{"id":382547,"date":"2020-11-17T04:03:11","date_gmt":"2020-11-17T09:03:11","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=382547"},"modified":"2020-11-17T04:03:11","modified_gmt":"2020-11-17T09:03:11","slug":"turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/","title":{"rendered":"Turkey&#8217;s Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio"},"content":{"rendered":"<div class=\"xn-newslines\">\n<h2 class=\"xn-hedline\">Akbank&#8217;s teams will also use FICO&#8217;s advanced decision optimization capabilities on a range of business problems<\/h2>\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p>\n        <span class=\"xn-location\">ISTANBUL<\/span>, Nov. 17,\u00a02020 \/PRNewswire\/ &#8212;<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/450763\/FICO_Logo.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/450763\/FICO_Logo.jpg\" title=\"FICO Corporate logo.  (PRNewsFoto\/FICO)\" alt=\"FICO Corporate logo.  (PRNewsFoto\/FICO)\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p>Highlights<\/p>\n<ul type=\"disc\">\n<li>After a competitive search, Akbank chose FICO to optimize its consumer credit card limit decisions for new and existing customers. <\/li>\n<li>Akbank also plans to use the same optimization technologies in solving different problems such as setting loan amount and price, and customer credit limits <\/li>\n<li>FICO is also working to futureproof the bank&#8217;s risk management growth by training in-house Akbank team on the optimization methodologies and action-effect modelling. <\/li>\n<li>Akbank&#8217;s strategy is to establish an optimization centre of excellence.<\/li>\n<\/ul>\n<p>Global analytics and decision management provider FICO is providing decision optimization software to manage the growing consumer credit card portfolio for one of the biggest Turkish retail banks, <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2982918-1&amp;h=2005497986&amp;u=http%3A%2F%2Fwww.akbank.com%2F&amp;a=Akbank\" rel=\"nofollow noopener noreferrer\">Akbank<\/a>.<\/p>\n<p>More information: <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2982918-1&amp;h=2820971966&amp;u=https%3A%2F%2Fwww.fico.com%2Fen%2Fproducts%2Ffico-decision-optimizer&amp;a=https%3A%2F%2Fwww.fico.com%2Fen%2Fproducts%2Ffico-decision-optimizer\" rel=\"nofollow noopener noreferrer\">https:\/\/www.fico.com\/en\/products\/fico-decision-optimizer<\/a><\/p>\n<p>FICO has a global pedigree in credit limit management optimization projects, and many of the world&#8217;s leading financial institutions use its optimization technology. Akbank will tap into this depth of experience to create an optimization centre of excellence. Akbank has tasked FICO to train an in-house team so they can build their own applications for other areas,\u00a0 such as loan amount and pricing optimization, customer-based limit optimization and restructuring optimization. \u00a0<\/p>\n<p>FICO will configure and develop sophisticated &#8220;action-effect&#8221; models for Akbank&#8217;s retail lending team using <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2982918-1&amp;h=579781099&amp;u=https%3A%2F%2Fwww.fico.com%2Fen%2Fproducts%2Ffico-decision-optimizer&amp;a=FICO%C2%AE+Decision+Optimizer\" rel=\"nofollow noopener noreferrer\">FICO\u00ae Decision Optimizer<\/a>\u00a0to manage their initial credit limit assignment and the on-going limits for Akbank&#8217;s consumer credit card portfolio.\u00a0 The action-effect models project customer responses to offers in order to determine the best offer for each customer.\u00a0 These will be configured into the optimization framework, allowing the Akbank team to choose an operating point that meets their objectives and constraints.<\/p>\n<p>\n        <span class=\"xn-person\">Serhan Pak<\/span>, Akbank&#8217;s senior vice president, Retail Lending, said: &#8220;We view optimization as a strategic tool for Akbank, as we build on excellence in credit analytics to reach our strategic goals. The robustness of FICO&#8217;s analytic technology and the fact that their optimization applications are in use worldwide made them a natural choice for us.&#8221;<\/p>\n<p>\n        <span class=\"xn-person\">Emre Unlusoy<\/span>, regional director for <span class=\"xn-location\">Turkey<\/span> &amp; Balkans at FICO, said: &#8220;Akbank is aiming to improve profitability, market share and revenues while decreasing non-performing loans. This is an ideal use of optimization, which brings together analytics, decision logic, mathematical optimization and domain expertise.&#8221;<\/p>\n<p>FICO\u00ae Decision Optimizer enables business analysts to develop, assess and improve the decisions that drive customer interactions and business results. Users can test decision strategies for the optimal results that balance trade-offs between cost, risk and reward, by factoring in dynamic economic and market conditions. <\/p>\n<p>Akbank&#8217;s mission is to be the leading bank that drives <span class=\"xn-location\">Turkey<\/span> into the future. The bank\u00a0has grown to over 750 branches and employs more than 12,000 people. \u00a0<\/p>\n<p>\n        <b>About FICO<br \/><\/b>FICO (NYSE: FICO) powers decisions that help people and businesses around the world prosper. Founded in 1956 and based in Silicon Valley, the company is a pioneer in the use of predictive analytics and data science to improve operational decisions. FICO holds 195 US and foreign patents on technologies that increase profitability, customer satisfaction and growth for businesses in financial services, telecommunications, health care, retail and many other industries. Using FICO solutions, businesses in more than 100 countries do everything from protecting 2.6 billion payment cards from fraud, to helping people get credit, to ensuring that millions of airplanes and rental cars are in the right place at the right time.<\/p>\n<p>Learn more at <u><a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2982918-1&amp;h=3370468329&amp;u=https%3A%2F%2Fwww.fico.com%2F&amp;a=https%3A%2F%2Fwww.fico.com\" rel=\"nofollow noopener noreferrer\">https:\/\/www.fico.com<\/a><\/u><\/p>\n<p>FICO is a registered trademark of Fair Isaac Corporation in the U.S. and other countries.<\/p>\n<p>\n        <b>About Akbank<\/b><br \/>\n        <br \/>Akbank&#8217;s core business is banking activities, consisting of corporate and investment banking, commercial banking, SME banking, consumer banking, payment systems, treasury transactions and private banking, and international banking services. In addition to conventional banking activities, the Bank also conducts insurance agency operations through its branches, on behalf of Ak Insurance and AvivaSA Pensions and Life Insurance<\/p>\n<p>Learn more at <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2982918-1&amp;h=3265228026&amp;u=http%3A%2F%2Fwww.akbank.com%2F&amp;a=www.akbank.com\" rel=\"nofollow noopener noreferrer\">www.akbank.com<\/a><\/p>\n<p>\u00a0<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\"><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=AQ92922&amp;sd=2020-11-17\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"http:\/\/www.prnewswire.com\/news-releases\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio-301174329.html\">http:\/\/www.prnewswire.com\/news-releases\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio-301174329.html<\/a><\/p>\n<p>SOURCE  FICO<\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=AQ92922&amp;Transmission_Id=202011170400PR_NEWS_USPR_____AQ92922&amp;DateId=20201117\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Akbank&#8217;s teams will also use FICO&#8217;s advanced decision optimization capabilities on a range of business problems PR Newswire ISTANBUL, Nov. 17,\u00a02020 \/PRNewswire\/ &#8212; Highlights After a competitive search, Akbank chose FICO to optimize its consumer credit card limit decisions for new and existing customers. Akbank also plans to use the same optimization technologies in solving different problems such as setting loan amount and price, and customer credit limits FICO is also working to futureproof the bank&#8217;s risk management growth by training in-house Akbank team on the optimization methodologies and action-effect modelling. Akbank&#8217;s strategy is to establish an optimization centre of excellence. Global analytics and decision management provider FICO is providing decision optimization software to manage the growing consumer credit card &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Turkey&#8217;s Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-382547","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Turkey&#039;s Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Turkey&#039;s Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Akbank&#8217;s teams will also use FICO&#8217;s advanced decision optimization capabilities on a range of business problems PR Newswire ISTANBUL, Nov. 17,\u00a02020 \/PRNewswire\/ &#8212; Highlights After a competitive search, Akbank chose FICO to optimize its consumer credit card limit decisions for new and existing customers. Akbank also plans to use the same optimization technologies in solving different problems such as setting loan amount and price, and customer credit limits FICO is also working to futureproof the bank&#8217;s risk management growth by training in-house Akbank team on the optimization methodologies and action-effect modelling. Akbank&#8217;s strategy is to establish an optimization centre of excellence. Global analytics and decision management provider FICO is providing decision optimization software to manage the growing consumer credit card &hellip; Continue reading &quot;Turkey&#8217;s Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-17T09:03:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/450763\/FICO_Logo.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Turkey&#8217;s Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio\",\"datePublished\":\"2020-11-17T09:03:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\\\/\"},\"wordCount\":676,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/450763\\\/FICO_Logo.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\\\/\",\"name\":\"Turkey's Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio - Market Newsdesk\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/450763\\\/FICO_Logo.jpg\",\"datePublished\":\"2020-11-17T09:03:11+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\\\/#primaryimage\",\"url\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/450763\\\/FICO_Logo.jpg\",\"contentUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/450763\\\/FICO_Logo.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Turkey&#8217;s Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#website\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/\",\"name\":\"Market Newsdesk\",\"description\":\"Latest Business News in Real Time\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\",\"name\":\"Newsdesk\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"caption\":\"Newsdesk\"},\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/author\\\/newsdesk\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Turkey's Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio - Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/","og_locale":"en_US","og_type":"article","og_title":"Turkey's Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio - Market Newsdesk","og_description":"Akbank&#8217;s teams will also use FICO&#8217;s advanced decision optimization capabilities on a range of business problems PR Newswire ISTANBUL, Nov. 17,\u00a02020 \/PRNewswire\/ &#8212; Highlights After a competitive search, Akbank chose FICO to optimize its consumer credit card limit decisions for new and existing customers. Akbank also plans to use the same optimization technologies in solving different problems such as setting loan amount and price, and customer credit limits FICO is also working to futureproof the bank&#8217;s risk management growth by training in-house Akbank team on the optimization methodologies and action-effect modelling. Akbank&#8217;s strategy is to establish an optimization centre of excellence. Global analytics and decision management provider FICO is providing decision optimization software to manage the growing consumer credit card &hellip; Continue reading \"Turkey&#8217;s Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/","og_site_name":"Market Newsdesk","article_published_time":"2020-11-17T09:03:11+00:00","og_image":[{"url":"https:\/\/mma.prnewswire.com\/media\/450763\/FICO_Logo.jpg","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Turkey&#8217;s Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio","datePublished":"2020-11-17T09:03:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/"},"wordCount":676,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/#primaryimage"},"thumbnailUrl":"https:\/\/mma.prnewswire.com\/media\/450763\/FICO_Logo.jpg","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/","name":"Turkey's Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio - Market Newsdesk","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/#primaryimage"},"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/#primaryimage"},"thumbnailUrl":"https:\/\/mma.prnewswire.com\/media\/450763\/FICO_Logo.jpg","datePublished":"2020-11-17T09:03:11+00:00","author":{"@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"breadcrumb":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/#primaryimage","url":"https:\/\/mma.prnewswire.com\/media\/450763\/FICO_Logo.jpg","contentUrl":"https:\/\/mma.prnewswire.com\/media\/450763\/FICO_Logo.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/turkeys-akbank-will-use-fico-optimization-to-build-value-in-credit-card-portfolio\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.marketnewsdesk.com\/"},{"@type":"ListItem","position":2,"name":"Turkey&#8217;s Akbank Will Use FICO Optimization to Build Value in Credit Card Portfolio"}]},{"@type":"WebSite","@id":"https:\/\/www.marketnewsdesk.com\/#website","url":"https:\/\/www.marketnewsdesk.com\/","name":"Market Newsdesk","description":"Latest Business News in Real Time","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.marketnewsdesk.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979","name":"Newsdesk","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","caption":"Newsdesk"},"url":"https:\/\/www.marketnewsdesk.com\/index.php\/author\/newsdesk\/"}]}},"_links":{"self":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts\/382547","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/comments?post=382547"}],"version-history":[{"count":0,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts\/382547\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/media?parent=382547"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/categories?post=382547"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/tags?post=382547"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}