COVID-19 on our healthcare infrastructure, we believe it is essential that we continually collaborate and partner with leading experts in life sciences and care delivery,\u201d commented Steve Silvestro, chief commercial officer at OptimizeRx. \u201cThese partnerships and collaborations help ensure that we are not only supporting but cultivating innovation. We are thrilled to bring together these excellent thought leaders for this event, where we can collaborate on actionable solutions that address the real-world problems faced today by providers and patients.\u201d<\/p>\n<p>\n        <strong>Innovate4Outcomes team leads include:<\/strong>\n      <\/p>\n<p>Ray Gomez &#8211; Director of Worldwide Omni-Channel Content and Channel Strategy, <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=kMbyiWMKnZJeFp14oVHgF5WFlNWzv76vRXOPweZZJQtsR6oNnfrvdyCfUBTMm6RB\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">BD<\/a><\/p>\n<p>Hiyam Nadel RN, MBA, CCG &#8211; Director of the Center for Innovations in Care Delivery, <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=i9sMPfhz9Qr_LnnCYex21z7ok7UiGH3yxKIKkjQQyzXjOokxCJWJS-88DTcqrrzQDB--vnGbDjn0bv-NtaWmPjK3Wrbo6skABhe2NnDDDdI=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Massachusetts General Hospital<\/a><\/p>\n<p>Neal Wolff &#8211; Vice President, Marketing, <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=hWkkCoX3QJ5buiWP4mdI3papk8DmKXhbxRf85k-VujI8woMrAa8U7n80DEk1GQdFUnAhyRM0ZHfGzQQN7zX7bQ==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Nevakar<\/a><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Tw3UzXiXLDCgJzHf6oDCBd5YtKni-VVfTKyrQQ-rkALlHihrdrQdYYCNynpzgcekAoBybU8JpWPAbQC6azN81Q==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">, Inc.<\/a><\/p>\n<p>Ritesh Patel &#8211; Chief Digital Officer,\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=bnEwE3dUvV4T8Hr9CJd1zk0zo5v83O8MhPJwCDsfY5ptMkGyKqGpWY5uqiKy5Hd1htTmRX_Oel8yK7n_6G8TJQ==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Ogilvy Health<\/a><\/p>\n<p>Angelo Campano &#8211; SVP, Principal, Agency Channels, <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=aMklrGIVWNx1KmUqvL3Mld4FGfup6uLmr4HGBQEh1Ez2FGNlBHJPeaAYbM7a94jXDZYU5hfK81TyPWa2dv34eg==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">OptimizeRx<\/a><\/p>\n<p>Steve Silvestro &#8211; Chief Commercial Officer, <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=aMklrGIVWNx1KmUqvL3Mldv2YsVQ4kme9a6rl586uDK0vp2fw4Ll9eeVQ5tAKw9y-kI55cJMoHmsazYOOiHE2A==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">OptimizeRx<\/a>.<\/p>\n<p>See full list of team leads <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Sg7M3sP7ehOv-ZNpBiDIlOe3JbPCidAaOYuVXkj2Pf-nfDZQM-YoW9lFz5KxWI8HMNdmpbC3uWTYO9htzvDYf0LxxU7ectDZShCsoTOT2tE=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">here<\/a>.<\/p>\n<p>\n        <strong>Innovate4Outcomes<\/strong><br \/>\n        <strong> Virtual Event <\/strong><br \/>\n        <br \/>\n        <strong>Date<\/strong>: Thursday, December 3, 2020 <br \/><strong>Time:<\/strong> 2:00 pm &#8211; 4:00 p.m. EST.<\/p>\n<p>Register at <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=RGP8TyeRWz6JiPOOwphs2iVqaXuOONpgzlxOhYFqqbZLoe6ArI7Lakbl-1v4LdmqRgI6JnkPq__V-EJqgUZqggeNCjqsKy78WF172NCldwnrThw8zJHWOv7MEgIu99mqj-YN0xrMH6YY4lzzHcbmATZumbknSP7R143rQ4juL3M=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">www.fiercelifesciences.com\/Innovate4Outcomes<\/a><\/p>\n<p>\n        <strong>Attendance will be <\/strong><br \/>\n        <strong>limited to<\/strong><br \/>\n        <strong> 100 participants.<\/strong>\n      <\/p>\n<p>\n        <strong>About <\/strong><br \/>\n        <strong>Questex<\/strong><br \/>\n        <br \/>Questex helps people live better and longer. Questex brings people together in the markets that help people live better: travel, hospitality and wellness; the industries that help people live longer: life science and healthcare; and the technologies that enable and fuel these new experiences. We live in the experience economy &#8211; connecting our ecosystem through live events, surrounded by data insights and digital communities. We deliver experience and real results. It happens here. For more information, visit questex.com.<\/p>\n<p>\n        <strong>About OptimizeRx<\/strong><br \/>\n        <br \/>OptimizeRx is a digital health company that provides communications solutions for life science companies, physicians and patients. Connecting over half of healthcare providers in the U.S. and millions of patients through a proprietary network, the OptimizeRx digital health platform helps patients afford and stay on medications. The platform unlocks new patient and physician touchpoints for life science companies along the patient journey, from point-of-care, to retail pharmacy, through mobile patient engagement.<\/p>\n<p>For more information, follow the company on\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=1m2rv7faLF3iuQjZ18AxEv14rlMMEY775jeUdtTfdrIrnlZyEGERN5MYtZL-aIxH21P4Uw5hb6qnGRVBegBB8w==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">Twitter<\/a>,\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=-a19p7BilVOSy8rMzp7kcNBR4OStxRX0-bQOIsBiPGk878fNkL4X-T9QCDUQnorGnGUHRGQxN31Nn0nncgyOAuZ1ZFOf5Jbjo0WeAGyr9Eo=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">LinkedIn<\/a>\u00a0or visit\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=H4k8sUf8PsEMLxLzpvWuRBPGU36hxvAtqSIqhLvL886ZiiBePHUvbiNG3xNhElI9AwqBIlFUahWVQNGZ_IZjfi0qu8-kOIxE8tGjN_MClZk=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">www.optimizerx.com<\/a>.<\/p>\n<p>\n        <strong>Important Cautions Regarding Forward Looking Statements<\/strong><br \/>\n        <br \/>This press release contains forward-looking statements within the definition of Section 27A of the Securities Act of 1933, as amended, and such as in section 21E of the Securities Act of 1934, as amended. These forward-looking statements should not be used to make an investment decision. The words &#8216;estimate,&#8217; &#8216;possible&#8217; and &#8216;seeking&#8217; and similar expressions identify forward-looking statements, which speak only as to the date the statement was made. The company undertakes no obligation to publicly update or revise any forward-looking statements, whether because of new information, future events, or otherwise. Forward-looking statements are inherently subject to risks and uncertainties, some of which cannot be predicted, or quantified. Future events and actual results could differ materially from those set forth in, contemplated by, or underlying the forward-looking statements. The risks and uncertainties to which forward-looking statements are subject include, but are not limited to, the effect of government regulation, competition and other material risks.<\/p>\n<p>\n        <strong>OptimizeRx\u00a0Contact<\/strong>\u00a0<br \/>Doug Baker, CFO<br \/>Tel (248) 651-6568 (x807)<br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=0gpHDOsB7W-aqYSGjQDVx3OYld7_f1re8Z9emM_h-r1rhr6zSueiAQq1ogni9ZyyTEVLsrRAX3dCkC2lOq_TWSUispVbj3fP08wiCXAqIlk=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">dbaker@optimizerx.com<\/a>\u00a0<\/p>\n<p>\n        <strong>Media Relations Contact<\/strong>\u00a0<br \/>Maira Alejandra, Media Relations Manager<br \/>Tel (754) 245-7070\u00a0<br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=-t7GDUnvCf9IxlmRLVHwfj-B1bbIvsNSExeUyjsYIHFuK59oIWPzgEyiKJ4R6uNzJFI-5k1ng5-LDZUvNK8e7bDcwdQapAN1l-E13ynceQRjtBry2Uz9ck-Mbi9OPKry\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">malejandra@optimizerx.com<\/a><u>\u00a0<\/u><\/p>\n<p>\n        <strong>Investor Relations Contact<\/strong>\u00a0<br \/>Ron Both, CMA\u00a0<br \/>Tel (949) 432-7557\u00a0<br \/><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=vLRvBJc6VgydSX9TvTr9LLyICHvEG2UU_dFozz300ka10T9HZsh-WTqw97XZHnkX3hHfihJRTup3b2y4W7z6gQ==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">oprx@cma.team<\/a><\/p>\n<p>      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODA4Nzc3MCMzODMwNzIzIzIwNDk4ODQ=\" width=\"1\" height=\"1\" \/><br \/>\n      <br \/>\n      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/ml.globenewswire.com\/release\/track\/833e71ef-1bc6-430c-a9e4-7ed3214f7119\" width=\"1\" height=\"1\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Event Brings Providers and Life Sciences Leaders Together to Collaborate on Solutions for Better Patient Outcomes ROCHESTER, Mich., Nov. 17, 2020 (GLOBE NEWSWIRE) &#8212; OptimizeRx Corp. (Nasdaq: OPRX), a leading provider of digital health solutions for life science companies, physicians and patients, has partnered with information services provider, Fierce Life Sciences, to develop a collaborative, design thinking event to tackle some of the biggest challenges facing healthcare. The event will bring together some of the industry\u2019s most prominent thought leaders to innovate solutions for new and traditional healthcare challenges. The onset of COVID-19 in the first quarter of 2020 forced everyone to adapt to a rapid expansion of digital healthcare options and the new widespread challenge of delayed treatments. With &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/optimizerx-and-questexs-fierce-life-sciences-tackle-industrys-top-challenges-in-design-thinking-event-innovate4outcomes\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;OptimizeRx and Questex\u2019s Fierce Life Sciences Tackle Industry\u2019s Top Challenges in Design Thinking Event, Innovate4Outcomes&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-383174","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>OptimizeRx and Questex\u2019s Fierce Life Sciences Tackle Industry\u2019s Top Challenges in Design Thinking Event, Innovate4Outcomes - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/optimizerx-and-questexs-fierce-life-sciences-tackle-industrys-top-challenges-in-design-thinking-event-innovate4outcomes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OptimizeRx and Questex\u2019s Fierce Life Sciences Tackle Industry\u2019s Top Challenges in Design Thinking Event, Innovate4Outcomes - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Event Brings Providers and Life Sciences Leaders Together to Collaborate on Solutions for Better Patient Outcomes ROCHESTER, Mich., Nov. 17, 2020 (GLOBE NEWSWIRE) &#8212; OptimizeRx Corp. (Nasdaq: OPRX), a leading provider of digital health solutions for life science companies, physicians and patients, has partnered with information services provider, Fierce Life Sciences, to develop a collaborative, design thinking event to tackle some of the biggest challenges facing healthcare. The event will bring together some of the industry\u2019s most prominent thought leaders to innovate solutions for new and traditional healthcare challenges. The onset of COVID-19 in the first quarter of 2020 forced everyone to adapt to a rapid expansion of digital healthcare options and the new widespread challenge of delayed treatments. With &hellip; Continue reading &quot;OptimizeRx and Questex\u2019s Fierce Life Sciences Tackle Industry\u2019s Top Challenges in Design Thinking Event, Innovate4Outcomes&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/optimizerx-and-questexs-fierce-life-sciences-tackle-industrys-top-challenges-in-design-thinking-event-innovate4outcomes\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-17T15:33:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODA4Nzc3MCMzODMwNzIzIzIwNDk4ODQ=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/optimizerx-and-questexs-fierce-life-sciences-tackle-industrys-top-challenges-in-design-thinking-event-innovate4outcomes\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/optimizerx-and-questexs-fierce-life-sciences-tackle-industrys-top-challenges-in-design-thinking-event-innovate4outcomes\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"OptimizeRx and Questex\u2019s Fierce Life Sciences Tackle Industry\u2019s Top Challenges in Design Thinking Event, Innovate4Outcomes\",\"datePublished\":\"2020-11-17T15:33:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/optimizerx-and-questexs-fierce-life-sciences-tackle-industrys-top-challenges-in-design-thinking-event-innovate4outcomes\\\/\"},\"wordCount\":816,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/optimizerx-and-questexs-fierce-life-sciences-tackle-industrys-top-challenges-in-design-thinking-event-innovate4outcomes\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=ODA4Nzc3MCMzODMwNzIzIzIwNDk4ODQ=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/optimizerx-and-questexs-fierce-life-sciences-tackle-industrys-top-challenges-in-design-thinking-event-innovate4outcomes\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/optimizerx-and-questexs-fierce-life-sciences-tackle-industrys-top-challenges-in-design-thinking-event-innovate4outcomes\\\/\",\"name\":\"OptimizeRx and Questex\u2019s Fierce Life Sciences Tackle Industry\u2019s Top Challenges in Design Thinking Event, Innovate4Outcomes - 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Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/optimizerx-and-questexs-fierce-life-sciences-tackle-industrys-top-challenges-in-design-thinking-event-innovate4outcomes\/","og_locale":"en_US","og_type":"article","og_title":"OptimizeRx and Questex\u2019s Fierce Life Sciences Tackle Industry\u2019s Top Challenges in Design Thinking Event, Innovate4Outcomes - Market Newsdesk","og_description":"Event Brings Providers and Life Sciences Leaders Together to Collaborate on Solutions for Better Patient Outcomes ROCHESTER, Mich., Nov. 17, 2020 (GLOBE NEWSWIRE) &#8212; OptimizeRx Corp. (Nasdaq: OPRX), a leading provider of digital health solutions for life science companies, physicians and patients, has partnered with information services provider, Fierce Life Sciences, to develop a collaborative, design thinking event to tackle some of the biggest challenges facing healthcare. The event will bring together some of the industry\u2019s most prominent thought leaders to innovate solutions for new and traditional healthcare challenges. The onset of COVID-19 in the first quarter of 2020 forced everyone to adapt to a rapid expansion of digital healthcare options and the new widespread challenge of delayed treatments. 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