{"id":379506,"date":"2020-11-12T08:03:30","date_gmt":"2020-11-12T13:03:30","guid":{"rendered":"http:\/\/www.marketnewsdesk.com\/?p=379506"},"modified":"2020-11-12T08:03:30","modified_gmt":"2020-11-12T13:03:30","slug":"adlib-rebrands-to-signal-its-evolution-into-a-saas-based-ai-driven-content-intelligence-company","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/adlib-rebrands-to-signal-its-evolution-into-a-saas-based-ai-driven-content-intelligence-company\/","title":{"rendered":"Adlib Rebrands to Signal its Evolution into a SaaS-Based AI-Driven Content Intelligence Company"},"content":{"rendered":"<div class=\"mw_release\">\n<p>TORONTO, Nov.  12, 2020  (GLOBE NEWSWIRE) &#8212; Adlib today announced a rebrand that represents its evolution into an AI-driven, SaaS-based Content Intelligence and Contract Analytics leader. The rebrand consists of an enhanced SaaS-based solution, a website with an improved user experience, and a new logo and brand colours that use bold, simple graphics to convey Adlib\u2019s sophisticated solutions in a simple way. <\/p>\n<p>With the growing demand for data-driven insights, companies from all industries are now able to leverage AI to surface clean data from complex unstructured content to simplify compliance, accelerate customer experiences, fuel innovation and reduce corporate risk. Adlib\u2019s enhanced Content Intelligence and Contract Analytics capabilities solve these challenges with a greater level of speed, cost-effectiveness, and agility. The corporate rebrand will allow Adlib to communicate its strong history as a Content Transformation company while signaling its broader capabilities in the Contract Analytics realm. <\/p>\n<p>\u201cIn the last year, Adlib has diversified its service offering while broadening our global footprint,\u201d says Brett Mellon, CEO of Adlib. \u201cWith this launch, our customers will continue to experience our rich suite of Content Transformation solutions plus additional Contract Analytics capabilities,\u201d he adds. \u201cThis strategic decision supports our future growth and delivers a clearer message behind a clean, reinvigorated brand.\u201d<\/p>\n<p>\u201cAdlib is always adapting to market shifts, and we have seen plenty over the last year,\u201d says Peter Duff, Co-Founder and Chief Product Officer. \u201cCovid-19 is pressing organizations to comb through millions of contracts in search of force majeure clauses, Banks are dealing with the LIBOR transition, IFRS 17 will be impacting Insurance, and there are other ongoing compliance and risk-reduction initiatives,\u201d he adds. \u201cOur new brand will guide us forward into the Contract Analytics space while allowing us to stay true to our roots as a Content Transformation company. <\/p>\n<p>\u201cThe new Adlib brand better reflects our core ethos: to amplify human potential and maximize business performance with intelligent data,\u201d says Marc Fuentes, Senior Director of Marketing. \u201cAdlib\u2019s new logo includes organic upward curves which signifies the performance, profitability, and growth that Adlib helps our customers achieve,\u201d he adds. \u201cOur new identity is sophisticated, simple, and powerful, much like the solutions we provide.\u201d <\/p>\n<p>Media Contact:<br \/>Marc Fuentes, Senior Director of Marketing<br \/>Email: <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=jTk2biBPBAZhVD6105Ww1x6MB7Qq2Bzi3_VM_ZchOKqOf-I1MBMHR1TAnACphT3pRST7z_bAQI772OpYZZVAS9B0IIDj5rdI0LmiD1HPXqWH3OPl9cidITdSzv74RmoZ\" rel=\"nofollow noopener noreferrer\" target=\"_blank\">mfuentes@adlibsoftware.com<\/a><br \/>Phone: 905 631 2875<\/p>\n<p>\n        <strong>About Adlib<\/strong><br \/>\n        <br \/>Our purpose is to create intelligent data that amplifies human potential and maximizes business performance. How do we get there? Our content intelligence and automation solutions make it easy to discover, standardize, classify, extract, and leverage clean structured data from complex unstructured documents. In doing so, our global customers reduce risk, simplify compliance, automate processes, and enter a whole new level of performance. For more information, contact us at\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=-gW1Oy4pWbkQN2uuiVXE6dePDRhQ75zK8zCzxxZ4mY8QoEmXqyxI6hyDcfDzAyi8V5rrbcZut5LKxhHZQL6D9cdQQVPj9hNlEwosJMi-3cg=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><u>info@adlibsoftware.com<\/u><\/a>, or follow us on\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=LvkFIBiJrST6wafArrHZp0a6s28Ck6vxbM65TXzxAWmuVAtew6cu2Ykwoxu_Xy3B02NByevmapbNgxi-qqCPDw3hXfBpMJqw2XWrOgk_YlA=\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><u>LinkedIn<\/u><\/a>\u00a0and\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=IGX_COB18eOOLFD-LmM9ItIZRIYnnRjHQKDQVv34OU53LHFj9u_aulJxcqRKAXqPYSev-Fbobv31__TZpYCplw==\" rel=\"nofollow noopener noreferrer\" target=\"_blank\"><u>Twitter<\/u><\/a>.<\/p>\n<\/p>\n<p>      <img loading=\"lazy\" decoding=\"async\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=ODA4NDcwNyMzODIyOTIzIzIwODc0MTI=\" width=\"1\" height=\"1\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>TORONTO, Nov. 12, 2020 (GLOBE NEWSWIRE) &#8212; Adlib today announced a rebrand that represents its evolution into an AI-driven, SaaS-based Content Intelligence and Contract Analytics leader. The rebrand consists of an enhanced SaaS-based solution, a website with an improved user experience, and a new logo and brand colours that use bold, simple graphics to convey Adlib\u2019s sophisticated solutions in a simple way. With the growing demand for data-driven insights, companies from all industries are now able to leverage AI to surface clean data from complex unstructured content to simplify compliance, accelerate customer experiences, fuel innovation and reduce corporate risk. Adlib\u2019s enhanced Content Intelligence and Contract Analytics capabilities solve these challenges with a greater level of speed, cost-effectiveness, and agility. The &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/adlib-rebrands-to-signal-its-evolution-into-a-saas-based-ai-driven-content-intelligence-company\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Adlib Rebrands to Signal its Evolution into a SaaS-Based AI-Driven Content Intelligence Company&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-379506","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Adlib Rebrands to Signal its Evolution into a SaaS-Based AI-Driven Content Intelligence Company - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/adlib-rebrands-to-signal-its-evolution-into-a-saas-based-ai-driven-content-intelligence-company\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Adlib Rebrands to Signal its Evolution into a SaaS-Based AI-Driven Content Intelligence Company - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"TORONTO, Nov. 12, 2020 (GLOBE NEWSWIRE) &#8212; Adlib today announced a rebrand that represents its evolution into an AI-driven, SaaS-based Content Intelligence and Contract Analytics leader. The rebrand consists of an enhanced SaaS-based solution, a website with an improved user experience, and a new logo and brand colours that use bold, simple graphics to convey Adlib\u2019s sophisticated solutions in a simple way. With the growing demand for data-driven insights, companies from all industries are now able to leverage AI to surface clean data from complex unstructured content to simplify compliance, accelerate customer experiences, fuel innovation and reduce corporate risk. Adlib\u2019s enhanced Content Intelligence and Contract Analytics capabilities solve these challenges with a greater level of speed, cost-effectiveness, and agility. 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