{"id":1017626,"date":"2026-11-05T11:01:06","date_gmt":"2026-11-05T16:01:06","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/"},"modified":"2026-11-05T11:01:06","modified_gmt":"2026-11-05T16:01:06","slug":"icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/","title":{"rendered":"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications"},"content":{"rendered":"

<\/p>\n

ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications<\/b><\/p>\n

DUBLIN–(BUSINESS WIRE<\/a>)–ICON plc<\/a> (NASDAQ: ICLR), a world-leading clinical research organisation, today announced the release of AI-directed video production capabilities within its FIRECREST site & patient communications platform.<\/p>\n

\nICON\u2019s FIRECREST AI-directed video engine enables sponsors to automate the creation of high-quality, high-impact clinical trial videos. Unlike generic and unrestricted generative AI video tools, ICON\u2019s FIRECREST empowers sponsors by delivering consistent, scalable and governed video output for regulated clinical trial environments, at speeds and scale that would previously have been prohibitively expensive.<\/p>\n

\nThe structured communication approach, templates, governance, and production methodology are predefined by ICON and sponsor subject matter experts, while AI executes and scales the production process.<\/p>\n

\nVideo production timelines are reduced approximately 10x, from days to hours. Sponsors maintain full control of production, review and launch processes, whilst all sponsor-confidential information is stored within ICON’s secure environment.<\/p>\n

\nWith over half a million site users worldwide, and over five million clinical study related trainings delivered via the platform, FIRECREST creates a consistent operating model for site engagement across a Sponsor\u2019s portfolio. The new AI-directed video engine leverages a rich library of proven content and templates, developed over more than 25 years of ICON\u2019s experience creating study communications with its FIRECREST platform.<\/p>\n

\nThe platform’s first application supports site selection and feasibility activities, converting study-specific information into engaging site selection videos that help investigator sites quickly understand research opportunities and study requirements.<\/p>\n

\n\u201cClinical trials rely on effective communication with investigator sites,\u201d said Brian Mallon, Executive Vice President, Site & Patient Solutions at ICON plc. \u201cVideo is a powerful communication format, and ICON\u2019s AI-directed video engine removes cost and complexity, and is far faster than traditional video production, enabling sponsors to scale communication and deliver greater site engagement and message consistency, whilst maintaining governance and reducing risk\u201d.<\/p>\n

About ICON plc<\/b><\/p>\n

\nICON plc is a world-leading clinical research organisation. Offering deep operational and medical expertise we accelerate innovation, driving emerging therapies forward to improve patient outcomes. From molecule to medicine, we deliver integrated consulting, clinical development, commercialisation and post-marketing solutions to pharmaceutical, biotechnology, medical device, government and public health organisations worldwide. With headquarters in Dublin, Ireland, ICON employed approximately 40,200 employees in 99 locations in 55 countries as at June 30, 2026. For further information about ICON, visit: www.iconplc.com<\/a>.<\/p>\n

\"\"<\/p>\n

View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20261105860822\/en\/<\/a><\/span><\/p>\n

Media contacts
\n<\/b>
Lisa Henry (GMT time zone)
\n
Weber Shandwick (PR adviser)
\n
+44 7785 458203
\n
lisa.henry@omc.com
\n<\/a><\/p>\n

ICON Press Office
\n
iconnews@omc.com<\/a><\/p>\n

KEYWORDS:<\/b> Europe Ireland United Kingdom<\/p>\n

INDUSTRY KEYWORDS:<\/b> Health Medical Devices Technology Health Technology Clinical Trials Artificial Intelligence Biotechnology<\/p>\n

MEDIA:<\/b><\/p>\n\n\n\n\n
Logo<\/b><\/font><\/td>\n<\/tr>\n
\"Logo\"<\/td>\n<\/tr>\n
<\/font><\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications DUBLIN–(BUSINESS WIRE)–ICON plc (NASDAQ: ICLR), a world-leading clinical research organisation, today announced the release of AI-directed video production capabilities within its FIRECREST site & patient communications platform. ICON\u2019s FIRECREST AI-directed video engine enables sponsors to automate the creation of high-quality, high-impact clinical trial videos. Unlike generic and unrestricted generative AI video tools, ICON\u2019s FIRECREST empowers sponsors by delivering consistent, scalable and governed video output for regulated clinical trial environments, at speeds and scale that would previously have been prohibitively expensive. The structured communication approach, templates, governance, and production methodology are predefined by ICON and sponsor subject matter experts, while AI executes and scales the production process. Video production … <\/p>\n

Continue reading “ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications”<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-1017626","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"\nICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications DUBLIN–(BUSINESS WIRE)–ICON plc (NASDAQ: ICLR), a world-leading clinical research organisation, today announced the release of AI-directed video production capabilities within its FIRECREST site & patient communications platform. ICON\u2019s FIRECREST AI-directed video engine enables sponsors to automate the creation of high-quality, high-impact clinical trial videos. Unlike generic and unrestricted generative AI video tools, ICON\u2019s FIRECREST empowers sponsors by delivering consistent, scalable and governed video output for regulated clinical trial environments, at speeds and scale that would previously have been prohibitively expensive. The structured communication approach, templates, governance, and production methodology are predefined by ICON and sponsor subject matter experts, while AI executes and scales the production process. Video production … Continue reading "ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications"\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2026-11-05T16:01:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&sty=20261105860822r1&sid=flmnd&distro=nx&lang=en\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications\",\"datePublished\":\"2026-11-05T16:01:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\\\/\"},\"wordCount\":457,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&sty=20261105860822r1&sid=flmnd&distro=nx&lang=en\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\\\/\",\"name\":\"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications - Market Newsdesk\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&sty=20261105860822r1&sid=flmnd&distro=nx&lang=en\",\"datePublished\":\"2026-11-05T16:01:06+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\\\/#primaryimage\",\"url\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&sty=20261105860822r1&sid=flmnd&distro=nx&lang=en\",\"contentUrl\":\"https:\\\/\\\/cts.businesswire.com\\\/ct\\\/CT?id=bwnews&sty=20261105860822r1&sid=flmnd&distro=nx&lang=en\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#website\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/\",\"name\":\"Market Newsdesk\",\"description\":\"Latest Business News in Real Time\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\",\"name\":\"Newsdesk\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"caption\":\"Newsdesk\"},\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/author\\\/newsdesk\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications - Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/","og_locale":"en_US","og_type":"article","og_title":"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications - Market Newsdesk","og_description":"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications DUBLIN–(BUSINESS WIRE)–ICON plc (NASDAQ: ICLR), a world-leading clinical research organisation, today announced the release of AI-directed video production capabilities within its FIRECREST site & patient communications platform. ICON\u2019s FIRECREST AI-directed video engine enables sponsors to automate the creation of high-quality, high-impact clinical trial videos. Unlike generic and unrestricted generative AI video tools, ICON\u2019s FIRECREST empowers sponsors by delivering consistent, scalable and governed video output for regulated clinical trial environments, at speeds and scale that would previously have been prohibitively expensive. The structured communication approach, templates, governance, and production methodology are predefined by ICON and sponsor subject matter experts, while AI executes and scales the production process. Video production … Continue reading \"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/","og_site_name":"Market Newsdesk","article_published_time":"2026-11-05T16:01:06+00:00","og_image":[{"url":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&sty=20261105860822r1&sid=flmnd&distro=nx&lang=en","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications","datePublished":"2026-11-05T16:01:06+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/"},"wordCount":457,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/#primaryimage"},"thumbnailUrl":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&sty=20261105860822r1&sid=flmnd&distro=nx&lang=en","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/","name":"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications - Market Newsdesk","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/#primaryimage"},"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/#primaryimage"},"thumbnailUrl":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&sty=20261105860822r1&sid=flmnd&distro=nx&lang=en","datePublished":"2026-11-05T16:01:06+00:00","author":{"@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"breadcrumb":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/#primaryimage","url":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&sty=20261105860822r1&sid=flmnd&distro=nx&lang=en","contentUrl":"https:\/\/cts.businesswire.com\/ct\/CT?id=bwnews&sty=20261105860822r1&sid=flmnd&distro=nx&lang=en"},{"@type":"BreadcrumbList","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/icon-launches-firecrest-ai-directed-video-engine-changing-the-economics-of-site-communications\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.marketnewsdesk.com\/"},{"@type":"ListItem","position":2,"name":"ICON Launches FIRECREST AI-Directed Video Engine, Changing the Economics of Site Communications"}]},{"@type":"WebSite","@id":"https:\/\/www.marketnewsdesk.com\/#website","url":"https:\/\/www.marketnewsdesk.com\/","name":"Market Newsdesk","description":"Latest Business News in Real Time","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.marketnewsdesk.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979","name":"Newsdesk","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","caption":"Newsdesk"},"url":"https:\/\/www.marketnewsdesk.com\/index.php\/author\/newsdesk\/"}]}},"_links":{"self":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts\/1017626","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/comments?post=1017626"}],"version-history":[{"count":0,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts\/1017626\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/media?parent=1017626"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/categories?post=1017626"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/tags?post=1017626"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}