{"id":1014055,"date":"2026-10-27T10:45:04","date_gmt":"2026-10-27T14:45:04","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/major-automotive-oem-approves-marchex-engage-for-service-for-its-dealer-network\/"},"modified":"2026-10-27T10:45:04","modified_gmt":"2026-10-27T14:45:04","slug":"major-automotive-oem-approves-marchex-engage-for-service-for-its-dealer-network","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/major-automotive-oem-approves-marchex-engage-for-service-for-its-dealer-network\/","title":{"rendered":"Major Automotive OEM Approves Marchex Engage for Service for Its Dealer Network"},"content":{"rendered":"

\nApproval follows early adoption across 75 dealerships, expanding access to AI-powered technology that helps service departments capture missed appointment opportunities
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SEATTLE, Oct. 27, 2026 (GLOBE NEWSWIRE) — Marchex, Inc. (NASDAQ: MCHX) (\u201cMarchex\u201d or the \u201cCompany\u201d), a vertically focused, AI-driven conversation analytics, customer acquisition and optimization company, today announced that a major automotive original equipment manufacturer (OEM) has approved Marchex Engage for Service for inclusion in its dealer portal. The approval enables dealerships throughout the OEM’s network to purchase and deploy the solution, with eligible purchases supported by OEM co-op funds.<\/p>\n

The addition of Engage for Service to the OEM\u2019s dealer network expands Marchex\u2019s distribution and simplifies dealer access to technology designed to improve service appointment conversion, identify missed revenue opportunities, and strengthen customer retention.<\/p>\n

\u201cService departments play an important role in dealership profitability and customer relationships,\u201d said Russell Horowitz, Chairman of Marchex. \u201cThis approval expands our opportunity to bring Engage for Service to more dealerships through an established OEM channel. By making the solution easier to access and supporting adoption through co-op funding, we can help more dealers turn insights from customer conversations into timely follow-up, service appointments, and stronger customer engagement.\u201d<\/p>\n

Before receiving portal approval, Marchex introduced an early access version of Engage for Service as part of a bundled offering spanning dealership departments. The solution was deployed across 75 dealerships, with participating dealers reporting benefits including:<\/p>\n