\nFreeCast, Inc. (NASDAQ: CAST), a provider of next-generation streaming technology and enterprise Platform-as-a-Service (PaaS) solutions, today announced the appointment of Larry Watzman as Streaming Advertising Manager, supporting the continued development and commercialization of the company’s proprietary Zer0Gap Ads digital advertising platform.<\/p>\n
\nWatzman brings more than 15 years of experience in television broadcasting, advertising, creative services, digital media, and brand development, including senior leadership roles with some of America’s most recognized television network affiliates and media organizations.<\/p>\n
\nHis career includes serving as Vice President of Marketing & Creative Services for FOX (WOFL-TV), Creative Director of Marketing for The E.W. Scripps Company, and creative leadership positions with TEGNA’s CBS and NBC affiliates.<\/p>\n
\nThroughout his career, Watzman has directed multimillion-dollar creative operations, developed revenue-generating commercial campaigns, and led advertising and promotional strategies across traditional broadcast television, digital platforms, social media, and streaming services.<\/p>\n
\nHis work has earned significant industry recognition, including 21 Emmy Awards, 30 Telly Awards, and seven Promax Awards.<\/p>\n
Bringing Major Network Advertising Experience to Streaming Monetization<\/b><\/p>\n
\nWatzman’s appointment comes as FreeCast advances its Zer0Gap Ads platform, a proprietary advertising technology initiative designed to help connect advertisers, media inventory, and audiences across an increasingly fragmented digital video marketplace.<\/p>\n
\nUnlike traditional advertising models that rely on individual television networks or streaming applications, FreeCast’s broader technology strategy is designed to aggregate entertainment discovery and distribution opportunities across multiple platforms, devices, and enterprise relationships.<\/p>\n
\nZer0Gap Ads is intended to provide advertising monetization capabilities within this ecosystem, creating opportunities for advertisers to reach audiences while enabling participating media partners to generate additional revenue from their programming and distribution relationships.<\/p>\n
\nIn his new position, Watzman will focus on developing streaming advertising opportunities, supporting advertiser and agency relationships, coordinating creative advertising initiatives, and helping expand commercial opportunities across FreeCast’s advertising ecosystem.<\/p>\n
\nHis extensive experience integrating television programming, commercial production, brand strategy, and digital advertising provides a valuable foundation for FreeCast’s evolving advertising business.<\/p>\n
FreeCast CEO: Connecting Traditional Advertising Expertise With the Future of Streaming<\/b><\/p>\n
\nWilliam “Bill” Mobley, Founder and CEO of FreeCast, commented:<\/p>\n
\n“Television advertising has historically been built around the ability to reach audiences at scale. Today, those audiences are increasingly fragmented across streaming applications, connected devices, and digital platforms.”<\/p>\n
\n“Larry brings something particularly valuable to FreeCast: firsthand experience from the major broadcast networks and media companies that helped build the television advertising industry. He understands the relationships between programming, audience engagement, advertisers, creative execution, and revenue generation.”<\/p>\n
\n“With Zer0Gap Ads, we’re developing technology designed to bring many of those advertising opportunities together within a more unified streaming environment. Larry’s experience across FOX, CBS, NBC, and Scripps makes him an excellent addition as we work to expand the commercial capabilities of our platform.”<\/p>\n
Expanding the Revenue Potential of FreeCast’s Enterprise Platform<\/b><\/p>\n
\nFreeCast’s business model extends beyond providing consumer streaming services. Through its enterprise PaaS technology, the company enables telecommunications providers, internet service providers, wireless operators, satellite companies, and other organizations to offer branded streaming and entertainment experiences to their existing customers.<\/p>\n
\nThe platform combines television discovery, streaming content, subscription management, advertising, and commerce within a unified software environment.<\/p>\n
\nZer0Gap Ads represents an important component of this strategy, designed to create advertising revenue opportunities across participating streaming services and enterprise distribution relationships.<\/p>\n
\nAs FreeCast expands its distribution ecosystem, the company believes its advertising technology can help participating partners develop additional monetization opportunities without requiring them to build and maintain independent advertising technology infrastructure.<\/p>\n
\nWatzman’s background in broadcast advertising, creative production, and commercial revenue development will support FreeCast’s efforts to translate those capabilities into advertiser relationships and monetization opportunities.<\/p>\n
Larry Watzman on Joining FreeCast<\/b><\/p>\n
\n“I’m excited to join FreeCast at a time when television advertising is undergoing such a significant transformation,” said Watzman.<\/p>\n
\n“Having spent much of my career working with major broadcast networks and media organizations, I’ve seen how valuable the relationship between content, audiences, and advertisers can be.”<\/p>\n
\n“FreeCast’s Zer0Gap Ads platform presents an opportunity to apply that experience to the evolving streaming marketplace. I look forward to helping develop advertising solutions that create value for brands, content providers, distribution partners, and viewers.”<\/p>\n
About FreeCast, Inc.<\/b><\/p>\n
\nFreeCast, Inc. (NASDAQ: CAST) is a technology company providing streaming entertainment solutions and enterprise Platform-as-a-Service (PaaS) technology.<\/p>\n
\nFreeCast enables telecommunications companies, internet service providers, wireless operators, satellite providers, and other organizations to offer branded streaming entertainment experiences to their existing customers through a white-label software platform.<\/p>\n
\nThe company’s technology integrates live television, streaming content discovery, subscription management, advertising monetization, and commerce across multiple devices and distribution environments.<\/p>\n
\nThrough its SmartGuide, YouBundle, MediaPay, and Zer0Gap Ads technologies, FreeCast seeks to simplify the fragmented streaming marketplace while creating new opportunities for enterprise partners, content providers, and advertisers.<\/p>\n
\nFor more information, visit FreeCast.com.<\/p>\n
Important Cautions Regarding Forward-Looking Statements<\/b><\/p>\n
\nThis press release contains \u201cforward-looking statements\u201d within the meaning of the Private Securities Litigation Reform Act of 1995, including the safe harbor provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements other than statements of historical fact, including statements regarding FreeCast\u2019s business strategy, products and services, technology development and deployment, commercial relationships, customer and user growth and engagement, monetization opportunities, expansion into new markets and distribution channels, liquidity and capital resources, and future operating or financial performance, are forward-looking statements. Forward-looking statements may be identified by words such as \u201cmay,\u201d \u201cwill,\u201d \u201ccould,\u201d \u201cwould,\u201d \u201cshould,\u201d \u201cexpect,\u201d \u201cintend,\u201d \u201cplan,\u201d \u201canticipate,\u201d \u201cbelieve,\u201d \u201cestimate,\u201d \u201cproject,\u201d \u201cpotential,\u201d \u201ccontinue,\u201d \u201ctarget\u201d and similar expressions, although not all forward-looking statements contain these words.<\/p>\n
\nForward-looking statements are based on management\u2019s current expectations, estimates, assumptions and projections and are subject to known and unknown risks, uncertainties and other factors that could cause actual results, performance or achievements to differ materially from those expressed or implied by the forward-looking statements. These risks and uncertainties include, among others, FreeCast\u2019s ability to generate sufficient revenue and maintain adequate liquidity; obtain additional financing on acceptable terms; successfully execute its business strategy and achieve market acceptance for its products and deployment models; attract, retain and monetize customers and users; maintain key technology, commercial and third-party relationships; and manage cybersecurity, privacy, regulatory and other operational risks. Additional risks and uncertainties are described under \u201cRisk Factors\u201d and elsewhere in FreeCast\u2019s Annual Report on Form 10-K for the fiscal year ended June 30, 2026 and in FreeCast\u2019s subsequent filings with the Securities and Exchange Commission.<\/p>\n
\nForward-looking statements speak only as of the date of this press release. FreeCast undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise, except as required by applicable law.<\/p>\n
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View source version on businesswire.com: <\/span>https:\/\/www.businesswire.com\/news\/home\/20261028093035\/en\/<\/a><\/span><\/p>\n PR Contact Info: IR Contact Info:
\n<\/b>
pr@freecast.com
\n<\/a>
(407) 374-1607
\n
https:\/\/freecast.com<\/a><\/p>\n
\n
<\/b>Brett Maas
\n
(646) 536-7331
\n
brett@haydenir.com<\/a><\/p>\n
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