{"id":379740,"date":"2020-11-12T09:03:03","date_gmt":"2020-11-12T14:03:03","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=379740"},"modified":"2020-11-12T09:03:03","modified_gmt":"2020-11-12T14:03:03","slug":"cibc-innovation-banking-provides-taplytics-inc-with-growth-capital-financing","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/cibc-innovation-banking-provides-taplytics-inc-with-growth-capital-financing\/","title":{"rendered":"CIBC Innovation Banking Provides Taplytics Inc. with Growth Capital Financing"},"content":{"rendered":"<p>        <!--.bwalignc { text-align: center; list-style-position: inside }body {font:normal small Arial,Helvetica,sans-serif;color:#000;background-color:#fff;padding:24px;margin:0;} a img {border:0;} h3 {font-size:medium;color:#000;margin:0 0 1em 0; text-align:center;}-->  <\/p>\n<p class=\"bwalignc\"><b>CIBC Innovation Banking Provides Taplytics Inc. with Growth Capital Financing<\/b><\/p>\n<p>MENLO PARK, Calif. &amp; TORONTO&#8211;(<a href=\"http:\/\/www.businesswire.com\">BUSINESS WIRE<\/a>)&#8211;<br \/>\nCIBC Innovation Banking is pleased to announce growth capital financing for Toronto and Palo Alto-based Taplytics Inc. (\u201cTaplytics\u201d), a single platform for both enterprise marketers and engineers to optimize the entire digital customer experience. The additional capital will help accelerate Taplytics\u2019 customer acquisition strategy and growth plans across North America and Europe.\n<\/p>\n<p>\nTaplytics breaks down legacy silos, allowing marketing and engineering teams to collaborate and help their companies grow rapidly. Some of the largest companies in the world leverage the platform to create personalized customer experiences across their web, mobile and email without compromising the brand experience through tools such as push notifications, A\/B testing and email marketing.\n<\/p>\n<p>\n\u201cThe Taplytics team has optimized the customer journey through tailored marketing solutions that provide an authentic brand experience, while placing customer privacy first,\u201d said Youssef Kabbani, Director in CIBC Innovation Banking\u2019s Menlo Park office. \u201cIn addition to its unique platform, the company has built a team dedicated to innovation in the MarTech space that positions Taplytics for accelerated growth.\u201d\n<\/p>\n<p>\n\u201cAs a product-focused company committed to innovation, we are very excited to be working with the CIBC Innovation Banking team,\u201d said Taplytics\u2019 Chief Executive Officer and Co-Founder, Aaron Glazer. \u201cThis is a team that understands the space and the needs of a growing software company. They offer a breadth of services and expertise that will help us along our steep growth trajectory. We look forward to working together with CIBC Innovation Banking as we grow in the future.\u201d\n<\/p>\n<p><b>About CIBC Innovation Banking<\/b><\/p>\n<p><a rel=\"nofollow\" href=\"https:\/\/cts.businesswire.com\/ct\/CT?id=smartlink&amp;url=https%3A%2F%2Fwww.cibc.com%2Fen%2Fcommercial%2Fareas-of-specialization%2Finnovation-banking.html&amp;esheet=52318769&amp;newsitemid=20201112005002&amp;lan=en-US&amp;anchor=CIBC+Innovation+Banking&amp;index=1&amp;md5=109971218a6786db5b8b627654ad2c91\">CIBC Innovation Banking<\/a> delivers strategic advice, cash management and funding to North American innovation companies at each stage of their business cycle, from start up to IPO and beyond. With offices in Atlanta, Austin, Chicago, Denver, Menlo Park, Montreal, New York, Reston, Toronto and Vancouver, the team has extensive experience and a strong, collaborative approach that extends across CIBC\u2019s commercial banking and capital markets businesses in the U.S. and Canada.\n<\/p>\n<p><b>About Taplytics<\/b><\/p>\n<p>\nTaplytics is an integrated solution for brands to improve their apps, websites, and consumer communication channels. Taplytics is the only single application for both enterprise marketers and engineers to own the entire customer experience.\n<\/p>\n<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20201112005002r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" style=\"width:0;height:0\" \/><span class=\"bwct31415\" \/><\/p>\n<p id=\"mmgallerylink\"><span id=\"mmgallerylink-phrase\">View source version on businesswire.com: <\/span><span id=\"mmgallerylink-link\"><a href=\"https:\/\/www.businesswire.com\/news\/home\/20201112005002\/en\/\" rel=\"nofollow\">https:\/\/www.businesswire.com\/news\/home\/20201112005002\/en\/<\/a><\/span><\/p>\n<p>\nDexter Chu, 866-230-0090, <a rel=\"nofollow\" href=\"mailto:press@taplytics.com\">press@taplytics.com<br \/>\n<\/a><br \/>Katarina Milicevic, 416-586-3609, <a rel=\"nofollow\" href=\"mailto:katarina.miilicevic@cibc.com\">katarina.miilicevic@cibc.com<\/a><\/p>\n<p><b>KEYWORDS:<\/b> United States North America Canada California<\/p>\n<p><b>INDUSTRY KEYWORDS:<\/b> Professional Services Marketing Communications Finance Venture Capital Consulting Banking<\/p>\n<p><b>MEDIA:<\/b><\/p>\n<table cellpadding=\"3\" cellspacing=\"3\" \/>\n","protected":false},"excerpt":{"rendered":"<p>CIBC Innovation Banking Provides Taplytics Inc. with Growth Capital Financing MENLO PARK, Calif. &amp; TORONTO&#8211;(BUSINESS WIRE)&#8211; CIBC Innovation Banking is pleased to announce growth capital financing for Toronto and Palo Alto-based Taplytics Inc. (\u201cTaplytics\u201d), a single platform for both enterprise marketers and engineers to optimize the entire digital customer experience. The additional capital will help accelerate Taplytics\u2019 customer acquisition strategy and growth plans across North America and Europe. Taplytics breaks down legacy silos, allowing marketing and engineering teams to collaborate and help their companies grow rapidly. Some of the largest companies in the world leverage the platform to create personalized customer experiences across their web, mobile and email without compromising the brand experience through tools such as push notifications, A\/B &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/cibc-innovation-banking-provides-taplytics-inc-with-growth-capital-financing\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;CIBC Innovation Banking Provides Taplytics Inc. with Growth Capital Financing&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-379740","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CIBC Innovation Banking Provides Taplytics Inc. with Growth Capital Financing - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/cibc-innovation-banking-provides-taplytics-inc-with-growth-capital-financing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CIBC Innovation Banking Provides Taplytics Inc. with Growth Capital Financing - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"CIBC Innovation Banking Provides Taplytics Inc. with Growth Capital Financing MENLO PARK, Calif. &amp; TORONTO&#8211;(BUSINESS WIRE)&#8211; CIBC Innovation Banking is pleased to announce growth capital financing for Toronto and Palo Alto-based Taplytics Inc. (\u201cTaplytics\u201d), a single platform for both enterprise marketers and engineers to optimize the entire digital customer experience. The additional capital will help accelerate Taplytics\u2019 customer acquisition strategy and growth plans across North America and Europe. Taplytics breaks down legacy silos, allowing marketing and engineering teams to collaborate and help their companies grow rapidly. Some of the largest companies in the world leverage the platform to create personalized customer experiences across their web, mobile and email without compromising the brand experience through tools such as push notifications, A\/B &hellip; Continue reading &quot;CIBC Innovation Banking Provides Taplytics Inc. with Growth Capital Financing&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/cibc-innovation-banking-provides-taplytics-inc-with-growth-capital-financing\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2020-11-12T14:03:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&amp;sty=20201112005002r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cibc-innovation-banking-provides-taplytics-inc-with-growth-capital-financing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cibc-innovation-banking-provides-taplytics-inc-with-growth-capital-financing\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"CIBC Innovation Banking Provides Taplytics Inc. with Growth Capital Financing\",\"datePublished\":\"2020-11-12T14:03:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cibc-innovation-banking-provides-taplytics-inc-with-growth-capital-financing\\\/\"},\"wordCount\":434,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cibc-innovation-banking-provides-taplytics-inc-with-growth-capital-financing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&amp;sty=20201112005002r1&amp;sid=flmnd&amp;distro=nx&amp;lang=en\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cibc-innovation-banking-provides-taplytics-inc-with-growth-capital-financing\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/cibc-innovation-banking-provides-taplytics-inc-with-growth-capital-financing\\\/\",\"name\":\"CIBC Innovation Banking Provides Taplytics Inc. with Growth Capital Financing - 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