{"id":1002624,"date":"2026-09-10T11:33:05","date_gmt":"2026-09-10T15:33:05","guid":{"rendered":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/"},"modified":"2026-09-10T11:33:05","modified_gmt":"2026-09-10T15:33:05","slug":"trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest","status":"publish","type":"post","link":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/","title":{"rendered":"Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest"},"content":{"rendered":"<div class=\"mw_release\">\n<p>SEATTLE, Sept.  10, 2026  (GLOBE NEWSWIRE) &#8212; The search is on for Trupanion\u2019s next four-legged stars.<\/p>\n<p>Trupanion (Nasdaq: TRUP), North America\u2019s leading pet insurer, today announced the launch of its annual <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=chOCrxaZF88Ng1BefPSST2ybT0uWC3uvvkDf5kefyQEDKKDRM7phCY2QqRxtqP5SN6fr83wrkI3QV_qNSQzEWq_k8IzhqbZgnrysQV7jB6Y=\" rel=\"nofollow\" target=\"_blank\">truFame contest<\/a>, giving Trupanion members the chance to put their pets in the spotlight\u2014and share the stories that make them so special.<\/p>\n<p>truFame celebrates the cats and dogs who bring more joy, laughter, and love into our lives every day\u2014from their silliest antics to the moments when we need them most. Ten winning pets will become the faces of Trupanion in 2027, appearing in marketing and community campaigns throughout the year.<\/p>\n<p>\u201cEvery pet has a story, and truFame gives our members a simple way to show what makes their pet one of a kind,\u201d said Margi Tooth, CEO and President of Trupanion. \u201cWhat I enjoy most about this contest is that each photo highlights a bond worth protecting, and that\u2019s at the heart of our mission.\u201d<\/p>\n<p>Last year, thousands of Trupanion members submitted their pets to truFame, generating over 30,000 votes from pet lovers across North America. This year, Trupanion expects to see even more unforgettable pets and stories take center stage.<\/p>\n<p>\n        <strong>How truFame Works<\/strong>\n      <\/p>\n<ul>\n<li>\n          <strong>Submit:<\/strong> Think your pet has what it takes to be a star? You\u2019ve got 10 days to enter! Trupanion members can submit their pet\u2019s photo and story from <strong>September 10 through September 20<\/strong> at <a href=\"https:\/\/trufame.trupanion.com\" rel=\"nofollow\" target=\"_blank\">trufame.trupanion.com<\/a>.<\/li>\n<li>\n          <strong>Vote &amp; Share:<\/strong> Once submissions close, it\u2019s time to rally your friends and family! From <strong>September 24 through October 6 at 5:00 p.m. PDT<\/strong>, pet lovers can visit trufame.trupanion.com to vote for their favorite finalists\u2014and share their pick with friends and family to encourage them to vote, too.<\/li>\n<li>\n          <strong>Celebrate:<\/strong> Ten winning pets will be announced the week of <strong>October 12<\/strong> and will become the faces of Trupanion in 2027.<\/li>\n<li>\n          <strong>Terms and Conditions:<\/strong> Full contest details and eligibility requirements are available at truFame <a href=\"https:\/\/trufame.trupanion.com\/terms-and-conditions\" rel=\"nofollow\" target=\"_blank\">Terms and Conditions<\/a>.<\/li>\n<\/ul>\n<p>While truFame may start with a photo, the stories behind the pets are what make the contest special.<\/p>\n<p>Last year\u2019s winners included pets with stories of resilience, companionship, and unconditional love. Atlas, a Siberian Husky from Ontario, was among the 2025 winners after his family shared how Trupanion helped them navigate two emergency surgeries before he turned two.<\/p>\n<p>\u201cWithout Trupanion, I truly don\u2019t know how we could have managed\u2013and the truth is, Atlas might not be here today,\u201d Atlas\u2019 owners wrote in their truFame submission. \u201cHe is truly the best dog. Trupanion didn\u2019t just cover the bills\u2013they gave us more time, more love, and more memories with our best friend.\u201d<\/p>\n<p>Stories like Atlas\u2019 capture what truFame is ultimately about: celebrating the extraordinary bond between pets and their people.<\/p>\n<p>\u201cSeeing the pets our members love and the stories they share is one of my favorite parts of truFame,\u201d added Tooth. \u201cThese cats and dogs are family. They bring us joy, comfort, and companionship, and they remind us every day why we\u2019re here.\u201d<\/p>\n<p>For more information or to submit a pet, visit <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=pMUC0kuT0Bi9JbM-VN1PQalSk57ay8D8KtDyuNH8JYQdQIbw1f-7r3zfAfWsEbveioD_z3kwSZkDESB5Km0rB5Tam-98qga9BqgomjVsSQA=\" rel=\"nofollow\" target=\"_blank\">trufame.trupanion.com<\/a>.<\/p>\n<p>\n        <strong>About Trupanion<\/strong>\n      <\/p>\n<p>Trupanion is the leader in medical insurance for cats and dogs throughout the United States, Canada, and certain countries in Continental Europe, with over 1,000,000 pets currently enrolled. For over two decades, Trupanion has given pet parents peace of mind so they can focus on their pet&#8217;s recovery, not financial stress. Trupanion is committed to providing pet parents with the highest value in pet medical insurance with unlimited payouts on eligible expenses for the life of their pets. With its patented VetDirect Pay<strong>\u2122<\/strong> technology, Trupanion is the only North American insurer capable of paying veterinary practices directly at the time of checkout\u2014often in seconds. Trupanion is listed on NASDAQ under the symbol &#8220;TRUP&#8221;. The company was founded in 2000 and is headquartered in Seattle, WA. Trupanion policies are issued in the United States, by its wholly-owned insurance entity American Pet Insurance Company or ZPIC Insurance Company and, in Canada, by its wholly-owned insurance entity GPIC Insurance Company or by Accelerant Insurance Company of Canada. For more information, please visit\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=s__tONvzqElTIsvSCdsn30orr7grS6_5Cn_U-M1G3ToEyyqkQ8sJvG_s9IhpzzUvv_bVDAcODA1AzKtqbDgj8F8G3HNL_Gsekux7HEvCMjY=\" rel=\"nofollow\" target=\"_blank\">www.trupanion.com<\/a>.<\/p>\n<p>      <img decoding=\"async\" alt=\"\" class=\"__GNW8366DE3E__IMG\" src=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTgyNDM0MSM3ODI2NDQ5IzIwMjg4MDg=\" \/><br \/>\n      <br \/>\n      <img decoding=\"async\" alt=\"\" src=\"https:\/\/ml.globenewswire.com\/media\/ZjliYjUwOTQtMzU3ZC00Yjc5LTlhMjUtNzY2MDVkZjhmZTIxLTEwNDAzNzktMjAyNi0wOS0xMC1lbg==\/tiny\/Trupanion-Inc-.png\" \/>\n    <\/div>\n<div class=\"mw_contactinfo\">\n<pre>Corporate.Communications@trupanion.com<\/pre>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>SEATTLE, Sept. 10, 2026 (GLOBE NEWSWIRE) &#8212; The search is on for Trupanion\u2019s next four-legged stars. Trupanion (Nasdaq: TRUP), North America\u2019s leading pet insurer, today announced the launch of its annual truFame contest, giving Trupanion members the chance to put their pets in the spotlight\u2014and share the stories that make them so special. truFame celebrates the cats and dogs who bring more joy, laughter, and love into our lives every day\u2014from their silliest antics to the moments when we need them most. Ten winning pets will become the faces of Trupanion in 2027, appearing in marketing and community campaigns throughout the year. \u201cEvery pet has a story, and truFame gives our members a simple way to show what makes their &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-1002624","post","type-post","status-publish","format-standard","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest - Market Newsdesk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest - Market Newsdesk\" \/>\n<meta property=\"og:description\" content=\"SEATTLE, Sept. 10, 2026 (GLOBE NEWSWIRE) &#8212; The search is on for Trupanion\u2019s next four-legged stars. Trupanion (Nasdaq: TRUP), North America\u2019s leading pet insurer, today announced the launch of its annual truFame contest, giving Trupanion members the chance to put their pets in the spotlight\u2014and share the stories that make them so special. truFame celebrates the cats and dogs who bring more joy, laughter, and love into our lives every day\u2014from their silliest antics to the moments when we need them most. Ten winning pets will become the faces of Trupanion in 2027, appearing in marketing and community campaigns throughout the year. \u201cEvery pet has a story, and truFame gives our members a simple way to show what makes their &hellip; Continue reading &quot;Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/\" \/>\n<meta property=\"og:site_name\" content=\"Market Newsdesk\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-10T15:33:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTgyNDM0MSM3ODI2NDQ5IzIwMjg4MDg=\" \/>\n<meta name=\"author\" content=\"Newsdesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Newsdesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\\\/\"},\"author\":{\"name\":\"Newsdesk\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"headline\":\"Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest\",\"datePublished\":\"2026-09-10T15:33:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\\\/\"},\"wordCount\":694,\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=OTgyNDM0MSM3ODI2NDQ5IzIwMjg4MDg=\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\\\/\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\\\/\",\"name\":\"Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest - Market Newsdesk\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=OTgyNDM0MSM3ODI2NDQ5IzIwMjg4MDg=\",\"datePublished\":\"2026-09-10T15:33:05+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=OTgyNDM0MSM3ODI2NDQ5IzIwMjg4MDg=\",\"contentUrl\":\"https:\\\/\\\/www.globenewswire.com\\\/newsroom\\\/ti?nf=OTgyNDM0MSM3ODI2NDQ5IzIwMjg4MDg=\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#website\",\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/\",\"name\":\"Market Newsdesk\",\"description\":\"Latest Business News in Real Time\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/#\\\/schema\\\/person\\\/482f27a394d4fda80ecb5499e519d979\",\"name\":\"Newsdesk\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g\",\"caption\":\"Newsdesk\"},\"url\":\"https:\\\/\\\/www.marketnewsdesk.com\\\/index.php\\\/author\\\/newsdesk\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest - Market Newsdesk","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/","og_locale":"en_US","og_type":"article","og_title":"Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest - Market Newsdesk","og_description":"SEATTLE, Sept. 10, 2026 (GLOBE NEWSWIRE) &#8212; The search is on for Trupanion\u2019s next four-legged stars. Trupanion (Nasdaq: TRUP), North America\u2019s leading pet insurer, today announced the launch of its annual truFame contest, giving Trupanion members the chance to put their pets in the spotlight\u2014and share the stories that make them so special. truFame celebrates the cats and dogs who bring more joy, laughter, and love into our lives every day\u2014from their silliest antics to the moments when we need them most. Ten winning pets will become the faces of Trupanion in 2027, appearing in marketing and community campaigns throughout the year. \u201cEvery pet has a story, and truFame gives our members a simple way to show what makes their &hellip; Continue reading \"Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest\"","og_url":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/","og_site_name":"Market Newsdesk","article_published_time":"2026-09-10T15:33:05+00:00","og_image":[{"url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTgyNDM0MSM3ODI2NDQ5IzIwMjg4MDg=","type":"","width":"","height":""}],"author":"Newsdesk","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Newsdesk","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/#article","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/"},"author":{"name":"Newsdesk","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"headline":"Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest","datePublished":"2026-09-10T15:33:05+00:00","mainEntityOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/"},"wordCount":694,"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTgyNDM0MSM3ODI2NDQ5IzIwMjg4MDg=","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/","url":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/","name":"Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest - Market Newsdesk","isPartOf":{"@id":"https:\/\/www.marketnewsdesk.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/#primaryimage"},"image":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/#primaryimage"},"thumbnailUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTgyNDM0MSM3ODI2NDQ5IzIwMjg4MDg=","datePublished":"2026-09-10T15:33:05+00:00","author":{"@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979"},"breadcrumb":{"@id":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/#primaryimage","url":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTgyNDM0MSM3ODI2NDQ5IzIwMjg4MDg=","contentUrl":"https:\/\/www.globenewswire.com\/newsroom\/ti?nf=OTgyNDM0MSM3ODI2NDQ5IzIwMjg4MDg="},{"@type":"BreadcrumbList","@id":"https:\/\/www.marketnewsdesk.com\/index.php\/trupanion-searches-for-this-years-it-pets-with-return-of-annual-trufame-contest\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.marketnewsdesk.com\/"},{"@type":"ListItem","position":2,"name":"Trupanion Searches for this Year\u2019s \u201cIt Pets\u201d With Return of Annual truFame Contest"}]},{"@type":"WebSite","@id":"https:\/\/www.marketnewsdesk.com\/#website","url":"https:\/\/www.marketnewsdesk.com\/","name":"Market Newsdesk","description":"Latest Business News in Real Time","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.marketnewsdesk.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.marketnewsdesk.com\/#\/schema\/person\/482f27a394d4fda80ecb5499e519d979","name":"Newsdesk","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a0d0bd5b0f0ca12a265a459b13169dac35f33776d8501eda5e68844a366f2f46?s=96&d=mm&r=g","caption":"Newsdesk"},"url":"https:\/\/www.marketnewsdesk.com\/index.php\/author\/newsdesk\/"}]}},"_links":{"self":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts\/1002624","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/comments?post=1002624"}],"version-history":[{"count":0,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/posts\/1002624\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/media?parent=1002624"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/categories?post=1002624"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketnewsdesk.com\/index.php\/wp-json\/wp\/v2\/tags?post=1002624"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}