{"id":379828,"date":"2020-11-12T09:04:00","date_gmt":"2020-11-12T14:04:00","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=379828"},"modified":"2020-11-12T09:04:00","modified_gmt":"2020-11-12T14:04:00","slug":"chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook\/","title":{"rendered":"Chester Cheetah\u00ae and Celebrity Chef Friends Team Up to Launch First-Ever Cheetos\u00ae Holiday Cookbook"},"content":{"rendered":"<div class=\"xn-newslines\">\n<h2 class=\"xn-hedline\">Limited-Edition &#8220;BON-APPE-CHEETOS\u00ae: A Holiday Cookbook by Chester &amp; Friends&#8221;  Helps Launch PepsiCo Foods&#8217; Newest Recipe Hub MoreSmilesWithEveryBite.com<\/h2>\n<h2 class=\"xn-hedline\">Cheetos Donates to World Central Kitchen to Raise Funds in Support of Restaurant Workers Impacted by COVID-19<\/h2>\n<p class=\"xn-distributor\">PR Newswire<\/p>\n<\/p><\/div>\n<div class=\"xn-content\">\n<p>\n        <span class=\"xn-location\">PLANO, Texas<\/span>, <span class=\"xn-chron\">Nov. 12, 2020<\/span> \/PRNewswire\/ &#8212; Just in time for a wintry season sure to be anything but traditional, Chester Cheetah is here to bring a little holiday cheer \u2014 rather, &#8220;Cheetle\u00ae&#8221; \u2014 to his favorite seasonal dishes with the launch of the first-ever official Cheetos holiday cookbook. <\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/1332487\/Cheetos_Holiday_Cookbook.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/1332487\/Cheetos_Holiday_Cookbook.jpg\" title=\"\u201cBON-APPE-CHEETOS: A Holiday Cookbook by Chester &amp; Friends\u201d launches today and features 22 inventive and delicious new recipes from Chester and his professional chef pals including Anne Burrell, Richard Blais, Ronnie Woo and Casey Webb.\" alt=\"\u201cBON-APPE-CHEETOS: A Holiday Cookbook by Chester &amp; Friends\u201d launches today and features 22 inventive and delicious new recipes from Chester and his professional chef pals including Anne Burrell, Richard Blais, Ronnie Woo and Casey Webb.\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p>&#8220;BON-APPE-CHEETOS: A Holiday Cookbook by Chester &amp; Friends&#8221; launches today and features 22 inventive and delicious new recipes from Chester and his professional chef pals including <span class=\"xn-person\">Anne Burrell<\/span>, <span class=\"xn-person\">Richard Blais<\/span>, <span class=\"xn-person\">Ronnie Woo<\/span> and <span class=\"xn-person\">Casey Webb<\/span>. Cheetos lovers can get their paws on a limited-edition cookbook by donating to World Central Kitchen #ChefsforAmerica COVID-relief fund<i>. <\/i>Select cookbook recipes will also be available digitally through PepsiCo Foods&#8217; newest online recipe hub, <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2979019-1&amp;h=1278124453&amp;u=http%3A%2F%2Fwww.moresmileswitheverybite.com%2F&amp;a=MoreSmilesWithEveryBite.com\" rel=\"nofollow noopener noreferrer\">MoreSmilesWithEveryBite.com<\/a><\/p>\n<p>The cookbook brings fans cheesy inspiration for every holiday course from appetizers, side dishes and entrees to one-of-a-kind cocktails and desserts. Each recipe was crafted with care \u2014 and a little Chester mischief \u2014 to bring a delightful Cheetos twist to classic holiday staples. <b><i>Marquee dishes include the famous Flamin&#8217; Hot<\/i><\/b>\u00ae <b><i>Friendsgiving Turkey, Chester&#8217;s Kickin&#8217; Cornbread Dressing, Chester&#8217;s Cheesy Skillet Corn and Good, Better, Best Pumpkin Pie.<\/i><\/b><\/p>\n<p>&#8220;BON-APPE-CHEETOS&#8221; helps launch PepsiCo Foods&#8217; newest recipe hub created to provide more smiles and at-home recipe ideas from Frito-Lay\u00ae and Quaker\u00ae. A recent PepsiCo Foods Snack Index survey found people are seeking unique recipe ideas now more than ever \u2014 with 63 percent of Americans planning to use cooking at home as a way to stay entertained during COVID-19, and the same amount agreeing they need more inspiration.<\/p>\n<p>&#8220;For years the Cheetos brands&#8217; passionate fanbase has inspired us with their creative use of Cheetos as a cheesy, crunchy or spicy recipe ingredient, so we&#8217;re thrilled to return the favor with these exclusive holiday recipes,&#8221; said <span class=\"xn-person\">Rachel Ferdinando<\/span>, SVP and Chief Marketing Officer, <span class=\"xn-person\">Frito-Lay North America<\/span>. &#8220;Broader than Cheetos, we&#8217;re seeing incredible trends of at-home mealtime occasions on the rise, so we created a PepsiCo Foods recipe hub that can serve as a one-stop shop for recipes ranging from Cheetos &#8216;Mashed Paw-Tatoes&#8217; to Quaker Chocolate Brownie Oatmeal Cookies. It&#8217;s sure to bring a smile to snack fans&#8217; faces this holiday season.&#8221; <\/p>\n<p>Beginning today, fans can visit Cheetos.com to make a minimum <span class=\"xn-money\">$35.00<\/span> donation to World Central Kitchen to receive a cookbook while supplies last. All donations from the cookbook will benefit World Central Kitchen&#8217;s #ChefsForAmerica COVID relief initiative. Fans can also share their favorite Cheetos-inspired recipes on social for the chance to win a hardcopy starting <span class=\"xn-chron\">November 13<\/span>. See <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2979019-1&amp;h=3677261321&amp;u=https%3A%2F%2Fwww.cheetos.com%2Fbon-appe-cheetos-cookbook-sweepstakes&amp;a=here\" rel=\"nofollow noopener noreferrer\">here<\/a> for more for details and rules on how to enter. Keep an eye on Chester&#8217;s social media for a chance to help him raise an additional <span class=\"xn-money\">$75,000<\/span> for #ChefsForAmerica. Visit <a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2979019-1&amp;h=1278124453&amp;u=http%3A%2F%2Fwww.moresmileswitheverybite.com%2F&amp;a=MoreSmilesWithEveryBite.com\" rel=\"nofollow noopener noreferrer\">MoreSmilesWithEveryBite.com<\/a> to access select recipes from the book for free.<\/p>\n<p>\n        <b>About Cheetos<\/b>\u00a0<br \/>Cheetos is one of the many brands that make up\u00a0Frito-Lay North America, the\u00a0$16 billion\u00a0convenient foods division of PepsiCo, Inc. (Nasdaq:\u00a0PEP), which is headquartered in\u00a0Purchase, NY. Learn more about Frito-Lay at the corporate website,\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2979019-1&amp;h=6829777&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2564821-1%26h%3D425961167%26u%3Dhttps%253A%252F%252Fc212.net%252Fc%252Flink%252F%253Ft%253D0%2526l%253Den%2526o%253D2564821-1%2526h%253D438601309%2526u%253Dhttps%25253A%25252F%25252Fwww.fritolay.com%25252F%2526a%253Dhttp%25253A%25252F%25252Fwww.fritolay.com%25252F%26a%3Dhttp%253A%252F%252Fwww.fritolay.com%252F&amp;a=http%3A%2F%2Fwww.fritolay.com%2F\" rel=\"nofollow noopener noreferrer\">http:\/\/www.fritolay.com\/<\/a>, the Snack Chat blog,\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2979019-1&amp;h=3777901484&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2564821-1%26h%3D4136287648%26u%3Dhttps%253A%252F%252Fc212.net%252Fc%252Flink%252F%253Ft%253D0%2526l%253Den%2526o%253D2564821-1%2526h%253D13377969%2526u%253Dhttps%25253A%25252F%25252Fwww.fritolay.com%25252Fblog.htm%2526a%253Dhttp%25253A%25252F%25252Fwww.snacks.com%25252F%26a%3Dhttp%253A%252F%252Fwww.snacks.com%252F&amp;a=http%3A%2F%2Fwww.snacks.com%2F\" rel=\"nofollow noopener noreferrer\">http:\/\/www.snacks.com\/<\/a>\u00a0and on Twitter\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2979019-1&amp;h=568504095&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2564821-1%26h%3D581353264%26u%3Dhttps%253A%252F%252Fc212.net%252Fc%252Flink%252F%253Ft%253D0%2526l%253Den%2526o%253D2564821-1%2526h%253D449458689%2526u%253Dhttps%25253A%25252F%25252Ftwitter.com%25252Ffritolay%2526a%253Dhttp%25253A%25252F%25252Fwww.twitter.com%25252Ffritolay%26a%3Dhttp%253A%252F%252Fwww.twitter.com%252Ffritolay&amp;a=http%3A%2F%2Fwww.twitter.com%2Ffritolay\" rel=\"nofollow noopener noreferrer\">http:\/\/www.twitter.com\/fritolay<\/a>.<\/p>\n<p>\n        <b>About PepsiCo<br \/><\/b>PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than\u00a0$64 billion\u00a0in net revenue in 2018, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo&#8217;s product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than\u00a0$1 billion\u00a0each in estimated annual retail sales. Guiding PepsiCo is our vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. &#8220;Winning with Purpose&#8221; reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business. For more information, visit\u00a0<a target=\"_blank\" href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=2979019-1&amp;h=2019257681&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D2792190-1%26h%3D2550279609%26u%3Dhttp%253A%252F%252Fwww.pepsico.com%252F%26a%3Dwww.pepsico.com&amp;a=www.pepsico.com\" rel=\"nofollow noopener noreferrer\">www.pepsico.com<\/a>.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\">\n<p>\n          <a href=\"https:\/\/mma.prnewswire.com\/media\/1332488\/Cheetos_Holiday_Cookbook_Table_of_Contents.html\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><br \/>\n            <img decoding=\"async\" src=\"https:\/\/mma.prnewswire.com\/media\/1332488\/Cheetos_Holiday_Cookbook_Table_of_Contents.jpg\" title=\"The cookbook brings fans cheesy inspiration for every holiday course from appetizers, side dishes and entrees to one-of-a-kind cocktails and desserts.\" alt=\"The cookbook brings fans cheesy inspiration for every holiday course from appetizers, side dishes and entrees to one-of-a-kind cocktails and desserts.\" \/><br \/>\n          <\/a>\n        <\/p>\n<\/p><\/div>\n<p id=\"PURL\">\n        <img loading=\"lazy\" decoding=\"async\" title=\"Cision\" width=\"12\" height=\"12\" alt=\"Cision\" src=\"https:\/\/c212.net\/c\/img\/favicon.png?sn=CG88901&amp;sd=2020-11-12\" \/> View original content to download multimedia:<a id=\"PRNURL\" rel=\"nofollow\" href=\"http:\/\/www.prnewswire.com\/news-releases\/chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook-301171403.html\">http:\/\/www.prnewswire.com\/news-releases\/chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook-301171403.html<\/a><\/p>\n<p>SOURCE  <span class=\"xn-person\">Frito-Lay North America<\/span><\/p>\n<\/p><\/div>\n<p>    <img decoding=\"async\" alt=\"\" src=\"https:\/\/rt.prnewswire.com\/rt.gif?NewsItemId=CG88901&amp;Transmission_Id=202011120900PR_NEWS_USPR_____CG88901&amp;DateId=20201112\" style=\"border:0px;width:1px;height:1px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Limited-Edition &#8220;BON-APPE-CHEETOS\u00ae: A Holiday Cookbook by Chester &amp; Friends&#8221; Helps Launch PepsiCo Foods&#8217; Newest Recipe Hub MoreSmilesWithEveryBite.com Cheetos Donates to World Central Kitchen to Raise Funds in Support of Restaurant Workers Impacted by COVID-19 PR Newswire PLANO, Texas, Nov. 12, 2020 \/PRNewswire\/ &#8212; Just in time for a wintry season sure to be anything but traditional, Chester Cheetah is here to bring a little holiday cheer \u2014 rather, &#8220;Cheetle\u00ae&#8221; \u2014 to his favorite seasonal dishes with the launch of the first-ever official Cheetos holiday cookbook. &#8220;BON-APPE-CHEETOS: A Holiday Cookbook by Chester &amp; Friends&#8221; launches today and features 22 inventive and delicious new recipes from Chester and his professional chef pals including Anne Burrell, Richard Blais, Ronnie Woo and Casey Webb. &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Chester Cheetah\u00ae and Celebrity Chef Friends Team Up to Launch First-Ever Cheetos\u00ae Holiday Cookbook&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-379828","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Chester Cheetah\u00ae and Celebrity Chef Friends Team Up to Launch First-Ever Cheetos\u00ae Holiday Cookbook - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Chester Cheetah\u00ae and Celebrity Chef Friends Team Up to Launch First-Ever Cheetos\u00ae Holiday Cookbook - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"Limited-Edition &#8220;BON-APPE-CHEETOS\u00ae: A Holiday Cookbook by Chester &amp; Friends&#8221; Helps Launch PepsiCo Foods&#8217; Newest Recipe Hub MoreSmilesWithEveryBite.com Cheetos Donates to World Central Kitchen to Raise Funds in Support of Restaurant Workers Impacted by COVID-19 PR Newswire PLANO, Texas, Nov. 12, 2020 \/PRNewswire\/ &#8212; Just in time for a wintry season sure to be anything but traditional, Chester Cheetah is here to bring a little holiday cheer \u2014 rather, &#8220;Cheetle\u00ae&#8221; \u2014 to his favorite seasonal dishes with the launch of the first-ever official Cheetos holiday cookbook. &#8220;BON-APPE-CHEETOS: A Holiday Cookbook by Chester &amp; Friends&#8221; launches today and features 22 inventive and delicious new recipes from Chester and his professional chef pals including Anne Burrell, Richard Blais, Ronnie Woo and Casey Webb. &hellip; Continue reading &quot;Chester Cheetah\u00ae and Celebrity Chef Friends Team Up to Launch First-Ever Cheetos\u00ae Holiday Cookbook&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-12T14:04:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnewswire.com\/media\/1332487\/Cheetos_Holiday_Cookbook.jpg\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Chester Cheetah\u00ae and Celebrity Chef Friends Team Up to Launch First-Ever Cheetos\u00ae Holiday Cookbook\",\"datePublished\":\"2020-11-12T14:04:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook\\\/\"},\"wordCount\":694,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/mma.prnewswire.com\\\/media\\\/1332487\\\/Cheetos_Holiday_Cookbook.jpg\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/chester-cheetah-and-celebrity-chef-friends-team-up-to-launch-first-ever-cheetos-holiday-cookbook\\\/\",\"name\":\"Chester Cheetah\u00ae and Celebrity Chef Friends Team Up to Launch First-Ever Cheetos\u00ae Holiday Cookbook - 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