{"id":1015946,"date":"2026-11-02T00:04:04","date_gmt":"2026-11-02T05:04:04","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/e-l-f-made-to-stand-out-e-l-f-creates-handcrafted-holiday-campaign-to-celebrate-self-expression-individuality-and-inclusivity\/"},"modified":"2026-11-02T00:04:04","modified_gmt":"2026-11-02T05:04:04","slug":"e-l-f-made-to-stand-out-e-l-f-creates-handcrafted-holiday-campaign-to-celebrate-self-expression-individuality-and-inclusivity","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/e-l-f-made-to-stand-out-e-l-f-creates-handcrafted-holiday-campaign-to-celebrate-self-expression-individuality-and-inclusivity\/","title":{"rendered":"\u201ce.l.f. Made to Stand Out\u201d: e.l.f. Creates Handcrafted Holiday Campaign to Celebrate Self Expression, Individuality and Inclusivity"},"content":{"rendered":"

<\/p>\n

\u201ce.l.f. Made to Stand Out\u201d: e.l.f. Creates Handcrafted Holiday Campaign to Celebrate Self Expression, Individuality and Inclusivity<\/b><\/p>\n

Narrated by Alan Cumming,<\/b> e.l.f. shares a holiday tale for everyone who was never made to fit the mold<\/i><\/p>\n

OAKLAND, Calif.–(BUSINESS WIRE<\/a>)–
\ne.l.f. Brands, including e.l.f. Cosmetics, e.l.f. SKIN and e.l.f. Hair, part of e.l.f. Beauty (NYSE: ELF), is celebrating what makes every eye, lip and face one of a kind with \u201ce.l.f. Made to Stand Out,\u201d the brand\u2019s first-ever holiday campaign. Created entirely through handmade stop-motion animation, marking another eyes.lips.first for e.l.f., the campaign puts an unmistakable e.l.f. twist on nostalgic holiday storytelling to celebrate a simple truth: your difference is lowkey your gift.<\/p>\n

This press release features multimedia. View the full release here: https:\/\/www.businesswire.com\/news\/home\/20261101541744\/en\/<\/a><\/p>\n

\"Alan<\/p>\n

Alan Cumming narrates \u201ce.l.f. Made to Stand Out,\u201d e.l.f. Beauty\u2019s first-ever holiday campaign celebrating individuality and the magic of embracing what makes you unique.<\/p>\n<\/div>\n

\nNarrated by Emmy- and Tony Award-winning actor Alan Cumming, the campaign follows college-aged besties Kit, Echo and Cleo as they reunite in their hometown for the holidays and get ready for what could be an awkward night out. The trio, though, discovers that the qualities they’ve once questioned are actually the things that make them extraordinary.<\/p>\n

\n\u201cThis campaign is an exciting e.l.f. first, and an opportunity to bring a uniquely e.l.f. point of view to the holiday season,\u201d said Oshiya Savur, Chief Marketing Officer, e.l.f. Brands. \u201cJust as no two handcrafted creations are exactly alike, it’s our differences that make each of us one of a kind. We want our community to see themselves in these characters and feel something, so we created a world with as much personality as the people in it.\u201d<\/p>\n

\nLeaning into the charm of analog storytelling, the campaign brings a familiar tradition into the present with fresh imagination that celebrates human creativity and the joy of individuality. The creative choice is as intentional as the message itself:<\/p>\n